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~subject:"Unternehmensplanung"
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Strategic market planning : the pursuit of competitive advantage
Day, George S.
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1984
Persistent link: https://www.econbiz.de/10000711635
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Market driven strategy : processes for creating value
Day, George S.
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1990
Persistent link: https://www.econbiz.de/10013467258
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Strategic market planning : the pursuit of competitive advantage
Day, George S.
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1986
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2. repr.
Persistent link: https://www.econbiz.de/10004771454
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Valuing market strategies
Day, George S.
- In:
Journal of marketing
52
(
1988
)
3
,
pp. 45-57
Persistent link: https://www.econbiz.de/10001054852
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Assessing advantage : a framework for diagnosing competitive superiority
Day, George S.
- In:
Journal of marketing
52
(
1988
)
2
,
pp. 1-20
Persistent link: https://www.econbiz.de/10001055296
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