Similar Search Results

Risk reduction and umbrella branding

Montgomery, Cynthia A. - In: The journal of business : B 65 (1992) 1, pp. 31-50

Persistent link: https://www.econbiz.de/10001121940

Tobin's q and the importance of focus in firm performance

Wernerfelt, Birger - In: The American economic review 78 (1988) 1, pp. 246-250

Persistent link: https://www.econbiz.de/10001047358

Diversified expansion by large established firms

Montgomery, Cynthia A. - In: Journal of economic behavior & organization : JEBO 15 (1991) 1, pp. 71-89

Persistent link: https://www.econbiz.de/10001107067

Corporate diversification

Montgomery, Cynthia A. - In: The journal of economic perspectives : EP ; a journal … 8 (1994) 3, pp. 163-178

Persistent link: https://www.econbiz.de/10001167280

Resource-based and evolutionary theories of the firm : towards a synthesis

Montgomery, Cynthia A. (ed.) - 1995

Persistent link: https://www.econbiz.de/10000534160

Are incentives without expertise sufficient? : evidence from fortune 500 firms

Feldman, Emilie R.; Montgomery, Cynthia A. - In: Strategic management journal 36 (2015) 1, pp. 113-122

Persistent link: https://www.econbiz.de/10010500786

Strategy : seeking and securing competitive advantage

Montgomery, Cynthia A. (ed.) - 1991

The origin of strategy / Bruce D. Henderson -- How competitive forces shape strategy / Michael E. Porter -- Sustainable advantage / Pankaj Ghemawat -- Time : the next source of competitive advantage / George Stalk, Jr. -- Getting back to strategy / Kenichi Ohmae -- Information technology changes...

Persistent link: https://www.econbiz.de/10013541144

On the nature and scope of the firm : an adjustment-cost theory

Wernerfelt, Birger - In: The journal of business : B 70 (1997) 4, pp. 489-514

Persistent link: https://www.econbiz.de/10001228878

A rational reconstruction of the compromise effect : using market data to infer utilities

Wernerfelt, Birger - In: Journal of consumer research : JCR ; an … 21 (1995) 4, pp. 627-633

Persistent link: https://www.econbiz.de/10001178629

Brand loyalty and market equilibrium

Wernerfelt, Birger - In: Marketing science 10 (1991) 3, pp. 229-245

Persistent link: https://www.econbiz.de/10001110932