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Konsumentenverhalten
Marketing
29,027
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3,442
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Wiedmann, Klaus-Peter
11
Sheth, Jagdish N.
9
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7
Alserhan, Baker Ahmad
6
Lim, Weng Marc
6
Rutschmann, Marc
6
Sandıkçı, Özlem
6
Belk, Russell W.
5
Bosah, Genevieve
5
Brooksworth, Frederica
5
Foxall, Gordon R.
5
Halfmann, Marion
5
Hennigs, Nadine
5
Maclaran, Pauline
5
Mogaji, Emmanuel
5
Olson, Jerry C.
5
Schiffman, Leon G.
5
Bronnenberg, Bart J.
4
Colbert, François
4
Dholakia, Nikhilesh
4
East, Robert
4
Eckhardt, Giana M.
4
El-Bassiouny, Noha
4
Eliaz, Kfir
4
Gbadamosi, Ayantunji
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Helm, Roland
4
Holbrook, Morris B.
4
Jafari, Aliakbar
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Kanuk, Leslie Lazar
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Kostelijk, Erik
4
Kuß, Alfred
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Peter, Jerome Paul
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Sabel, Hermann
4
Schneider, Willy
4
Spiegler, Ran
4
Tadajewski, Mark
4
Warlop, Luk
4
Weiser, Christoph
4
Willcox, Matthew
4
Bauer, Hans H.
3
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Springer Fachmedien Wiesbaden
8
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3
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Axel-Springer-Verlag / Marketing Anzeigen
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Bain & Company <Boston, Mass.>
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European Marketing Academy
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Friedrich-Schiller-Universität Jena
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Fördergesellschaft Marketing an der Universität Augsburg
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Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues - GEWISOLA
2
Hans-Böckler-Stiftung / Arbeitsgruppe Klima, Umwelt, Zukunft
2
Haufe-Lexware GmbH & Co. KG
2
Hochschule für Wirtschaft und Politik
2
Peter Lang GmbH
2
Technische Universität Bergakademie Freiberg / Fakultät für Wirtschaftswissenschaften
2
Technische Universität Braunschweig
2
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2
Weltwirtschaftsforum
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1
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Canadian Center of Science and Education <Toronto>
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Center for International Research in Consumers Location and Their Environments
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European Society for Opinion and Marketing Research, E.S.O.M.A.R.
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Europäische Kommission / Statistisches Amt
1
Fachhochschule Reutlingen / European School of Business
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Forschungstagung Marketing <2001, Berlin>
1
Freie Universität Berlin / Institut für Marketing
1
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Journal of business research : JBR
32
SpringerLink / Bücher
27
Journal of Islamic marketing : JIMA
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
18
Journal of macromarketing : examining the interactions among markets, marketing, and society
14
Gabler Edition Wissenschaft
13
Management science : journal of the Institute for Operations Research and the Management Sciences
12
Marketing theory
12
Springer eBook Collection
12
International journal of islamic marketing and branding
11
International journal of wine business research : IJWBR
11
Journal of marketing management : MM
11
Psychology & marketing
9
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
8
European journal of marketing : EJM
8
Journal of Islamic marketing
8
Premier reference source
8
Asia Pacific journal of marketing and logistics
7
Cogent business & management
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of marketing research : JMR
7
Journal of retailing and consumer services
7
Marketing intelligence & planning
7
Springer eBook Collection / Business and Economics
7
The connected customer : the changing nature of consumer and business markets
7
The journal of consumer marketing
7
Business horizons
6
Edward Elgar E-Book Archive
6
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of modelling in management
6
Schriftenreihe Studien zum Konsumentenverhalten
6
AMA educators' proceedings
5
Asia-Pacific journal of business administration
5
International journal of business and emerging markets : IJBEM
5
International journal of consumer studies
5
International journal of internet marketing and advertising : IJIMA
5
Journal of food products marketing
5
Journal of historical research in marketing
5
Journal of international consumer marketing
5
Journal of international food & agribusiness marketing
5
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ECONIS (ZBW)
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EconStor
7
OLC EcoSci
3
RePEc
3
USB Cologne (EcoSocSci)
3
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1
Marketing
implications of consumer behavior
Nica, Elvira
- In:
Economics, management and financial markets
8
(
2013
)
1
,
pp. 124-129
Persistent link: https://www.econbiz.de/10009775900
Saved in:
2
Fashion creation and diffusion : the institution of
marketing
Atik, Deniz
;
Firat, A. Fuat
- In:
Journal of marketing management : MM
29
(
2013
)
7/8
,
pp. 836-860
Persistent link: https://www.econbiz.de/10009790972
Saved in:
3
Advertising to Muslim consumers : a holistic view from the Islamic perspective
Razzaque, Mohammed Abdur
- In:
International journal of Islamic marketing and branding
5
(
2020
)
3
,
pp. 228-245
Persistent link: https://www.econbiz.de/10012512808
Saved in:
4
Customer loyalty-related
marketing
measures in fashion markets
Möslein-Tröppner, Bodo
;
Stros, Michael
;
Říha, David
- In:
Central European business review : CEBR
9
(
2020
)
1
,
pp. 43-55
Persistent link: https://www.econbiz.de/10012295064
Saved in:
5
Scarcity as a desirable attribute of luxury fashion brands in millennial
marketing
Ballina, Javier F. de la
;
Ballina, Isabel de la
- In:
Market : review for marketing theory and practice
31
(
2019
)
2
,
pp. 153-170
Persistent link: https://www.econbiz.de/10012160303
Saved in:
6
Envisioning consumers : how videography can contribute to
marketing
knowledge
Belk, Russell W.
;
Caldwell, Marylouise
;
Devinney, …
- In:
Journal of marketing management : MM
34
(
2018
)
5/6
,
pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
Saved in:
7
Introduction to the special issue : religion and macromarketing
Benton, Raymond
- In:
Journal of macromarketing : examining the interactions …
36
(
2016
)
4
,
pp. 373-376
Persistent link: https://www.econbiz.de/10011623700
Saved in:
8
Analysis of the
marketing
impact on the market and the end user of vegetable production
Maistrenko, Volodymyr
- In:
Technology audit and production reserves
6
(
2023
)
4/74
,
pp. 58-62
Persistent link: https://www.econbiz.de/10014497288
Saved in:
9
Insights, challenges and recommendations for research on sustainability in
marketing
Morales, Paola Andrea
;
True, Sheb L.
;
Tudor, R. Keith
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 394-406
Persistent link: https://www.econbiz.de/10012286209
Saved in:
10
Islamic advertising in Nigeria : an assessment
Abdullahi, Shafiu Ibrahim
- In:
International journal of islamic marketing and branding
2
(
2017
)
1
,
pp. 65-84
Persistent link: https://www.econbiz.de/10011777830
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