//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The preference for moderation...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
107,324
Konsumentenverhalten
104,880
Theorie
28,942
Theory
28,322
Electronic Commerce
26,845
E-commerce
25,067
Neue politische Ökonomie
19,042
Public choice
18,931
Online-Handel
15,975
Online retailing
15,926
Relationship marketing
14,439
Beziehungsmarketing
14,418
Präferenztheorie
10,970
Theory of preferences
10,728
Social Web
9,735
Social web
9,731
Brand management
9,370
Markenführung
9,331
Experiment
8,858
Brand image
8,145
Markenimage
8,104
Customer satisfaction
8,052
Kundenzufriedenheit
7,892
Online-Marketing
7,755
Internet marketing
7,695
Deutschland
7,450
USA
7,199
Markenartikel
7,094
Brand
7,087
Internet
6,957
Germany
6,920
United States
6,815
Einzelhandel
6,120
Retail trade
6,028
Service quality
5,884
Dienstleistungsqualität
5,836
Viral marketing
5,476
Virales Marketing
5,459
Werbewirkung
5,173
Advertising effects
5,130
more ...
less ...
Online availability
All
Undetermined
57,176
Free
46,850
CC license
3,287
Type of publication
All
Article
106,945
Book / Working Paper
65,656
Journal
371
Other
19
Type of publication (narrower categories)
All
Article in journal
89,228
Aufsatz in Zeitschrift
89,228
Graue Literatur
19,040
Non-commercial literature
19,040
Working Paper
17,786
Arbeitspapier
16,018
Aufsatz im Buch
11,579
Book section
11,579
Hochschulschrift
4,972
Thesis
3,521
Collection of articles of several authors
2,629
Sammelwerk
2,629
research-article
2,591
Aufsatzsammlung
1,922
Konferenzschrift
1,099
Conference paper
980
Konferenzbeitrag
980
Bibliografie enthalten
803
Bibliography included
803
Case study
706
Fallstudie
706
Dissertation u.a. Prüfungsschriften
605
Collection of articles written by one author
572
Sammlung
572
Lehrbuch
551
Conference proceedings
510
Textbook
453
Amtsdruckschrift
407
Government document
407
Reprint
282
Article
267
Systematic review
175
Übersichtsarbeit
175
Ratgeber
170
Rezension
168
Guidebook
155
conceptual-paper
154
review-article
147
Handbook
145
Handbuch
145
more ...
less ...
Language
All
English
156,216
German
13,245
Undetermined
2,169
French
667
Spanish
251
Italian
185
Polish
171
Russian
96
Portuguese
55
Swedish
54
Dutch
41
Danish
37
Norwegian
27
Hungarian
26
Finnish
20
Slovak
14
Romanian
13
Croatian
10
Bulgarian
8
Czech
8
Serbian
5
Lithuanian
4
Slovenian
4
Ukrainian
4
Arabic
3
Malay (macrolanguage)
3
Chinese
3
Bosnian
2
Multiple languages
2
Turkish
2
Indonesian
1
Korean
1
Macedonian
1
more ...
less ...
Author
All
Sutter, Matthias
227
Han, Heesup
159
Gersbach, Hans
148
Mattila, Anna S.
139
Belk, Russell W.
138
Law, Rob
120
Phau, Ian
120
Grunert, Klaus G.
117
Dreher, Axel
116
Buchanan, James M.
112
Bauer, Hans H.
109
Dwivedi, Yogesh K.
106
Falk, Armin
104
Frey, Bruno S.
100
Huber, Frank
99
Schneider, Friedrich
99
Loureiro, Sandra Maria Correia
98
Lusk, Jayson L.
98
Septianto, Felix
98
Acemoglu, Daron
97
Alesina, Alberto
97
Tyran, Jean-Robert
96
Tabellini, Guido Enrico
95
Wiedmann, Klaus-Peter
95
Herrmann, Andreas
94
Grewal, Dhruv
91
Wansink, Brian
91
Gierl, Heribert
89
Bossert, Walter
88
Foxall, Gordon R.
88
Agarwal, Sumit
87
Sheth, Jagdish N.
86
Skiera, Bernd
86
Kollmann, Tobias
85
Walsh, Gianfranco
84
Cherchye, Laurens
83
Khare, Arpita
83
Rock, Bram de
83
Nayga, Rodolfo M. <Jr.>
81
Verhoef, Peter C.
80
more ...
less ...
Institution
All
National Bureau of Economic Research
1,063
Springer Fachmedien Wiesbaden
228
IGI Global
215
OECD
181
European Commission / Directorate-General for Justice and Consumers
113
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
107
European Commission / Joint Research Centre
82
Edward Elgar Publishing
78
C.E.P.R. Discussion Papers
54
CESifo
53
Organisation for Economic Co-operation and Development
53
London Economics
50
IPSOS
47
European Parliament / Directorate-General for Internal Policies of the Union
44
Europäische Kommission
40
Verlag Dr. Kovač
40
American Marketing Association
39
European Commission / Directorate-General for Health and Food Safety
38
Consumers, Health, Agriculture and Food Executive Agency
37
World Bank Group
37
European Commission / Directorate-General for Communications Networks, Content and Technology
34
Nomos Verlagsgesellschaft
34
Friedrich-Schiller-Universität Jena
33
Information Resources Management Association
33
UNCTAD
33
Books on Demand GmbH <Norderstedt>
32
Deloitte consortium
32
International Energy Agency
30
European Association of Agricultural Economists - EAAE
28
GFK
28
World Bank
28
Center for Operations Research and Econometrics (CORE), École des Sciences Économiques de Louvain
27
Institut für Demoskopie Allensbach
26
Institute for the Study of Labor (IZA)
26
EconWPA
25
Deutsche Bank <Frankfurt am Main> / Research
23
European Commission / Directorate-General for the Information Society and Media
22
Nordic Council of Ministers
22
Christian-Albrechts-Universität zu Kiel
21
Europäische Kommission / Gemeinsame Forschungsstelle
21
more ...
less ...
