... The purpose of this article is to examine the extent to which German MNCs are characterized by such transnational forms of configuration and coordination, how these two instruments are linked together, and how their application is influenced by situational conditions ...

The formation and the diversity of most types of organizations goinginternational are well researched. However, some aspects of postmodernlife, such as sports and entertainment, are presently growing in importanceand management complexity.

Die vorliegende Arbeit behandelt Wal-Marts Versuch, das bewährte US-Erfolgsrezept in unveränderter Form auf den deutschen Markt zu übertragen und analysiert dabei den Erfolg.

Tapping the cost reduction potentialof emerging supply markets such asChina has become an ever moreimportant element of internationalizationstrategies across industries. Practitionersand researchers underline the risingimportance of supply base developmenton an international scale and...

Our contribution to the expanding literature on the globalization of research andinnovation is to investigate the extent to which sector-specific developments in anemerging technology (such as increasing interdisciplinarity and complexity) affectinventive activities developed abroad. We look at...

Since nowadays most firms are doing business across borders, we should assumen that managers are (highly) interested in research results from the field of Intenrational Business (IB). We should also expect that research findings are appealing and helpful to the world of management practice. The...

Die Gesundheitswirtschaft ist bislang eine Branche,die im Großen und Ganzen durch nationale,z. T. sogar regionale Absatzmärkte gekennzeichnetist. Zwar sind einige Teilbereiche der Branche– v. a. Pharma und Medizintechnik – bereits heuteauf globale Märkte ausgerichtet, jedoch sind...

Die vorliegende Arbeit inkl. empir. Studie beschäftigt sich mit dem Status Quo des Int. Marketing. Das Ziel der Untersuchung bestand darin, durch eine Beschreibung bestehender Erkenntnisse und individueller Realisierungen in diversen Unternehmen, den derzeitigen Stand in Wissenschaft und Praxis...

Germany benefits more than any other country from open world markets and their internationalintegration. As a consequence, worldwide trade and cross-boarder investments arethe most important conditions for domestic growth, employment and wealth and Germanfirms are unabatedly going...

As German firms increasingly expand to foreign nations, managers have to be aware ofthe performance implications of internationalization processes. We find that internationalizationdoes not have an ongoing positive performance effect and needs to be managedcarefully, especially after a certain...