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Consumer responses to high-technology products : product attributes, cognition, and emotions
Lee, Seunghyun; Ha, Sejin; Widdows, Richard - In: Journal of business research : JBR 64 (2011) 11, pp. 1195-1200
Persistent link: https://www.econbiz.de/10009380537
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Understanding pro-environmental behavior : a comparison of sustainable consumers and apathetic consumers
Park, Joohyung; Ha, Sejin - In: International journal of retail & distribution management 40 (2012) 5, pp. 388-403
Persistent link: https://www.econbiz.de/10009568094
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Feeling close from Afar : public reactions to racial profiling in retail and brand crisis management
Youn, Song-Yi; Ki, Chung-Wha (Chloe); Ha, Sejin - In: Journal of retailing and consumer services 77 (2024), pp. 1-16
Persistent link: https://www.econbiz.de/10014462287
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Fair trade advertising : influences of information type and emotional appeal congruency
Hur, Songyee; Lee, Jung Eun; Stoel, Leslie - In: Journal of marketing communications 26 (2020) 2, pp. 186-206
Persistent link: https://www.econbiz.de/10012203409