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Little, John D. C.
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A market share theorem
Bell, David E.
;
Keeney, Ralph L.
;
Little, John D. C.
-
1974
Persistent link: https://www.econbiz.de/10003175669
Saved in:
2
A market share theoreme
Bell, David E.
;
Keeney, Ralph L.
;
Little, John D. C.
- In:
Journal of marketing research : JMR
12
(
1975
)
2
,
pp. 136-141
Persistent link: https://www.econbiz.de/10001889585
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