Results for 10000329053

Results for 10000329053 Showing 1 - 50 results of 114399 Laminas_Feed_Writer 2 (https://getlaminas.org) https://www.econbiz.de/similar/results?mlt=subject&lng=en&view=rss&id=10000329053&sort=econbiz_created+desc&limit=50 114399 0 50 De Gruyter Handbook of Fashion Marketing Sun, 07 Jun 2026 01:00:33 +0000 https://www.econbiz.de/Record/de-gruyter-handbook-of-fashion-marketing-mitterfellner-olga/10015652473?sid=1535951165 https://www.econbiz.de/Record/de-gruyter-handbook-of-fashion-marketing-mitterfellner-olga/10015652473?sid=1535951165 Mitterfellner, Olga Book / Working Paper 2026 Mitterfellner, Olga 0 AI vs. EI : understanding the nexus between artificial intelligence and emotional intelligence and its challenges for the marketing domain Fri, 05 Jun 2026 14:15:30 +0000 https://www.econbiz.de/Record/understanding-the-nexus-between-artificial-intelligence-and-emotional-intelligence-and-its-challenges-for-the-marketing-domain-zehetner-andreas/10015652425?sid=1535951165 https://www.econbiz.de/Record/understanding-the-nexus-between-artificial-intelligence-and-emotional-intelligence-and-its-challenges-for-the-marketing-domain-zehetner-andreas/10015652425?sid=1535951165 Zehetner, Andreas Article 2026 Zehetner, Andreas 0 Next-gen marketing insights : human-AI collaboration in analytics Fri, 05 Jun 2026 13:50:28 +0000 https://www.econbiz.de/Record/next-gen-marketing-insights-human-ai-collaboration-in-analytics-cod%C3%A1-renato-calhau/10015652412?sid=1535951165 https://www.econbiz.de/Record/next-gen-marketing-insights-human-ai-collaboration-in-analytics-cod%C3%A1-renato-calhau/10015652412?sid=1535951165 Codá, Renato Calhau Article 2026 Codá, Renato Calhau 0 Balancing potential and ethics : a comprehensive exploration of AI in marketing Fri, 05 Jun 2026 13:30:30 +0000 https://www.econbiz.de/Record/balancing-potential-and-ethics-a-comprehensive-exploration-of-ai-in-marketing-volkmar-gioia/10015652404?sid=1535951165 https://www.econbiz.de/Record/balancing-potential-and-ethics-a-comprehensive-exploration-of-ai-in-marketing-volkmar-gioia/10015652404?sid=1535951165 Volkmar, Gioia Article 2026 Volkmar, Gioia 0 The strategic use of microtargeting : the case of the German Federal Elections of 2025 Fri, 05 Jun 2026 07:20:28 +0000 https://www.econbiz.de/Record/the-strategic-use-of-microtargeting-the-case-of-the-german-federal-elections-of-2025-repp-stefan/10015652099?sid=1535951165 https://www.econbiz.de/Record/the-strategic-use-of-microtargeting-the-case-of-the-german-federal-elections-of-2025-repp-stefan/10015652099?sid=1535951165 Repp, Stefan Book / Working Paper 2026 Repp, Stefan 0 Does online review given by actual shoppers impact brand attitude of e-commerce platforms? Fri, 05 Jun 2026 06:50:28 +0000 https://www.econbiz.de/Record/does-online-review-given-by-actual-shoppers-impact-brand-attitude-of-e-commerce-platforms-chandel-abhinav-brahm/10015652078?sid=1535951165 https://www.econbiz.de/Record/does-online-review-given-by-actual-shoppers-impact-brand-attitude-of-e-commerce-platforms-chandel-abhinav-brahm/10015652078?sid=1535951165 Chandel, Abhinav Brahm Article 2026 Chandel, Abhinav Brahm 0 Humanoid robotics and agentic AI : reframing management theories and future research directions Fri, 05 Jun 2026 05:20:30 +0000 https://www.econbiz.de/Record/humanoid-robotics-and-agentic-ai-reframing-management-theories-and-future-research-directions-korzynski-pawel/10015652030?sid=1535951165 https://www.econbiz.de/Record/humanoid-robotics-and-agentic-ai-reframing-management-theories-and-future-research-directions-korzynski-pawel/10015652030?sid=1535951165 