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Will the real fans please remain seated? Gender and television ratings for pre-game and game broadcasts

Tainsky, Scott; Kerwin, Shannon; Xu, Jie; Zhou, Yilun - In: Sport Management Review 17 (2014) 2, pp. 190-204

Previous analysis of fan motivation suggests a number of differences exist in the sport spectatorship of female and male fans, however discrepancies are present in the collective findings. We extend the literature by drawing on sport economic demand research, testing how specific game...

Persistent link: https://www.econbiz.de/10010871508

Will the real fans please remain seated? : gender and television ratings pre-game and game broadcasts

Tainsky, Scott; Kerwin, Shannon; Xu, Jie; Zhou, Yilun - In: Sport management review 17 (2014) 2, pp. 190-204

Persistent link: https://www.econbiz.de/10010382558

Television broadcast demand for National Football League contests

Tainsky, Scott - In: Journal of sports economics 11 (2010) 6, pp. 629-640

Persistent link: https://www.econbiz.de/10008806477

Television broadcast demand in markets without local teams

Tainsky, Scott; McEvoy, Chad D. - In: Journal of sports economics 13 (2012) 3, pp. 250-265

Persistent link: https://www.econbiz.de/10009550582

How success and uncertainty compel interest in related goods : playoff probability and out-of-market television viewership in the National Football League

Tainsky, Scott; Xu, Jie; Mills, Brian; Salaga, Steven - In: Review of industrial organization : RIO 48 (2016) 1, pp. 29-43

Persistent link: https://www.econbiz.de/10011438283

From schadenfreude to mitfreude? Estimating viewership loss and rivalrous relationships in otherwise neutral markets

Sung, Hojun; Mills, Brian; Tainsky, Scott - In: Sport management review 20 (2017) 2, pp. 159-169

Persistent link: https://www.econbiz.de/10011697680