Similar Search Results

Distribution channel choice in a market with complementary goods

Coughlan, Anne T. - In: International journal of research in marketing : IJRM ; … 4 (1987) 2, pp. 85-97

Persistent link: https://www.econbiz.de/10001041166

When is the best ship a leaky one? : Segmentation, competition and gray markets

Coughlan, Anne T.; Soberman, David A. - 1998 - (Rev. version of 98/09/MTK)

Persistent link: https://www.econbiz.de/10000992431

On credible delegation by oligopolists : a discussion of distribution channel management

Coughlan, Anne T. - In: Management science : journal of the Institute for … 35 (1989) 2, pp. 226-239

Persistent link: https://www.econbiz.de/10001063882

Salesforce compensation : theory and managerial implications

Coughlan, Anne T. - In: Marketing science 8 (1989) 4, pp. 324-342

Persistent link: https://www.econbiz.de/10001090676

Direct Selling Under Scrutiny : Assessing Analytic Direct Selling Models

Brockett, Patrick L.; Coughlan, Anne T.; Ferrell, Linda; … - 2020

Direct selling (DS) is simultaneously a business model, a channel of distribution, and an activity engaged in by its distributors. In this paper, we provide a framework for analyzing and discuss academic research on the DS distribution model.We focus in particular on research that develops...

Persistent link: https://www.econbiz.de/10014031284