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Advertising
Frey, Albert Wesley
;
Halterman, Jean C.
-
1970
-
4. ed.
Persistent link: https://www.econbiz.de/10014380050
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2
Advertising
Frey, Albert Wesley
-
1961
-
3. ed
Persistent link: https://www.econbiz.de/10002162143
Saved in:
3
Approaches to determining the advertising appropriation
Frey, Albert Wesley
- In:
Advertising management
,
(pp. 62-73)
.
1965
Persistent link: https://www.econbiz.de/10002162148
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4
How many dollars for advertising
Frey, Albert Wesley
-
1955
Persistent link: https://www.econbiz.de/10002162171
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5
Promotion
Halterman, Jean C.
;
Frey, Albert W.
;
Seares, Al N.
; …
- In:
Business Horizons
4
(
1961
)
1
,
pp. 99-107
Persistent link: https://www.econbiz.de/10005333526
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6
Can advertising build a monopoly? Some current opinions
Halterman, Jean C.
- In:
Business Horizons
11
(
1968
)
2
,
pp. 87-95
Persistent link: https://www.econbiz.de/10005333555
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Marketing handbook
Frey, Albert Wesley
(
ed.
);
Albaum, Gerald
(
contributor
)
-
1965
-
2. Aufl
Persistent link: https://www.econbiz.de/10000608575
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