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Year of publication
Subject
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Cosmetics 224 Kosmetik 224 Consumer behaviour 58 Konsumentenverhalten 58 Deutschland 39 Germany 39 USA 30 United States 29 Frauen 24 Women 24 Kosmetikindustrie 21 Cosmetics industry 20 Market 20 Markt 20 Brand image 18 Brand management 18 Markenführung 18 Markenimage 18 China 14 France 14 Frankreich 14 Markenartikel 14 Brand 13 Forecast 10 Großbritannien 10 Prognose 10 United Kingdom 10 Detergents 9 India 9 Indien 9 Marketing management 9 Marketingmanagement 9 Waschmittel 9 EU countries 8 EU-Staaten 8 Theorie 8 Theory 8 Advertising 7 Beziehungsmarketing 7 Brasilien 7
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Online availability
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Undetermined 24 Free 16
Type of publication
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Article 142 Book / Working Paper 59 Journal 23
Type of publication (narrower categories)
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Article in journal 115 Aufsatz in Zeitschrift 115 Graue Literatur 36 Non-commercial literature 36 Aufsatz im Buch 26 Book section 26 Market information 17 Marktinformation 17 Arbeitspapier 15 Working Paper 15 Case study 12 Fallstudie 12 Business report 8 Geschäftsbericht 8 Hochschulschrift 8 Thesis 8 No longer published / No longer aquired 6 Amtsdruckschrift 5 Government document 5 Collection of articles of several authors 4 Conference paper 4 Konferenzbeitrag 4 Sammelwerk 4 Statistik 3 Annual report 2 Bibliografie enthalten 2 Bibliography included 2 Conference proceedings 2 Jahresbericht 2 Konferenzschrift 2 Statistics 2 Autobiografie 1 Bericht 1 Mehrbändiges Werk 1 Mikroform 1 Multi-volume publication 1 Umfrage 1 Werkzeitschrift 1
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Language
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English 169 German 40 French 9 Italian 2 Polish 2 Portuguese 2 Undetermined 1
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Author
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Yang, Xu 3 Aimé, Isabelle 2 Bigné Alcañiz, J. Enrique 2 Brzozowicz, Magdalena 2 Currás-Pérez, Rafael 2 Feiner, Susan 2 Glied, Sherry 2 Guéguen, Nicolas 2 Hamermesh, Daniel S. 2 Hopkins, Barbara E. 2 Jacob, Céline 2 Karnani, Aneel Gobindram 2 Lai, Chantal 2 Meng, Xin 2 Neidell, Matthew 2 Pervin, Shahina 2 Rajagopal 2 Ranchhod, Ashok 2 Zhang, Junsen 2 Adams, A. Frank 1 Aduard de Macedo-Soares, T. Diana L. van 1 Agrawal, Tushar 1 Ahmad, Shamim 1 Aldás-Manzano, Jaoquín 1 Ali, Haider 1 Allenby, Greg M. 1 Allérès, Danielle 1 Alserhan, Baker Ahmad 1 Alserhan, Omar Ahmad 1 Alvarado-Herrera, Alejandro 1 Amirshahi, Mirahmad 1 Angeli, Federica 1 Aoun, Isabelle 1 Ardiccioni, Renzo 1 Ariyanti, M. 1 Arora, Raj 1 Azuma, Kentaro 1 Baleanu, Cristian 1 Baran, Radosław 1 Barbieux, Denise 1
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Institution
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Axel-Springer-Verlag / Marketing Anzeigen 2 Gillette Company <Boston, Mass.> 2 Industrieverband Körperpflege- und Waschmittel 2 Johnson & Johnson 2 Uniwersytet Warszawski / Wydział Nauk Ekonomicznych 2 Axel Springer AG 1 Axel Springer AG / Marketing Anzeigen 1 Axel-Springer-Verlag 1 Banca Nazionale del Lavoro <Rom> / Ufficio Studi e Marketing Strategico 1 Bristol-Myers Squibb Company 1 Deutsch-Französische Industrie- und Handelskammer 1 Deutschland / Bundesministerium für Bildung und Forschung 1 East West Business Forum <1994, Warschau> 1 East West Conference of Ministers of Economy, Industry and Trade of G-7 and Reforming Countries <3, 1994, Warschau> 1 Ermeneia, Studi & Strategie di Sistema <Rom> 1 European Society for Opinion and Marketing Research 1 Europäische Kommission 1 Europäische Kommission / Generaldirektion Unternehmen 1 Global Programme of Action for the Protection of the Marine Environment from Land-based Activities 1 Niederlande / Centraal Bureau voor de Statistiek 1 OECD 1 Oréal <Paris> 1 Sanofi-Aventis <Paris> 1 Seminar on Fine Fragrances and Fragrances in Consumer Products <1991, London> 1 Wella AG <Darmstadt> 1
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Published in...
