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Dienstleistungsmarketing : Pla...
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94
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88
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86
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77
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76
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75
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73
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69
Kaiser, Harry M.
68
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67
Kirchgeorg, Manfred
66
Reinecke, Sven
66
Sheth, Jagdish N.
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Sträßer, Anne-Katrin
65
Wilson, William W.
62
Good, Darrel L.
61
Unger, Fritz
61
Gössinger, Ralf
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McDonald, Malcolm
60
Silberer, Günter
58
Stauss, Bernd
58
Wirtz, Bernd W.
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Dichtl, Erwin
53
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essentials
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Innovatives Markenmanagement
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Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallstudien
Meffert, Heribert
;
Bruhn, Manfred
-
2003
-
4., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004407425
Saved in:
2
Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallstudien
Meffert, Heribert
;
Bruhn, Manfred
-
2000
-
3., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004679869
Saved in:
3
Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallstudien
Meffert, Heribert
;
Bruhn, Manfred
-
2006
-
5., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004872843
Saved in:
4
Dienstleistungsmarketing
Wiesner, Knut A.
;
Sponholz, Uwe
-
2007
Persistent link: https://www.econbiz.de/10004873375
Saved in:
5
Dienstleistungsmanagement : innovative Wertschöpfungskonzepte im Dienstleistungssektor
Burr, Wolfgang
;
Stephan, Michael
-
2006
Persistent link: https://www.econbiz.de/10004874471
Saved in:
6
Dienstleistungskompetenz : strategische Differenzierung durch konsequente Kundenorientierung
Fueglistaller, Urs
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10004922754
Saved in:
7
Services
marketing
management
Mudie, Peter
;
Cottam, Angela
-
2006
-
3. ed.
Persistent link: https://www.econbiz.de/10004887921
Saved in:
8
Dienstleistungs-
Marketing
Bieberstein, Ingo
-
1995
Persistent link: https://www.econbiz.de/10000546070
Saved in:
9
Handbuch Dienstleistungs-
Marketing
Meyer, Anton
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10000639519
Saved in:
10
Dienstleistungsmarketing : Grundlagen, Konzepte, Methoden ; mit Fallstudien
Meffert, Heribert
;
Bruhn, Manfred
-
2000
-
3., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10001409258
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