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Simultaneous determination of product attributes and prices, and production processes in product-line design

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Simultaneous determination of product attributes and prices, and production processes in product-line design

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An integrated product returns model with logistics and marketing coordination

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Commonality in Product Design : Cost Saving, Valuation Change and Cannibalization

Kim, Kilsun; Chhajed, Dilip - 1999

Offering a variety of products is important for a firm to attract different consumer segments. However, high product variety increases production and distribution costs. Modular product design and parts commonality are approaches used to counter this trend in cost and still offer a variety of...

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Can commonality relieve cannibalization in product line design?

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