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When the commons call "enough", does marketing have an answer?
Duffy, Sarah; Layton, Roger A.; Dwyer, Larry M. - In: Journal of macromarketing : examining the interactions … 37 (2017) 3, pp. 268-285
Persistent link: https://www.econbiz.de/10011750547
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Harnessing the power of religion : broadening sustainability research and practice in the advancement of ecology
El Jurdi, Hounaida; Batat, Wided; Jafari, Aliakbar - In: Journal of macromarketing : examining the interactions … 37 (2017) 1, pp. 7-24
Persistent link: https://www.econbiz.de/10011657482
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Analyzing the religious war of words over climate change
Landrum, Nancy E.; Tomaka, Connor; McCarthy, John - In: Journal of macromarketing : examining the interactions … 36 (2016) 4, pp. 471-482
Persistent link: https://www.econbiz.de/10011623756
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Subsistence and sustainability : from micro-level behavioral insights to macro-level implications on consumption, conservation, and the environment
Viswanathan, Madhu; Jung, Kiju; Venugopal, Srinivas; … - In: Journal of macromarketing : examining the interactions … 34 (2014) 1, pp. 8-27
Persistent link: https://www.econbiz.de/10010257274
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The hidden costs of hidden costs
Laczniak, Gene R. - In: Journal of macromarketing : examining the interactions … 37 (2017) 3, pp. 324-327
Persistent link: https://www.econbiz.de/10011750624
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Ubiquitous externalities : characteristics, climate, and implications for post-acquisition behaviors
Mundt, JoNel; Houston, Franklin S. - In: Journal of macromarketing : examining the interactions … 30 (2010) 3, pp. 254-269
Persistent link: https://www.econbiz.de/10008650947
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Use of brand community markers to engage existing lifestyle consumption communities and some ethical concerns
Gordon, Ross; Jones, Sandra; Barrie, Lance; Gilchrist, Heidi - In: Journal of macromarketing : examining the interactions … 35 (2015) 4, pp. 419-434
Persistent link: https://www.econbiz.de/10011413158
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Assessing perceptions of the integrative justice model propositions : a critical step toward operationalizing a macro model
Facca-Miess, Tina M.; Santos, Nicholas J. C. - In: Journal of macromarketing : examining the interactions … 36 (2016) 1, pp. 68-77
Persistent link: https://www.econbiz.de/10011452325
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Revisiting consumer empowerment : an exploration of ethical consumption communities
Papaoikonomou, Eleni; Alarcón, Amado - In: Journal of macromarketing : examining the interactions … 37 (2017) 1, pp. 40-56
Persistent link: https://www.econbiz.de/10011657491
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Hippies, hummer owners, and people like me : stereotyping as a means of reconciling ethical consumption values with the DSP
Barnhart, Michelle; Mish, Jenny - In: Journal of macromarketing : examining the interactions … 37 (2017) 1, pp. 57-71
Persistent link: https://www.econbiz.de/10011657500