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Brand recall and brand preference at sponsored golf and tennis tournaments
Nicholls, J.A.F.; Roslow, Sydney; Dublish, Sandipa - In: European journal of marketing : EJM 33 (1999) 3-4, pp. 365-386
Persistent link: https://www.econbiz.de/10006096847
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India and the USA: The relationship between situational variables and purchasing
Nicholls, J.A.F.; Roslow, Sydney; Dublish, Sandipa; … - In: International marketing review 13 (1996) 6, pp. 6-21
Persistent link: https://www.econbiz.de/10006323696
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Situational Influences on Shoppers: Exploratory Research in India and the United States
Nicholls, J.A.F.; Roslow, Sydney; Dublish, Sandipa; … - In: Journal of international consumer marketing 9 (1996) 2, pp. 21-40
Persistent link: https://www.econbiz.de/10007133807