Korzynski, Pawel Article 2025 Korzynski, Pawel 0 Marketing in the Digital Age : Insights into Consumer Decisions, Social Influence, and Responsible Marketing Fri, 05 Jun 2026 00:15:30 +0000 https://www.econbiz.de/Record/marketing-in-the-digital-age-insights-into-consumer-decisions-social-influence-and-responsible-marketing-jain-varsha/10015651993?sid=1535951165 https://www.econbiz.de/Record/marketing-in-the-digital-age-insights-into-consumer-decisions-social-influence-and-responsible-marketing-jain-varsha/10015651993?sid=1535951165 Jain, Varsha Book / Working Paper 2026 Jain, Varsha 0 The Role of Marketing in Reshaping the Dynamic Landscape of Business : Proceedings of the 2025 AMS World Marketing Congress, Dijon, France, July 2-4 Fri, 05 Jun 2026 00:15:30 +0000 https://www.econbiz.de/Record/the-role-marketing-reshaping-the-dynamic-landscape-business-proceedings-the-2025-ams-world-marketing-congress-dijon-france-july--parajuli-jasmine/10015652010?sid=1535951165 https://www.econbiz.de/Record/the-role-marketing-reshaping-the-dynamic-landscape-business-proceedings-the-2025-ams-world-marketing-congress-dijon-france-july--parajuli-jasmine/10015652010?sid=1535951165 Parajuli, Jasmine Book / Working Paper 2026 Parajuli, Jasmine 0 Sustainable Marketing : A Value-based Approach Fri, 05 Jun 2026 00:15:30 +0000 https://www.econbiz.de/Record/sustainable-marketing-a-value-based-approach-stoyanov-dobromir/10015652024?sid=1535951165 https://www.econbiz.de/Record/sustainable-marketing-a-value-based-approach-stoyanov-dobromir/10015652024?sid=1535951165 Stoyanov, Dobromir Book / Working Paper 2026 Stoyanov, Dobromir 0 The role of flow experience in virtual influencer marketing : insights into aesthetic, entertainment and parasocial influences on purchase intention Thu, 04 Jun 2026 09:35:26 +0000 https://www.econbiz.de/Record/the-role-flow-experience-virtual-influencer-marketing-insights-into-aesthetic-entertainment-and-parasocial-influences-purchase-intention-ying-zhang/10015651768?sid=1535951165 https://www.econbiz.de/Record/the-role-flow-experience-virtual-influencer-marketing-insights-into-aesthetic-entertainment-and-parasocial-influences-purchase-intention-ying-zhang/10015651768?sid=1535951165 Ying, Zhang Article 2025 Ying, Zhang 0 When are global fashion companies socially irresponsible? : relations among misleading information, brand betrayal and saving face in consumer boycotts Thu, 04 Jun 2026 09:20:30 +0000 https://www.econbiz.de/Record/when-global-fashion-companies-socially-irresponsible-relations-misleading-information-brand-betrayal-saving-face-consumer-boycotts-zhong-ping/10015651759?sid=1535951165 https://www.econbiz.de/Record/when-global-fashion-companies-socially-irresponsible-relations-misleading-information-brand-betrayal-saving-face-consumer-boycotts-zhong-ping/10015651759?sid=1535951165 Zhong, Ping Article 2025 Zhong, Ping 0 How service-dominant logic can increase luxury value perceptions? Thu, 04 Jun 2026 08:50:30 +0000 https://www.econbiz.de/Record/how-service-dominant-logic-can-increase-luxury-value-perceptions-brand%C3%A3o-am%C3%A9lia-maria-pinto-cunha/10015651731?sid=1535951165 https://www.econbiz.de/Record/how-service-dominant-logic-can-increase-luxury-value-perceptions-brand%C3%A3o-am%C3%A9lia-maria-pinto-cunha/10015651731?sid=1535951165 Brandão, Amélia Maria Pinto da Cunha Article 2025 Brandão, Amélia Maria Pinto da Cunha 0 Strategic streamer selection and channel design in live-stream commerce Thu, 04 Jun 2026 05:20:30 +0000 