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Rationality and emotionality interplay and economic contributions : a neuroeconomics experiment

Sarker, Ashutosh; Poon, Wai Ching; Haque, Shamsul; … - In: Review of behavioral economics 10 (2023) 1, pp. 27-44

Persistent link: https://www.econbiz.de/10014306974

Poon, Wai Ching - 2014

The paper addresses the empirical question of whether economies that do not systematically target inflation (non-inflation targeters) experience higher exchange rate volatility as compared with inflation targeters in 10 countries of the Association of Southeast Asian Nation (ASEAN) from 1990 to...

Persistent link: https://www.econbiz.de/10013048117

Challenger marketing

Lim, Weng Marc - In: Industrial marketing management : the international … 84 (2020), pp. 342-345

Persistent link: https://www.econbiz.de/10012162608

Digital piracy among consumers in a developing economy : a comparison of multiple theory-based models

Koay, Kian Yeik; Tjiptono, Fandy; Manjit Singh Sandhu - In: Journal of retailing and consumer services 55 (2020), pp. 1-11

Persistent link: https://www.econbiz.de/10012268818

Perceived risk and second-hand clothing consumption : a moderated-moderation model

Koay, Kian Yeik; Cheung, Man Lai; Hui Shan Lom; Leung, … - In: Journal of fashion marketing and management 28 (2024) 2, pp. 240-253

Persistent link: https://www.econbiz.de/10014495520

Metaverse through the integrated theoretical lenses of task technology fit theory, social capital theory, and social cognitive theory : the case of SMEs

Sharma, Shavneet; Gurmeet Singh; Lim, Weng Marc; Ali, Asif - In: Journal of innovation and entrepreneurship : JIE 14 (2025), pp. 1-22

The rapid evolution of technology and the business landscape has introduced the Metaverse, a virtual realm with immense potential for transforming communication and collaboration. The pandemic accelerated the shift to online channels, making the Metaverse a crucial investment for businesses in...

Persistent link: https://www.econbiz.de/10015324550

Data and resource maximization in business-to-business marketing experiments : methodological insights from data partitioning

Lim, Weng Marc; Ahmed, Pervaiz K.; Ali, M. Yunus - In: Industrial marketing management : the international … 76 (2019), pp. 136-143

Persistent link: https://www.econbiz.de/10011990747

De-internationalization through the lens of intellectual property rights

Symeon Mandrinos; Lim, Weng Marc; Constance Sat Lin Liew - In: Thunderbird international business review 64 (2022) 1, pp. 13-24

Persistent link: https://www.econbiz.de/10012795433

Crafting conceptual proposition-based contributions : the 7C framework

Hollebeek, Linda D.; Srivastava, Rajendra Krishan; … - In: Psychology & marketing 41 (2024) 10, pp. 2396-2411

Persistent link: https://www.econbiz.de/10015133792

A general theory of de-internationalization

Lim, Weng Marc; Symeon Mandrinos - In: Global business and organizational excellence : GBOE 42 (2023) 2, pp. 9-15

Persistent link: https://www.econbiz.de/10013472459