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Firm value
Customer satisfaction
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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The statistical significance of portfolio returns
Fornell, Claes
;
Mithas, Sunil
;
Morgeson, Forrest
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 162-163
Persistent link: https://www.econbiz.de/10009519945
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2
Measuring alpha : the consequences of ignoring the four-factor model ; in response to the commentary: "The statistical significance of portfolio returns" by Claes Fornell, Sunil Mithas and Forrest Morgeson
O'Sullivan, Don
;
Hutchinson, Mark C.
;
O'Connell, Vincent
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 164-164
Persistent link: https://www.econbiz.de/10009519944
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