https://www.econbiz.de/Record/strategic-streamer-selection-and-channel-design-in-live-stream-commerce-wang-tong/10015651661?sid=1535951165 https://www.econbiz.de/Record/strategic-streamer-selection-and-channel-design-in-live-stream-commerce-wang-tong/10015651661?sid=1535951165 Wang, Tong Article 2026 Wang, Tong 0 Consumer behavior and digital influence in global markets Wed, 03 Jun 2026 20:15:26 +0000 https://www.econbiz.de/Record/consumer-behavior-and-digital-influence-in-global-markets-marc%C3%A3o-ricardo/10015651632?sid=1535951165 https://www.econbiz.de/Record/consumer-behavior-and-digital-influence-in-global-markets-marc%C3%A3o-ricardo/10015651632?sid=1535951165 Marcão, Ricardo Book / Working Paper 2026 Marcão, Ricardo 0 The influences of brand ethnicity on Chinese consumers' brand attachment, brand trust and purchase intention : focused on domestic brand Wed, 03 Jun 2026 13:35:26 +0000 https://www.econbiz.de/Record/the-influences-of-brand-ethnicity-on-chinese-consumers-brand-attachment-brand-trust-and-purchase-intention-focused-on-domestic-brand-shan/10015651590?sid=1535951165 https://www.econbiz.de/Record/the-influences-of-brand-ethnicity-on-chinese-consumers-brand-attachment-brand-trust-and-purchase-intention-focused-on-domestic-brand-shan/10015651590?sid=1535951165 Li, Shan Article 2026 Li, Shan 0 How effective are sustainable marketing strategies in the south african consumer market? : a systematic review Wed, 03 Jun 2026 12:35:25 +0000 https://www.econbiz.de/Record/how-effective-are-sustainable-marketing-strategies-in-the-south-african-consumer-market-a-systematic-review-zondi-thembeka-goodness/10015651566?sid=1535951165 https://www.econbiz.de/Record/how-effective-are-sustainable-marketing-strategies-in-the-south-african-consumer-market-a-systematic-review-zondi-thembeka-goodness/10015651566?sid=1535951165 Zondi, Thembeka Goodness Article 2026 Zondi, Thembeka Goodness 0 A study on the influence mechanism of anthropomorphic communication on users' advertising avoidance Wed, 03 Jun 2026 10:20:26 +0000 https://www.econbiz.de/Record/a-study-on-the-influence-mechanism-of-anthropomorphic-communication-on-users-advertising-avoidance-dai-tingting/10015651508?sid=1535951165 https://www.econbiz.de/Record/a-study-on-the-influence-mechanism-of-anthropomorphic-communication-on-users-advertising-avoidance-dai-tingting/10015651508?sid=1535951165 Dai, Tingting Article 2026 Dai, Tingting 0 Philanthropic practice on consumer attitude mediation of CRM campaign and CRM purchase intention Wed, 03 Jun 2026 10:20:26 +0000 https://www.econbiz.de/Record/philanthropic-practice-on-consumer-attitude-mediation-of-crm-campaign-and-crm-purchase-intention-devi-durgha/10015651511?sid=1535951165 https://www.econbiz.de/Record/philanthropic-practice-on-consumer-attitude-mediation-of-crm-campaign-and-crm-purchase-intention-devi-durgha/10015651511?sid=1535951165 Devi, L. Durgha Article 2026 Devi, L. Durgha 0 A study on customer buying behaviour based on brand equity and satisfaction towards organised retail stores Wed, 03 Jun 2026 09:35:30 +0000 https://www.econbiz.de/Record/a-study-on-customer-buying-behaviour-based-on-brand-equity-and-satisfaction-towards-organised-retail-stores-felix-suregka/10015651482?sid=1535951165 https://www.econbiz.de/Record/a-study-on-customer-buying-behaviour-based-on-brand-equity-and-satisfaction-towards-organised-retail-stores-felix-suregka/10015651482?sid=1535951165 Felix, K. Suregka Article 2026 Felix, K. Suregka 0 Less is more : enhancing the persuasiveness of multifunctional product advertising Tue, 02 Jun 2026 13:02:05 +0000 