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Managing services marketing :...
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Marketing
7
Services marketing
7
Dienstleistung
6
Dienstleistungsmarketing
5
Service failures
5
Service quality
5
Beschwerdemanagement
4
Complaint management
4
Customer satisfaction
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Dienstleistungsqualität
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Dienstleistungssektor
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Service industry
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Service recovery
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Beziehungsmarketing
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Consumer behaviour
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Customer delight
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Customer service
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Effort
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Expertise
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Fallstudiensammlung
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Joy
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Management
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Personalauswahl
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Personalbeschaffung
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Service encounter
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Service levels
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USA
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United States
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conjoint analysis
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English
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Hoffman, K. Douglas
22
Bateson, John E. G.
19
Kelley, Scott W.
8
Gonzalez, Gabriel R.
5
Hoffman, Kenneth Douglas
5
Wirtz, Jochen
4
Boulding, William
3
Ingram, Thomas N.
3
Rotalsky, Holly M.
3
Barnes, Donald C.
2
Burke, Eugene
2
Chung-Herrera, Beth G.
2
Collier, Joel E.
2
Galbreath, Jeremy
2
Howe, Vince
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Reibstein, David
2
Vaughan, Carly
2
Arnold, Danny R.
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Berry, Christopher
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Berry, Leonard L.
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Bitner, Mary Jo
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Bowen, David E.
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Brown, Stephen Walter
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Carter, Sheila
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Chase, Richard B.
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Douglas Hoffman, K.
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Dunne, Patrick M.
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Edvardsson, Bo
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Elliott, Dominic
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Fisk, Raymond P.
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Forbes, Lukas P.
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Griffin, Abbie
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Grönroos, Christian
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Kenyon, Alexandra K.
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Journal of Services Marketing
9
The journal of services marketing
4
International journal of electronic customer relationship management : IJECRM
2
Journal of Business Research
2
Marketing Science
2
European Journal of Marketing
1
Fundamentals of marketing research ; Vol. 6
1
Harvard business review : HBR
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
1
Journal of service management
1
Managing service quality : MSQ ; an international journal
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
Report / Marketing Science Institute
1
The journal of personal selling & sales management : JPSSM
1
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ECONIS (ZBW)
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Other ZBW resources
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USB Cologne (EcoSocSci)
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RePEc
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OLC EcoSci
2
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Services marketing : concepts, strategies & cases
Hoffman, K. Douglas
;
Bateson, John E. G.
-
2006
-
3. ed., international student ed.
Persistent link: https://www.econbiz.de/10003390097
Saved in:
2
Services marketing : concepts, strategies & cases
Hoffman, K. Douglas
;
Bateson, John E. G.
-
2017
-
Fifth edition
Persistent link: https://www.econbiz.de/10011861854
Saved in:
3
Learning from the pioneering founders of the service research field
Bowen, David E.
;
Fisk, Raymond P.
;
Bateson, John E. G.
; …
- In:
Journal of service management
34
(
2023
)
4
,
pp. 605-630
Persistent link: https://www.econbiz.de/10014338196
Saved in:
4
When hiring, first test, and then interview
Bateson, John E. G.
;
Wirtz, Jochen
;
Burke, Eugene
; …
- In:
Harvard business review : HBR
91
(
2013
)
11
,
pp. 34
Persistent link: https://www.econbiz.de/10010196177
Saved in:
5
Psychometric sifting to effeciently select the right service employees
Bateson, John E. G.
;
Wirtz, Jochen
;
Burke, Eugene
; …
- In:
Managing service quality : MSQ ; an international journal
24
(
2014
)
5
,
pp. 418-433
Persistent link: https://www.econbiz.de/10010422332
Saved in:
6
Services marketing : concepts, strategies and cases
Hoffman, Kenneth Douglas
;
Bateson, John E. G.
;
Wood, Emma H.
-
2009
Persistent link: https://www.econbiz.de/10009012568
Saved in:
7
Sifting to efficiently select the right service employees
Bateson, John E. G.
;
Wirtz, Jochen
;
Burke, Eugene F.
; …
- In:
Organizational dynamics : a quarterly review of …
43
(
2014
)
4
,
pp. 312-320
Persistent link: https://www.econbiz.de/10010465725
Saved in:
8
Building hope : leadership in the nonprofit world
Bateson, John E. G.
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003527153
Saved in:
9
Conjoint analysis reliability : empirical findings
Reibstein, David
;
Bateson, John E. G.
;
Boulding, William
-
2007
Persistent link: https://www.econbiz.de/10003541600
Saved in:
10
Communicating intent : effects of employer-controlled tipping strategy disclosures on tip amount and firm evaluations
Berry, Christopher
;
Hoffman, K. Douglas
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014293945
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