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Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validation

Brengman, Malaika; Geuens, Maggie; Weijters, Bert; … - In: Journal of business research : JBR 58 (2005) 1, pp. 79-88

Persistent link: https://www.econbiz.de/10006714002

Segmenting internet shoppers based on their web-usage-related lifestyle : a cross-cultural validation

Brengman, Malaika; Geuens, Maggie; Weijters, Bert; … - 2003 - [Elektronische Ressource]

Persistent link: https://www.econbiz.de/10001924740

E-shopping lovers and fearful conservatives: a market segmentation analysis

Allred, Chad R.; Smith, Scott M.; Swinyard, William R. - In: International journal of retail & distribution management 34 (2006) 4, pp. 308-333

Persistent link: https://www.econbiz.de/10006421434

E‐shopping lovers and fearful conservatives: a market segmentation analysis

Allred, Chad R.; Smith, Scott M.; Swinyard, William R. - In: International Journal of Retail & Distribution Management 34 (2006) 4/5, pp. 308-333

Purpose – To classify internet users into holiday shopper and non‐shop per se gments, and to profile the demographic, psychographic, and computer use characteristics of each segment. Design/methodology/approach – Self‐report data come from a national US sample of online internet users....

Persistent link: https://www.econbiz.de/10014803244

The diffusion of online shopping : online shoppers and the computer competence index

Smith, Scott M.; Allred, Chad R.; Swinyard, William R. - In: International journal of internet marketing and … 4 (2007/08) 4, pp. 302-327

Persistent link: https://www.econbiz.de/10009850594

Why people (don't) shop online: A lifestyle study of the internet consumer

Swinyard, William R.; Smith, Scott M. - In: Psychology & marketing 20 (2003) 7, pp. 567-598

Persistent link: https://www.econbiz.de/10006968881

The diffusion of online shopping : online shoppers and the computer competence index

Smith, Scott M.; Allred, Chad R.; Swinyard, William R. - In: International journal of internet marketing and … 4 (2007/08) 4, pp. 302-327

Persistent link: https://www.econbiz.de/10003739600

Developing a typology of airport shoppers

Geuens, Maggie; Vantomme, Delphine; Brengman, Malaika - In: Tourism management : research, policies, practice 25 (2004) 5, pp. 615-622

Persistent link: https://www.econbiz.de/10006816791

The four dimensional impact of color on shoppers' emotions

Brengman, Malaika (contributor); Geuens, Maggie (contributor) - 2003 - [Elektronische Ressource]

Persistent link: https://www.econbiz.de/10001924707

Developing a typology of airport shoppers

Geuens, Maggie (contributor); … - 2003 - [Elektronische Ressource]

Persistent link: https://www.econbiz.de/10001924756