https://www.econbiz.de/Record/less-is-more-enhancing-the-persuasiveness-of-multifunctional-product-advertising-wang-shu/10015651223?sid=1535951165 https://www.econbiz.de/Record/less-is-more-enhancing-the-persuasiveness-of-multifunctional-product-advertising-wang-shu/10015651223?sid=1535951165 Wang, Shu Article 2026 Wang, Shu 0 Programmable fairness in electricity markets : a cost-causation–consistent alternative to marginal pricing Tue, 02 Jun 2026 11:07:05 +0000 https://www.econbiz.de/Record/programmable-fairness-in-electricity-markets-a-cost-causation-consistent-alternative-to-marginal-pricing-sweeney-shaun/10015651183?sid=1535951165 https://www.econbiz.de/Record/programmable-fairness-in-electricity-markets-a-cost-causation-consistent-alternative-to-marginal-pricing-sweeney-shaun/10015651183?sid=1535951165 Sweeney, Shaun Article 2026 Sweeney, Shaun 0 Export pricing in preferential and non-preferential markets : firm-level evidence from Bangladesh's apparel exports in the context of LDC graduation Mon, 01 Jun 2026 15:20:43 +0000 https://www.econbiz.de/Record/export-pricing-preferential-non-preferential-markets-firm-level-evidence-bangladesh-apparel-exports-context-ldc-graduation-razzaque-mohammad/10015650993?sid=1535951165 https://www.econbiz.de/Record/export-pricing-preferential-non-preferential-markets-firm-level-evidence-bangladesh-apparel-exports-context-ldc-graduation-razzaque-mohammad/10015650993?sid=1535951165 Razzaque, Mohammad A. Book / Working Paper 2026 Razzaque, Mohammad A. 0 Generative AI-enabled music generation in marketing and consumer response Mon, 01 Jun 2026 13:50:43 +0000 https://www.econbiz.de/Record/generative-ai-enabled-music-generation-in-marketing-and-consumer-response-iversen-philipp/10015650957?sid=1535951165 https://www.econbiz.de/Record/generative-ai-enabled-music-generation-in-marketing-and-consumer-response-iversen-philipp/10015650957?sid=1535951165 Iversen, Philipp Article 2026 Iversen, Philipp 0 A two-sided model of television competition with advertising pricing and endogenous reinvestment Mon, 01 Jun 2026 09:05:45 +0000 https://www.econbiz.de/Record/a-two-sided-model-of-television-competition-with-advertising-pricing-and-endogenous-reinvestment-bardey-david/10015650811?sid=1535951165 https://www.econbiz.de/Record/a-two-sided-model-of-television-competition-with-advertising-pricing-and-endogenous-reinvestment-bardey-david/10015650811?sid=1535951165 Bardey, David Book / Working Paper 2026 Bardey, David 0 Blockchain-enabled price competition for green product design Mon, 01 Jun 2026 06:05:40 +0000 https://www.econbiz.de/Record/blockchain-enabled-price-competition-for-green-product-design-jiang/10015650762?sid=1535951165 https://www.econbiz.de/Record/blockchain-enabled-price-competition-for-green-product-design-jiang/10015650762?sid=1535951165 Jiang, Ke Article 2026 Jiang, Ke 0 Brand personality evolution : analysis of the concept's scientific production Fri, 29 May 2026 12:05:42 +0000 https://www.econbiz.de/Record/brand-personality-evolution-analysis-of-the-concept-s-scientific-production-barrueto-mercado-eduardo/10015650662?sid=1535951165 https://www.econbiz.de/Record/brand-personality-evolution-analysis-of-the-concept-s-scientific-production-barrueto-mercado-eduardo/10015650662?sid=1535951165 Barrueto Mercado, Eduardo Article 2025 Barrueto Mercado, Eduardo 0 Optimal trade-in delegation strategy considering store brand introduction and different power structures Fri, 29 May 2026 07:15:44 +0000 https://www.econbiz.de/Record/optimal-trade-in-delegation-strategy-considering-store-brand-introduction-and-different-power-structures-cao-kaiying/10015650459?sid=1535951165 