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Multidimensional scaling and positioning
Green, Paul E.; Rao, Vithala R.; Wedel, Michel - 2017
Persistent link: https://www.econbiz.de/10011634176
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Marketing applications of MDS : assessment and outlook
Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541510
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On the robustness of multidimensional scaling techniques
Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541511
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Marketing research and modeling
Wind, Yoram - 2014
Persistent link: https://www.econbiz.de/10010337117
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Analyzing multivariate data
Lattin, James M.; Carroll, J. Douglas; Green, Paul E. - 2003
Persistent link: https://www.econbiz.de/10004818551
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Multidimensional scaling and related techniques in marketing analysis
Green, Paul E.; Carmone, Frank J. - 1970
Persistent link: https://www.econbiz.de/10000055206
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Applied multidimensional scaling : a comparison of approaches and algorithms
Green, Paul E.; Rao, Vithala R. - 1972
Persistent link: https://www.econbiz.de/10002542809
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Analyzing multivariate data
Lattin, James M.; Carroll, J. Douglas; Green, Paul E. - 2003 - [Reprint]
Persistent link: https://www.econbiz.de/10003878674
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Psychometric methods in marketing research : part II, multidimensional scaling
Carroll, J. Douglas; Green, Paul E. - 2007
Persistent link: https://www.econbiz.de/10003541509