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Purpose: Although the branding literature emerged during the 1940s, research relating to tourism destination branding … tourists in Chile, which reflects the lower priority the South American market has been given by the national tourism office …-branding literature by being one of the first to test the efficacy of a model of consumer-based brand equity for a tourism destination …
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equity (CBBE) for a destination, from the perspective of residents as active participants of local tourism. It is proposed …
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Five Nordic municipal examples -- References -- Methods and validation of results -- Nordic overview -- Preface -- -- Combined analyses of challenges and strategies in use in the Nordics -- Spatial planning for second homes -- Summary.
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regional and national level. In the depicted background, tourism appears as one of the priority areas for allocation of the … European funding. Moreover, fostering entrepreneurship in tourism by allocating Structural Funds entails not only putting in … of accessing the funds available under the Regional Operational Programme (ROP) for the tourism business environment, as …
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