Plain English guidance for strategic business analytics and big data implementation In today's challenging economy …, business analytics and big data have become more and more ubiquitous. While some businesses don't even know where to start …, others are struggling to move from beyond basic reporting. In some instances management and executives do not see the value …

management. Practical examples show how SAP Strategic Enterprise Management/Business Analytics (SAP SEM/BA) can help to improve …In order to make strategy happen there is a need for powerful management information systems. SAP focuses on the … application of modern business administration concepts, e.g. Value Based Management, the Balanced Scorecard, the Management …