"Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book provides a comprehensive set of tools and techniques for branding and marketing for sustainable...

The sustainable rural development of the Dobrudgean rural area requires reaching a balance between the need to preserve the rural economic, ecological and cultural space and the tendency to modernize the rural economic activity and life. The pleading for the promotion of tourism activities in...

Introduction and key concepts / Sophia Davidova, Ashok Mishra and Ken Thomson (Editors) -- EU policies and rural employment / Berkeley Hill -- U.S. policies and rural employment / David Blandford -- Trends in rural employment -- Rural employment trends in the EU / David Harvey -- Special study :...

Romania has a great tourism potential, but unfortunately this potential has not been explored enough. The objective of this paper is to analyze how the European funds were accessed for developing and promoting tourism activities in rural areas at national level. The work is based on the data...

We can say that one of the main problems of the Romanian rural area is the high levels of poverty recorded among people in rural areas, where the main activity is agriculture of subsistence and semi-subsistence. Another problem is the state of infrastructure in the area, lack of utilities...

The contemporary form of urban-rural interfaces is moving toward a more hybridized identity, since nowadays ambiguous places prevail. In particular, contemporary rural settlements are increasingly exhibiting urban characteristics in terms of their built environments. Many traditional...

The development of tourism in general besides the anthropogenic factors have important natural features expressed through all their features, and one of them is the climate. When we talk about tourism in rural areas as an alternative form of tourism, we have to look at the climate...