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The notion of the retail format focuses traditionally on the strategic marketing aspect and the specific configurations of the retail marketing mix. Retail marketing concepts are however a concomitant of specific operating cost and return on capital structures as well as of specific labour and...
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. -- Betriebsformen des Einzelhandels (Formate) ; Lebensmittel-Einzelhandel ; Kostenstrukturen im Handel ; Produktivität im Einzelhandel …
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Betriebsformenwahl 33 3 B etriebsformen im Lebensmitteleinzelhandel - Definition, E … ntwicklung, Wettbewerb 37 3.1 Definition: Lebensmitteleinzelhandel … quo im Lebensmitteleinzelhandel in Ö sterreich und in Wien 41 3 …
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