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The psychological underpinnings of relative thinking in price comparisons
Saini, Ritesh; Thota, Sweta C. - In: Journal of consumer psychology : JCP : the official … 20 (2010) 2, pp. 185-192
Persistent link: https://www.econbiz.de/10003981576
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Nonconcious consumer psychology
Chartrand, Tanya L.; Fitzsimons, Gavan J. - In: Journal of consumer psychology : JCP : the official … 21 (2011) 1, pp. 1-3
Persistent link: https://www.econbiz.de/10009523570
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Evolutionary psychology and consumer behavior : a constructive critique
Cohen, Joel B.; Bernard, H. Russell - In: Journal of consumer psychology : JCP : the official … 23 (2013) 3, pp. 387-399
Persistent link: https://www.econbiz.de/10009779757
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Fundamental motives : how evolutionary needs influence consumer behavior
Griskevicius, Vladas; Kenrick, Douglas T. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 3, pp. 372-386
Persistent link: https://www.econbiz.de/10009779759
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Evolutionary consumption
Saad, Gad - In: Journal of consumer psychology : JCP : the official … 23 (2013) 3, pp. 351-371
Persistent link: https://www.econbiz.de/10009779760
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Special Issue: Aesthetics in consumer psychology
2010
Persistent link: https://www.econbiz.de/10008702687
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The "sprinter effect" : when self-control and involvement stand in the way of sequential performance
Ein-Gar, Danit; Steinhart, Yael - In: Journal of consumer psychology : JCP : the official … 21 (2011) 3, pp. 240-255
Persistent link: https://www.econbiz.de/10009259727
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Does brand spelling influence memory? : the case of auditorily presented brand names
Luna, David; Carnevale, Marina; Lerman, Dawn - In: Journal of consumer psychology : JCP : the official … 23 (2013) 1, pp. 36-48
Persistent link: https://www.econbiz.de/10009719557
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Pleasure principles : a review of research on hedonic consumption
Alba, Joseph W.; Williams, Elanor F. - In: Journal of consumer psychology : JCP : the official … 23 (2013) 1, pp. 2-18
Persistent link: https://www.econbiz.de/10009719564
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From experiential psychology to consumer experience
Schmitt, Bernd; Brakus, J. Joško; Zarantonello, Lia - In: Journal of consumer psychology : JCP : the official … 25 (2015) 1, pp. 166-171
Persistent link: https://www.econbiz.de/10010485534