Published in...
All
Journal of business research : JBR
2,697
Journal of retailing and consumer services
2,486
NBER working paper series
1,053
International journal of hospitality management
1,048
International journal of consumer studies
927
Psychology & marketing
866
NBER Working Paper
839
CESifo working papers
807
Working paper / National Bureau of Economic Research, Inc.
794
Public choice
772
Social choice and welfare
760
Management science : journal of the Institute for Operations Research and the Management Sciences
645
SpringerLink / Bücher
639
Journal of consumer research : JCR ; an interdisciplinary bimonthly
633
Asia Pacific journal of marketing and logistics
580
Tourism management : research, policies, practice
574
Discussion paper series / IZA
561
Economics letters
548
European journal of operational research : EJOR
544
Journal of economic behavior & organization : JEBO
539
The journal of product & brand management
496
Marketing science
475
Technological forecasting & social change : an international journal
469
Discussion paper / Centre for Economic Policy Research
467
Journal of travel and tourism marketing
460
International journal of contemporary hospitality management
432
Journal of marketing research : JMR
424
Journal of economic theory
419
Journal of retailing
418
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
417
The journal of brand management : an international journal
417
European journal of marketing : EJM
412
Games and economic behavior
410
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
410
Marketing letters : a journal of research in marketing
407
Electronic commerce research
400
Working paper
398
Journal of marketing
396
Journal of the Academy of Marketing Science
394
Journal of marketing management : MM
393
more ...
less ...
Source
All
ECONIS (ZBW)
162,352
Other ZBW resources
3,188
USB Cologne (EcoSocSci)
3,009
EconStor
2,131
RePEc
2,121
BASE
121
OLC EcoSci
61
ArchiDok
5
USB Cologne (business full texts)
3
more ...
less ...
Showing
1
-
10
of
172,991
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The dark side of reviews : the swaying effects of online product reviews on attribute preference construction
Liu, Qianqian Ben
;
Karahanna, Elena
- In:
Management information systems : mis quarterly
41
(
2017
)
2
,
pp. 427-448
Persistent link: https://www.econbiz.de/10011689853
Saved in:
2
Customer engagement and online reviews
Thakur, Rakhi
- In:
Journal of retailing and consumer services
41
(
2018
),
pp. 48-59
Persistent link: https://www.econbiz.de/10011808477
Saved in:
3
Crowd intelligence : analyzing online product reviews for preference measurement
Xiao, Shengsheng
;
Wei, Chih-Ping
;
Dong, Ming
- In:
Information & management : the internat. journal of …
53
(
2016
)
2
,
pp. 169-182
Persistent link: https://www.econbiz.de/10011448449
Saved in:
4
An online review-driven two-stage hotel recommendation model considering customers' risk attitudes and personalized preferences
Pu, Zhongmin
;
Xu, Zeshui
;
Zhang, Chenxi
;
Zeng, Xiao-Jun
; …
- In:
Omega : the international journal of management science
131
(
2025
),
pp. 1-10
Persistent link: https://www.econbiz.de/10015406769
Saved in:
5
Influence of social media and online reviews on university students' purchasing decisions
Torabi, Mostafa
;
Bélanger, Charles H.
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 98-119
Persistent link: https://www.econbiz.de/10013041206
Saved in:
6
Fake or credible? : antecedents and consequences of perceived credibility in exaggerated online reviews
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534117
Saved in:
7
The impact of COVID-19 on online product reviews
Kutlubay, Omer Cem
;
Cicek, Mesut
;
Yayla, Serdar
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013552929
Saved in:
8
Sentiment mining of online reviews of peer-to-peer accommodations : customer emotional heterogeneity and its influencing factors
Li, Rui
;
Li, Yong-Quan
;
Ruan, Wen-Qi
;
Zhang, Shu-Ning
; …
- In:
Tourism management : research, policies, practice
96
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013554999
Saved in:
9
Unifying algorithmic and theoretical perspectives : emotions in online reviews and sales
Yu, Yifan
;
Yang, Yang
;
Huang, Jinghua
;
Tan, Yong
- In:
MIS quarterly
47
(
2023
)
1
,
pp. 127-160
Persistent link: https://www.econbiz.de/10013556931
Saved in:
10
Working together or separately? : the role of different review arguments in consumers' home-sharing service purchasing : evidence from China
Ruan, Yanya
;
Liang, Ni
- In:
Journal of hospitality and tourism insights
6
(
2023
)
3
,
pp. 1121-1143
Persistent link: https://www.econbiz.de/10014364001
Saved in:
1
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->