This report examines the aggregation, distribution, and marketing of eight food value chains to glean practical lessons … about how they operate, the challenges they face, and how they take advantage of emerging opportunities for marketing … chains include: (1) Recruiting producers and developing producer networks; (2) Identifying, branding, and marketing …

The Marketing Services Division of USDA’s Agricultural Marketing Service (AMS) was asked by USDA’s Agricultural … existing efforts to assist Maine fresh potato farmers in their search for alternative marketing strategies, and reverse the … the course of the investigation, they determined that Maine producers needed help in marketing their products and turned …

The USDA Agricultural Marketing Service (AMS), in partnership with the Farmers Market Consortium, hosted the National … States and the District of Columbia. The Summit also included 12 staff members of AMS’s Marketing Services Division (MSD … was the importance of establishing a minimum standard of technical experience in business planning and marketing for …

USDA initiated a pilot study in cooperation with KDA and PAAC that examined the marketing, transportation, and delivery … type of enterprise. The study had several emphases: • Describing the marketing channels, customers, and products used by … contracted tractor-trailer delivery of palletized lots of catfish to a large chain store warehouse. Marketing When PAAC began its …

from the USDA Agricultural Marketing Service’s (AMS) Farmers Market and Direct Marketing Research Branch used the dot …

The growing retail desire for exclusive and specialized food products offers new marketing opportunities for small and … their unique products. This publication addresses two major trends changing retail food marketing—a move toward … differentiation as a marketing strategy and a simultaneous shift towards vertical integration between food suppliers and buyers. It …