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Persistent link: https://www.econbiz.de/10011540813
The aim of this paper is to study both the private and the social desirability of a mixed bundling strategy that generates a cost savings effect. We confirm that mixed bundling is the dominant strategy for multiproduct firms, although it may give rise to a prisoner's dilemma. Moreover, we show...
Persistent link: https://www.econbiz.de/10011713811
Persistent link: https://www.econbiz.de/10011821126
The aim of this paper is to study both the private and the social desirability of a mixed bundling strategy that generates a cost savings effect. We confirm that mixed bundling is the dominant strategy for multiproduct firms, although it may give rise to a prisoner's dilemma.Moreover, we show...
Persistent link: https://www.econbiz.de/10013012289
The aim of this paper is to study both the private and the social desirability of a mixed bundling strategy that generates a cost savings effect. We confirm that mixed bundling is the dominant strategy for multiproduct firms, although it may give rise to a prisoner's dilemma. Moreover, we show...
Persistent link: https://www.econbiz.de/10012997047
Persistent link: https://www.econbiz.de/10003931056
Persistent link: https://www.econbiz.de/10010244769
We study the effects of exclusive contracts and market-share discounts (i.e., discounts conditioned on the share a firm receives of the customer's total purchases) in an adverse selection model where firms supply differentiated products and compete in non-linear prices. We show that exclusive...
Persistent link: https://www.econbiz.de/10013153195