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Two new features in discrete choice experiments to improve willingness-to-pay estimation that result in SDR and SADR: separated (adaptive) dual response

Schlereth, Christian; Skiera, Bernd - In: Management science : journal of the Institute for … 63 (2017) 3, pp. 829-842

Persistent link: https://www.econbiz.de/10011656398

Labeling energy cost on light bulbs lowers implicit discount rates

Min, Jihoon; Azevedo, Inês L.; Michalek, Jeremy; … - In: Ecological economics : the transdisciplinary journal of … 97 (2014), pp. 42-50

Persistent link: https://www.econbiz.de/10010410823

The role of context definition in choice experiments : a methodological proposal based on customized scenarios

Boncinelli, Fabio; Moneti, Maria; Gerini, Francesca; … - In: Wine Economics and Policy 9 (2020) 2, pp. 49-62

experiment as close to actual market conditions as possible. In particular, when dealing with products characterized by a large … number of attributes, the construction of the experiment poses the issue of how to express the choice question providing … render the conditions of the experiment more realistic. This methodology is applied to the case study of wine and is …

Persistent link: https://www.econbiz.de/10012510880

A conjoint model of quantity discounts

Iyengar, Radha; Jedidi, Kamel - In: Marketing science 31 (2012) 2, pp. 334-350

Persistent link: https://www.econbiz.de/10009548692

Chapter 3. Economic foundations of conjoint analysis

Allenby, Greg M.; Hardt, Nino; Rossi, Peter E. - In: Handbook of the economics of marketing : Volume 1, (pp. 151-192). 2019

Observational data on either individual or aggregate demand is often not sufficient to identify consumer preferences due to lack of variation in prices or product features, or the desire to study product features not currently available. Choice-based conjoint analysis offers a solution to this...

Persistent link: https://www.econbiz.de/10014023359

Brand-anchored discrete choice experiment (BDCE) vs. direct attribute rating (DAR) : an empirical comparison of predictive validity

Farsky, Mario; Schnittka, Oliver; Sattler, Henrik; … - In: Marketing letters : a journal of research in marketing 28 (2017) 2, pp. 231-240

Persistent link: https://www.econbiz.de/10011675165

The relevance of interaction choice : customer preferences and willingness to pay

Barwitz, Niklas - In: Journal of retailing and consumer services 53 (2020), pp. 1-19

Persistent link: https://www.econbiz.de/10012171786

Asymmetric preference and loss aversion for electric vehicles : the reference-dependent choice model capturing different preference directions

Kim, Junghun; Seung, Hyunchan; Lee, Jongsu; Ahn, Joongha - In: Energy economics 86 (2020), pp. 1-8

Persistent link: https://www.econbiz.de/10012511702

Nutzenmessung im Gesundheitswesen : die Methode der Discrete-Choice-Experimente

Telser, Harald - 2002

Persistent link: https://www.econbiz.de/10001684293

Effect of experimental design on choice-based conjoint valuation estimates

Lusk, Jayson L.; Norwood, F. Bailey - In: American journal of agricultural economics 87 (2005) 3, pp. 771-785

Persistent link: https://www.econbiz.de/10003079948