https://www.econbiz.de/Record/optimal-trade-in-delegation-strategy-considering-store-brand-introduction-and-different-power-structures-cao-kaiying/10015650459?sid=1535951165 Cao, Kaiying Article 2025 Cao, Kaiying 0 Platform targeted capability investment, seller price and advertising strategies Fri, 29 May 2026 07:15:44 +0000 https://www.econbiz.de/Record/platform-targeted-capability-investment-seller-price-and-advertising-strategies-zhang-hua/10015650457?sid=1535951165 https://www.econbiz.de/Record/platform-targeted-capability-investment-seller-price-and-advertising-strategies-zhang-hua/10015650457?sid=1535951165 Zhang, Hua Article 2025 Zhang, Hua 0 Is exposure to direct-to-consumer healthcare service advertising linked to trust in the medical profession? : a pilot study Fri, 29 May 2026 07:05:41 +0000 https://www.econbiz.de/Record/is-exposure-to-direct-to-consumer-healthcare-service-advertising-linked-to-trust-in-the-medical-profession-a-pilot-study-park-sung-yeon/10015650448?sid=1535951165 https://www.econbiz.de/Record/is-exposure-to-direct-to-consumer-healthcare-service-advertising-linked-to-trust-in-the-medical-profession-a-pilot-study-park-sung-yeon/10015650448?sid=1535951165 Park, Sung-Yeon Article 2026 Park, Sung-Yeon 0 Marketing im Gesundheitsbetrieb : Betriebswirtschaft für das Gesundheitswesen Thu, 28 May 2026 23:30:44 +0000 https://www.econbiz.de/Record/marketing-im-gesundheitsbetrieb-betriebswirtschaft-f%C3%BCr-das-gesundheitswesen-frodl-andreas/10015650353?sid=1535951165 https://www.econbiz.de/Record/marketing-im-gesundheitsbetrieb-betriebswirtschaft-f%C3%BCr-das-gesundheitswesen-frodl-andreas/10015650353?sid=1535951165 Frodl, Andreas Book / Working Paper 2011 Frodl, Andreas 0 Who Pays for Payments? Thu, 28 May 2026 12:00:38 +0000 https://www.econbiz.de/Record/who-pays-for-payments-egan-mark/10015647631?sid=1535951165 https://www.econbiz.de/Record/who-pays-for-payments-egan-mark/10015647631?sid=1535951165 Egan, Mark L. Book / Working Paper 2026 Egan, Mark L. 0 Assessing the impact of source credibility on fast fashion brand loyalty Thu, 28 May 2026 08:30:42 +0000 https://www.econbiz.de/Record/assessing-the-impact-of-source-credibility-on-fast-fashion-brand-loyalty-florence-cia-shane-low/10015647455?sid=1535951165 https://www.econbiz.de/Record/assessing-the-impact-of-source-credibility-on-fast-fashion-brand-loyalty-florence-cia-shane-low/10015647455?sid=1535951165 Florence Cia Shane Low Article 2025 Florence Cia Shane Low 0 Do prestige sensitivity and altruism moderate the effects of customers' emotions on WOM? : an investigation of luxury retailers Thu, 28 May 2026 07:50:40 +0000 https://www.econbiz.de/Record/do-prestige-sensitivity-and-altruism-moderate-the-effects-of-customers-emotions-on-wom-an-investigation-of-luxury-retailers-yang-shaohua/10015647420?sid=1535951165 https://www.econbiz.de/Record/do-prestige-sensitivity-and-altruism-moderate-the-effects-of-customers-emotions-on-wom-an-investigation-of-luxury-retailers-yang-shaohua/10015647420?sid=1535951165 Yang, Shaohua Article 2025 Yang, Shaohua 0 Navigating the shift in brand loyalty : the impact of social media influencers Thu, 28 May 2026 07:35:43 +0000 https://www.econbiz.de/Record/navigating-the-shift-in-brand-loyalty-the-impact-of-social-media-influencers-sivakoti-reddy/10015647411?sid=1535951165 https://www.econbiz.de/Record/navigating-the-shift-in-brand-loyalty-the-impact-of-social-media-influencers-sivakoti-reddy/10015647411?sid=1535951165 Sivakoti Reddy, M. Article 2025 Sivakoti Reddy, M. 0 Sticky gavity Wed, 27 May 2026 16:35:41 +0000 