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~subject:"Consumer behaviour"
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Consumer behaviour
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1
Absolute number heuristic in discount frames
Wang, Bo
- In:
Marketing intelligence & planning
40
(
2022
)
7
,
pp. 871-883
Persistent link: https://www.econbiz.de/10013393580
Saved in:
2
Does repurchase timing matter in promotional framing effect?
Wang, Bo
- In:
Marketing intelligence & planning
40
(
2022
)
8
,
pp. 1054-1067
Persistent link: https://www.econbiz.de/10013393646
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3
Motivation and challenges for e-commerce in e-waste recycling under "big data" context : a perspective from household willingness in China
Zhang, Bin
;
Du, Zhanjie
;
Wang, Bo
;
Wang, Zhaohua
- In:
Technological forecasting & social change : an …
144
(
2019
),
pp. 436-444
Persistent link: https://www.econbiz.de/10012134080
Saved in:
4
Effect of discount frame on consumer responses : moderation of psychological distance and product nature
Wang, Bo
;
Xie, Tingting
- In:
Marketing intelligence & planning
41
(
2023
)
6
,
pp. 810-833
Persistent link: https://www.econbiz.de/10014332149
Saved in:
5
Retailer adoption of mobile payment : a qualitative study
Petrova, Krassie
;
Wang, Bo
- In:
Journal of electronic commerce in organizations : the …
11
(
2013
)
4
,
pp. 70-89
Persistent link: https://www.econbiz.de/10010252888
Saved in:
6
Promotional framing affects repurchase intention : roles of consumer gender and product nature
Wang, Bo
- In:
Journal of promotion management : innovations in …
27
(
2021
)
7
,
pp. 1014-1030
Persistent link: https://www.econbiz.de/10012623362
Saved in:
7
Seize the favorable impression : how hosts should manage positive online reviews
Wang, Bo
;
Jia, Ting
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1375-1392
Persistent link: https://www.econbiz.de/10014483847
Saved in:
8
Sales manipulation strategies of competitive firms on an e-commerce platform : beneficial or harmful?
Zhang, Qing
;
Li, Juan
;
Xiao, Tiaojun
- In:
Decision sciences
55
(
2024
)
5
,
pp. 491-509
Persistent link: https://www.econbiz.de/10015133196
Saved in:
9
Research on the optimization of end-delivery mode of express enterprises in the context of COVID-19 : based on the survey and analysis of consumer satisfaction
Zhang, Qin
;
Zuo, Chanyuan
- In:
Proceedings of the 5th International Conference on …
,
(pp. 729-747)
.
2022
Persistent link: https://www.econbiz.de/10013353061
Saved in:
10
Keep scrolling : an investigation of short video users' continuous watching behavior
Zhang, Qi
;
Wang, Yuling
;
Shaizatulaqma Kamalul Ariffin
- In:
Information & management : the international journal of …
61
(
2024
)
6
,
pp. 1-15
Persistent link: https://www.econbiz.de/10015081355
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