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Impact of failure severity levels on satisfaction and behavior : from the perspectives of justice theory and regulatory focus theory
Sidhu, Sarabjit Kaur; Fon Sim Ong; Balaji, M. S. - In: Journal of consumer marketing 40 (2023) 4, pp. 535-547
Persistent link: https://www.econbiz.de/10014276019
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Moderating role of consumers' attachment style on post-recovery satisfaction behavior
Sidhu, Sarabjit Kaur; Fon Sim Ong; Balaji, M. S. - In: Journal of relationship marketing : innovations and … 22 (2023) 4, pp. 354-380
Persistent link: https://www.econbiz.de/10014422333
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Determinants of negative word-of-mouth communication using social networking sites
Balaji, M. S.; Kok Wei Khong; Chong, Alain Yee Long - In: Information & management : the internat. journal of … 53 (2016) 4, pp. 528-540
Persistent link: https://www.econbiz.de/10011495336