Narrow search
Showing 1 - 4 of 4
Cover Image
A new measure of brand personality
Geuens, Maggie (contributor); Weijters, Bert (contributor);  … - 2008
Persistent link: https://www.econbiz.de/10003787830
Cover Image
A new measure of brand personality
Geuens, Maggie; Weijters, Bert; De Wulf, Kristof - In: International journal of research in marketing : IJRM ; … 26 (2009) 2, pp. 97-107
Persistent link: https://www.econbiz.de/10003866606
Cover Image
A new measure of brand personality
Geuens, Maggie; Weijters, Bert; De Wulf, Kristof - In: International journal of research in marketing : IJRM ; … 26 (2009) 2, pp. 97-107
Persistent link: https://www.econbiz.de/10008262302
Cover Image
A new measure of brand personality
Geuens, Maggie; Weijters, Bert; De Wulf, Kristof - In: International journal of research in marketing : IJRM ; … 26 (2009) 2, pp. 97-108
Persistent link: https://www.econbiz.de/10008895426