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Seniors' perceptions of prescription drug information sources
DeLorme, Denise E.; Huh, Jisu; Reid, Leonard N. - In: International journal of pharmaceutical and healthcare … 1 (2007) 2, pp. 107-127
Persistent link: https://www.econbiz.de/10003937169
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The state of public research on over-the-counter drug advertising
DeLorme, Denise E.; Huh, Jisu; Reid, Leonard N.; An, Soontae - In: International journal of pharmaceutical and healthcare … 4 (2010) 3, pp. 208-231
Persistent link: https://www.econbiz.de/10008667686
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Dietary supplement advertising in the US : a review and research agenda
DeLorme, Denise E.; Huh, Jisu; Reid, Leonard N.; An, Soontae - In: International journal of advertising : the quarterly … 31 (2012) 3, pp. 547-577
Persistent link: https://www.econbiz.de/10009581793
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Scepticism towards DTC advertising : a comparative study of Korean and Caucasian Americans
Huh, Jisu; DeLorme, Denise E.; Reid, Leonard N. - In: International journal of advertising : the quarterly … 31 (2012) 1, pp. 147-168
Persistent link: https://www.econbiz.de/10009510675
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Do consumers avoid watching over-the-counter drug advertisements? : an analysis of cognitive and affective factors that prompt advertising avoidance
Huh, Jisu; DeLorme, Denise E.; Reid, Leonard N. - In: Journal of advertising research 55 (2015) 4, pp. 401-415
Persistent link: https://www.econbiz.de/10011429182
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Direct-to-consumer advertising skepticism and the use and perceived usefulness of prescription drug information sources
Delorme, Denise E.; Huh, Jisu; Reid, Leonard N. - In: Health marketing quarterly 26 (2009/10) 4, pp. 293-314
Persistent link: https://www.econbiz.de/10003933235
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Seniors' perceptions of prescription drug information sources
DeLorme, Denise E.; Huh, Jisu; Reid, Leonard N. - In: International journal of pharmaceutical and healthcare … 1 (2007) 2, pp. 107-127
Persistent link: https://www.econbiz.de/10009896116
Cover Image
The state of public research on over-the-counter drug advertising
DeLorme, Denise E.; Huh, Jisu; Reid, Leonard N.; An, Soontae - In: International journal of pharmaceutical and healthcare … 4 (2010) 3, pp. 208-231
Persistent link: https://www.econbiz.de/10009896181
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Branded product information search on the Web: the role of brand trust and credibility of online information sources
Lee, Chunsik; Kim, Junga; Chan-Olmsted, Silvia M. - In: Journal of marketing communications 17 (2011) 5, pp. 355-374
Persistent link: https://www.econbiz.de/10009423359
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A dangerous neighbor : the news frames of the radiation effects from the Fukushima nuclear accident
Kim, Junga; Bie, Bijie - In: Risk management : a journal of risk, crisis and disaster 15 (2013) 3, pp. 180-198
Persistent link: https://www.econbiz.de/10009788903