https://www.econbiz.de/Record/sticky-gavity-larch-mario/10015647366?sid=1535951165 https://www.econbiz.de/Record/sticky-gavity-larch-mario/10015647366?sid=1535951165 Larch, Mario Book / Working Paper 2026 Larch, Mario 0 Multiproduct multimarket price competition under capacity constraints Wed, 27 May 2026 06:50:43 +0000 https://www.econbiz.de/Record/multiproduct-multimarket-price-competition-under-capacity-constraints-liu-bingyao/10015647102?sid=1535951165 https://www.econbiz.de/Record/multiproduct-multimarket-price-competition-under-capacity-constraints-liu-bingyao/10015647102?sid=1535951165 Liu, Bingyao Book / Working Paper 2026 Liu, Bingyao 0 Chapter 8. Preliminary Priorities When Arranging Digital Images: Practical Implications of Digital Video Advertising Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-8-preliminary-priorities-when-arranging-digital-images-practical-implications-of-digital-video-advertising-jayawardena-nirma/10015645285?sid=1535951165 https://www.econbiz.de/Record/chapter-8-preliminary-priorities-when-arranging-digital-images-practical-implications-of-digital-video-advertising-jayawardena-nirma/10015645285?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 7. Exploring the Visual Comprehension Methods for 3D Video Advertisements: Practical Implications for Digital Video Advertisements Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-exploring-the-visual-comprehension-methods-for-video-advertisements-practical-implications-for-digital-video-advertisements-jayawardena-nirma/10015645286?sid=1535951165 https://www.econbiz.de/Record/chapter-exploring-the-visual-comprehension-methods-for-video-advertisements-practical-implications-for-digital-video-advertisements-jayawardena-nirma/10015645286?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 6. Market Characteristics That Signal New Opportunities for Digital Video Advertisements: Practical Implications of Digital Video Advertising Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-market-characteristics-that-signal-opportunities-digital-video-advertisements-practical-implications-digital-video-advertising-jayawardena/10015645287?sid=1535951165 https://www.econbiz.de/Record/chapter-market-characteristics-that-signal-opportunities-digital-video-advertisements-practical-implications-digital-video-advertising-jayawardena/10015645287?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 4. The Effectiveness of Augmented Reality Advertising as an Emerging Advertising Strategy Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-4-the-effectiveness-of-augmented-reality-advertising-as-an-emerging-advertising-strategy-jayawardena-nirma/10015645289?sid=1535951165 https://www.econbiz.de/Record/chapter-4-the-effectiveness-of-augmented-reality-advertising-as-an-emerging-advertising-strategy-jayawardena-nirma/10015645289?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 3. Market Research Paradigms That Dominate Virtual Reality Advertisements Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-3-market-research-paradigms-that-dominate-virtual-reality-advertisements-jayawardena-nirma/10015645290?sid=1535951165 https://www.econbiz.de/Record/chapter-3-market-research-paradigms-that-dominate-virtual-reality-advertisements-jayawardena-nirma/10015645290?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 2. 3D Video Advertising Research and Application: Contribution of Social Psychology Theories Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-2-3d-video-advertising-research-and-application-contribution-of-social-psychology-theories-jayawardena-nirma/10015645291?sid=1535951165 https://www.econbiz.de/Record/chapter-2-3d-video-advertising-research-and-application-contribution-of-social-psychology-theories-jayawardena-nirma/10015645291?