Showing 1 - 5 of 5
We report that the price of a 6.5oz Coke was 5¢ from 1886 until 1959. Thus, we are documenting a nominal price rigidity … Coke, nevertheless, remained unchanged. We find that this unusual rigidity is best explained by (1) a contract between the … the nickel Coke phenomenon is discussed in the context of Nickel and Dime Stores, which were popular in the US in the late …
Persistent link: https://www.econbiz.de/10012120487
To meet general objectives of the article, i.e. to check the extent to which the information needs of financial market institutions are satisfied, and to learn about whether there is a transition in this realm triggered by the advent of social media and big data, we surveyed a sample of 415...
Persistent link: https://www.econbiz.de/10012011819
The aim of this paper was to determine the economic impact of the transportation sector on the Croatian economy by using input-output analysis. According to the input-output tables for the Croatian economy for 2004, 2010, 2013, and 2015, output and gross value-added multipliers were calculated....
Persistent link: https://www.econbiz.de/10013199746
The transportation sector is the lifeblood of an economy. It is divided into three principal categories, i.e., modes of transportation: air, land, and water. This paper analyzes the post-financial crisis value added data for the Croatian economy (2008-2015) by analyzing the dependence of three...
Persistent link: https://www.econbiz.de/10013199781
Brand is one of the most important resources of the company. It contains worth not only for the company but also for the consumers. The objective of this study is to examine the effect of brand associations on consumer reaction, brand associations are separated into personal and social...
Persistent link: https://www.econbiz.de/10011938571