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International higher education brand alliance : the role of brand fit and world-mindedness

Kim, Kyung-Min; Nobi, Benjamin; Lee, Sangwon; Milewicz, Chad - In: Asia Pacific journal of marketing and logistics 34 (2022) 2, pp. 418-435

Persistent link: https://www.econbiz.de/10013163340

The impact of form and functional design on new product evaluations : a case of South Korean women

Lee, Sangwon - In: Journal of international consumer marketing 25 (2013) 4, pp. 250-261

Persistent link: https://www.econbiz.de/10010125893

The interplay of brand sound meaning and brand origin on new high-tech product evaluation

Lee, Sangwon - In: Journal of global scholars of marketing science : … 27 (2017) 1, pp. 16-30

Persistent link: https://www.econbiz.de/10011703034

Target shareholder gains, peer firm values, and merger and acquisition announcements

Lee, Sangwon - In: International journal of finance & economics : IJFE 27 (2022) 3, pp. 3550-3563

Persistent link: https://www.econbiz.de/10013330716

The value of official business group affiliation : evidence from a change in Korean chaebol designation policy

Lee, Sangwon - In: Emerging markets review 52 (2022), pp. 1-18

Persistent link: https://www.econbiz.de/10013419013

Sectoral impact of the Covid-19 outbreak and value of business group affiliated firms in Korea

Lee, Sangwon - In: Emerging markets, finance & trade : a journal of the … 59 (2023) 7, pp. 2008-2024

Persistent link: https://www.econbiz.de/10014290371

Does brand name matter in alleviating ethnocentrism? : the interplay of brand origin and brand name in radically new product evaluation

Lee, Sangwon - In: Journal of international consumer marketing 36 (2024) 3, pp. 197-207

Persistent link: https://www.econbiz.de/10014575023

The effectiveness of safety education on workforce risks : evidence from South Korea

Lee, Sangwon; Lee, Sungwon - In: International journal of empirical economics 1 (2022) 3, pp. 1-29

This paper investigates how effective safety education reduces workforce risks by using an establishment-level dataset in South Korea. We focus on identification and estimation of causal effects. Since provision of safety education depends on establishment’s decision, the main variable of...

Persistent link: https://www.econbiz.de/10014331919

Sustainable recycling of end-of-life tires

Lee, Sangwon - In: KIET Industrial economic review 29 (2024) 2, pp. 30-38

Persistent link: https://www.econbiz.de/10015375748

Reference prices, relative values, and the timing of M&A announcements

Lee, Sangwon; Yerramilli, Vijay - In: The journal of corporate finance : contracting, … 76 (2022), pp. 1-25

Persistent link: https://www.econbiz.de/10013494260