Some scholars propose that the concept of market orientation needs to be extended to encompass a company’s indirect customers too. In an action-oriented perspective, this extended market orientation implies the notion of multi-stage marketing (MSM). For B-to-B settings, MSM entails the...

Steel wires are implemented in numerous systems and undergo frequent faults due to tribological loading conditions. Therefore, this paper presents a study on the tribological performance of steel wire sliding against different counterfaces, namely, aluminum alloy, stainless steel, and mild steel...

Gliederung: Kapitel 1 (1. Kooperationen in der Industrieforschung - ein Bedarf an staatlicher Steuerung? 2. Die Förderung industrieller Forschungskooperationen als Instrument staatlicher Forschungspolitik 3. Staatliche Steuerung in verflochtenen Handlungssystemen 4. Aufbau und Datenbasis der...