Huang, Hao-Chen; Lai, Mei-Chi; Huang, Wei-Wei - In: Journal of Business & Industrial Marketing 30 (2015) 7, pp. 842-854
Purpose – This study aims to examine the potential impact of external complementary resources on inbound open innovation and whether transformative capacity acts as a mediator in the process. If small and medium enterprises (SMEs) are to successfully implement inbound open innovation, they...