The study focused on the intention to adopt and actual use of virtual reality (VR) glasses to determine tourist destinations amongst Generation Y in South Africa. This study considers the direct influence of perceived usefulness, perceived ease of use and perceived credibility on attitudes...

This study determined the influence of perceived ease of use, perceived enjoyment, trustworthiness, knowledge and competence as potential determinants of consumer-generated-content usage for apparel shopping in a sample of young adult consumers. The data was obtained from 455 young adult social...

This study explores the relationship between digital access, protection, and adoption in supporting technological entrepreneurship within national digital ecosystems. The study utilised PROCESS regression analysis on the Global Entrepreneurship Development Institute (GEDI)'s Digital Development...