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Rowley, Jennifer
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29
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25
Rowley, Jennifer E.
14
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Cacciolatti, Luca
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Slack, Frances
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Shiu, Edward
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Seba, Ibrahim
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Dunne, Áine
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Kupiec‐Teahan, Beata
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Stott, Alistair W.
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Working Papers / Land Economy and Environment Group, Scotland's Rural College
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84th Annual Conference, March 29-31, 2010, Edinburgh, Scotland
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2
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Marketing for survival : a comparative case study of SME software firms
Parry, Sara
;
Jones, Rosalind
;
Rowley, Jennifer
; …
- In:
Journal of small business and enterprise development
19
(
2012
)
4
,
pp. 712-728
Persistent link: https://www.econbiz.de/10009680508
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2
Customer-perceived value in business-to-business relationships : a study of software customers
Parry, Sara
;
Rowley, Jennifer
;
Jones, Rosalind
; …
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 887-911
Persistent link: https://www.econbiz.de/10009577001
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3
Computers for libraries
Rowley, Jennifer
;
Rowley, Jennifer
-
1980
Persistent link: https://www.econbiz.de/10000090874
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4
E-business : principles and practice
Rowley, Jennifer
;
Rowley, Jennifer
-
2002
-
1. publ.
Persistent link: https://www.econbiz.de/10001621111
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5
Designing and using research questionnaires
Rowley, Jennifer
- In:
Management research review
37
(
2014
)
3
,
pp. 308-330
Persistent link: https://www.econbiz.de/10010259192
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6
Information marketing
Rowley, Jennifer
-
2001
Persistent link: https://www.econbiz.de/10001535693
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7
Information pricing policy : factors and contexts
Rowley, Jennifer
- In:
Information services & use
18
(
1998
)
3
,
pp. 165-175
Persistent link: https://www.econbiz.de/10001422564
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8
Customer knowledge management or customer surveillance
Rowley, Jennifer
- In:
Global business & economics review
7
(
2005
)
1
,
pp. 100-110
Persistent link: https://www.econbiz.de/10003108951
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9
Six steps to successful academic conference presentation
Rowley, Jennifer
- In:
The marketing review
12
(
2012
)
4
,
pp. 437-450
Persistent link: https://www.econbiz.de/10009713511
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10
Evidence-based marketing : a perspective on the "practice-theory divide"
Rowley, Jennifer
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
4
,
pp. 521-541
Persistent link: https://www.econbiz.de/10009576970
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