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 1. Introduction to Digital Video Advertising: Innovative Industry Trends Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-1-introduction-to-digital-video-advertising-innovative-industry-trends-jayawardena-nirma/10015645292?sid=1535951165 https://www.econbiz.de/Record/chapter-1-introduction-to-digital-video-advertising-innovative-industry-trends-jayawardena-nirma/10015645292?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 12. The Future Research Implications and Practical Implications of the Digital Video Advertising Domain Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-12-the-future-research-implications-and-practical-implications-of-the-digital-video-advertising-domain-jayawardena-nirma/10015645293?sid=1535951165 https://www.econbiz.de/Record/chapter-12-the-future-research-implications-and-practical-implications-of-the-digital-video-advertising-domain-jayawardena-nirma/10015645293?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 9. An Overview of Video Abstraction Techniques: Practical Implications of Digital Video Advertising Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-9-an-overview-of-video-abstraction-techniques-practical-implications-of-digital-video-advertising-jayawardena-nirma/10015645296?sid=1535951165 https://www.econbiz.de/Record/chapter-9-an-overview-of-video-abstraction-techniques-practical-implications-of-digital-video-advertising-jayawardena-nirma/10015645296?sid=1535951165 Jayawardena, Nirma Article 2025 Jayawardena, Nirma 0 Chapter 13. The Role of Social Media in Amplifying FinTech Brand Awareness Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-13-the-role-of-social-media-in-amplifying-fintech-brand-awareness-abu-hmeidan-tahreer/10015645521?sid=1535951165 https://www.econbiz.de/Record/chapter-13-the-role-of-social-media-in-amplifying-fintech-brand-awareness-abu-hmeidan-tahreer/10015645521?sid=1535951165 Abu Hmeidan, Tahreer M. Article 2025 Abu Hmeidan, Tahreer M. 0 Chapter 15. How to Integrate AI Tools Into Emotional Marketing Strategies: Redefining Marketing Creativity Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-15-how-to-integrate-ai-tools-into-emotional-marketing-strategies-redefining-marketing-creativity-carucci-carlotta/10015645548?sid=1535951165 https://www.econbiz.de/Record/chapter-15-how-to-integrate-ai-tools-into-emotional-marketing-strategies-redefining-marketing-creativity-carucci-carlotta/10015645548?sid=1535951165 Carucci, Carlotta Article 2025 Carucci, Carlotta 0 Chapter 2. Entrepreneurship Marketing in Community-Based Enterprises in Nepal Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-2-entrepreneurship-marketing-in-community-based-enterprises-in-nepal-mishra-udgam/10015645608?sid=1535951165 https://www.econbiz.de/Record/chapter-2-entrepreneurship-marketing-in-community-based-enterprises-in-nepal-mishra-udgam/10015645608?sid=1535951165 Mishra, Udgam Article 2025 Mishra, Udgam 0 Chapter 1. The Role of Artificial Intelligence in Marketing Sustainability Tue, 26 May 2026 22:02:05 +0000 https://www.econbiz.de/Record/chapter-1-the-role-of-artificial-intelligence-in-marketing-sustainability-adileh-najwan/10015646099?sid=1535951165 https://www.econbiz.de/Record/chapter-1-the-role-of-artificial-intelligence-in-marketing-sustainability-adileh-najwan/10015646099?sid=1535951165 Adileh, Najwan Article 2025 Adileh, Najwan 0