Meghisan, Gheorghe; Lazarescu, Adriana; Meghisan, … - In: Annals of University of Craiova - Economic Sciences Series 1 (2012) 40, pp. 45-50
The main objectives associated to this research study focus on establishing the consumption behavior of young consumers towards the products and associated services sold by Kaufland hypermarkets, in terms of: motivation to choose the products from Kaufland hypermarkets, average time spent doing...