Generation Z is arriving on the labour scene. In the near future, this generation will dominate organisations’ recruitment and selection processes. Theories regarding the attraction and retention of talent were initially developed based on the characteristics of previous generations in the...

Attracting talent, particularly from Generation Z, remains a paramount concern for organizations across diverse industries. This paper aims to identify key variables influencing candidate attractiveness in joining organizations. Three variables-Corporate Social Responsibility (CSR), Employer...

The hospitality workforce is characterized by various generations working together, who share different values and expectations towards their employer. The purpose of the study was to examine which attitudes differentiate Generations X, Y and Z employed in SME family hotels. A quantitative...

Der Artikel stellt die vorläufigen Ergebnisse des Forschungsprojekts "Employer Branding deutscher Arbeitgeber zur Gewinnung hochqualifizierter Geflüchteten aus der Ukraine" vor. Untersucht werden Möglichkeiten und Herausforderungen für Beschäftigung ukrainischer Flüchtlinge, die nach...

Diese Studie nutzt Webscraping, um die Websites der Betriebe des Handwerkskammerbezirks Osnabrück-Emsland-Grafschaft Bentheim im Hinblick auf deren Aktivität im digitalen Fachkräftemarketing zu analysieren. Die Analyse erfolgt nach sechs Oberkategorien: monetäre Anreize und Zusatzleistungen,...

Human capital is considered the most important resource in any organization. However, most companies are concerned with external customer satisfaction, without devoting much attention to the satisfaction of their employees. Indisputably, employee satisfaction is fundamental and determines the...

Organizations are rapidly realizing the need to create strong employer brands to draw in and keep top talent in today's fiercely competitive business environment. Along with the emphasis on hiring and retaining talent, there is a growing understanding that employees may function as useful brand...

Es wird zunehmend schwieriger, den Fachkräftebedarf auf dem deutschen Arbeitsmarkt zu decken. Das gilt auch für Familienunternehmen. Die Studie untersucht die Personalarbeit von Familienunternehmen anhand von Karrierebereichen und Stellenanzeigen und zeigt Unterschiede zu...

Tourism is currently one of the main sectors of profit for the worldwide economy. This study aims to explore ethics and sustainability in employer branding applied in the hotel industry, which is intended to correlate these very current and little-explored themes. This study aims to explore the...

The increasingly intense competition in organisations means that they have to develop strategies to differentiate themselves. One of these strategies consists of using internal communication to improve the company's attractiveness to outside talent and increase its attractiveness to its existing...

The way Jobseekers apply for jobs has drastically changed due to the rise of digital technology. With the rise of social media Jobseekers nowadays typically utilize social networking sites or other online platforms to look for work and it has made it a vital part of the labor market, especially...

Being a part of an organization with a great work culture is very important for today's job seeker. Most of them will look at your company's social profiles and review of the organization before applying. So, it's also important that employees of the organization should feel motivated in the...

Different approaches to determining the employer brand were analyzed. The main components of the employer brand were identified. It is customary to divide the components of the employer brand into tangible and intangible ones. Material ones include wages, official employment, the material system...

The business of the current era intends to show competitive advantage for a long run in order to get more profits and stay alive in the markets. Getting a competitive advantage is highly related to human resource management (HRM). Companies build a distinct employer brand based on their...

Purpose- This study aims to, empirically, test Employer Brand and Openness to change relationship. Moreover, this study tests a model in which Organizational Identification and Work Meaningfulness are included as mediators to explain Employer brand - Openness to change relationship....

We examine how various digital communication channels jointly offer critical signals of the quality of a firm as an employer, build up its online employer brand, and affect firm value. Using large-scale multiyear datasets of online job reviews, social media posts and firm financial performance,...

Since tangible assets of companies are becoming increasingly insignificant, emphasis should rather be placed on human capital as an essential source of competitive edge. This paper, accordingly, pursues the purpose to shed light on the major demands that the Millenials place on their prospective...