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Consumer goods Europe 10 Märkte: Informationen für die Werbeplanung 9 Journal of consumer behaviour : an international research review 6 Journal of retailing and consumer services 4 International journal of advertising : the quarterly review of marketing communications 3 Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019 3 The journal of brand management : an international journal 3 The journal of consumer marketing 3 Cases on branding strategies and product development : successes and pitfalls 2 European journal of marketing : EJM 2 Feminist economics 2 Gender, China and the World Trade Organization : essays from feminist economics 2 International journal of hospitality management 2 International journal of services technology and management 2 International review on public and non-profit marketing 2 Journal of advertising research 2 Journal of fashion marketing and management 2 Retail Business : Perspektiven, Strategien, Erfolgsmuster : mit Fallstudien und Praxisbeispielen von Aldi, Budnikowsky, Dell, Görtz, Hugo Boss, Keen On fashion, Kiehl´s, Lush, Otto Group, Sport Scheck, Takko 2 The international review of retail, distribution and consumer research 2 Total quality management & business excellence : an official journal of the European Society for Organisational Excellence 2 Working paper / National Bureau of Economic Research, Inc. 2 Working paper series / Ipag Business School : working paper 2 Working papers 2 Young consumers : insight and ideas for responsible marketers 2 Ab 1981: Produktiestatistieken industrie 1 Administrative Sciences : open access journal 1 Arbeitspapier / Forschungsgruppe Konsum und Verhalten 1 Arbeitspapiere des Fachgebietes BWL, Marketing 1 Bis 1980: Produktiestatistieken 1 Brands : interdisciplinary perspectives 1 Brands with a conscience : how to build a successful and responsible brand 1 Business and society : a journal of interdiscipl. exploration 1 Business history 1 Case study series / School of Public Policy and Management, Korea Development Institute 1 Cases on supply chain and distribution management : issues and principles 1 Competition on the internet : [... conference titled "Competition on the Internet" organized in February, 2013, in Munich] 1 Corporate ownership & control : international scientific journal 1 Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011] 1 Der japanische Markt : Herausforderungen und Perspektiven für deutsche Unternehmen 1 Die neue Hightech-Strategie - Innovationen für Deutschland 1
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Source
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ECONIS (ZBW) 224
Showing 1 - 50 of 224
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Influence of social media advertising, e-marketing and product quality on the process of purchasing nature cosmetics
Syawaluddin; Joni; Erwin - In: International Journal of Research in Business and … 8 (2019) 5, pp. 316-321
Persistent link: https://ebtypo.dmz1.zbw/10012146686
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Hypothetical bias and framing effect in the valuation of private consumer goods
Brzozowicz, Magdalena - Uniwersytet Warszawski / Wydział Nauk Ekonomicznych - 2018
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Markenpositionierung durch Archetypen : eine konzeptionelle Analyse mithilfe eines archetypischen Positionierungsmodells
Kratzer, Thomas; Ferdinand, Hans-Michael; Kramer, Irene; … - In: Markenbrand : die Strategiequelle ; Zeitschrift für … (2018) 6, pp. 13-21
This article examines the archetypal brand positioning in the deodorant industry for men in Germany. It is based on the hypotheses that brand positioning follows archetypal principles and that the brands address either very similar or very different archetypes. A new positioning model is...
Persistent link: https://ebtypo.dmz1.zbw/10011869050
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Paths and challenges of new technologies : the case of nanotechnology-based cosmetics development in Brazil
Barbieux, Denise; Padula, Antonio Domingos - In: Administrative Sciences : open access journal 8 (2018) 2/16, pp. 1-14
New technologies have challenges to overcome when applying it to new products. New products depend on the technological and market novelties. Therefore, the term product innovativeness is defined as the technological and market degree of novelty. For several industries, the nanotechnology has...
Persistent link: https://ebtypo.dmz1.zbw/10012120993
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Effect of celebrity endorsement, EWOM and brand image on purchase decision of Nature Republic products in Indonesia
Lubis, N. C.; Ariyanti, M. - In: Managing learning organization in industry 4.0 : …, (pp. 22-26). 2020
Persistent link: https://ebtypo.dmz1.zbw/10012259294
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Planned behavior of millennial women
Rachma, H.; Sobari, N. - In: Managing learning organization in industry 4.0 : …, (pp. 65-76). 2020
Persistent link: https://ebtypo.dmz1.zbw/10012259310
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Analysis of makeup product reviews using the LDA-based topic modeling method (case study: cushion Pixy Make It Glow)
Lukman, N. A.; Trianasari, N. - In: Managing learning organization in industry 4.0 : …, (pp. 99-104). 2020
Persistent link: https://ebtypo.dmz1.zbw/10012259368
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Do anchors hold for real? : anchoring effect and hypothetical bias in declared WTP
Brzozowicz, Magdalena; Krawczyk, Michał; Kusztelak, … - Uniwersytet Warszawski / Wydział Nauk Ekonomicznych - 2017
Persistent link: https://ebtypo.dmz1.zbw/10011907023
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Assessing Scientific Claims In Print Ads that Promote Cosmetics : How Consumers Perceive Cosmeceutical Claims
Fowler, Jie G.; Carlson, Les; Chaudhuri, Himadri Roy - In: Journal of advertising research 59 (2019) 4, pp. 466-482
Persistent link: https://ebtypo.dmz1.zbw/10012159874
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Subskriptionen und Abomodelle für den Schweizer Handel
Rudolph, Thomas; Bischof, Severin Friedrich; Schürch, Sven - 2019
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Persistent link: https://ebtypo.dmz1.zbw/10012125252
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Factors affecting consumers' loyalty towards halal cosmetics : an emerging market perspective
Sama, Ramzan; Trivedi, Jay P. - In: International journal of business and emerging markets … 11 (2019) 3, pp. 254-273
Persistent link: https://ebtypo.dmz1.zbw/10012153226
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In-store promotional mix and the effects on female consumer buying decisions in relation to cosmetic products
Yang, Dong-Jenn; Lee, C. W. - In: International journal of management, economics and … 5 (2016) 2, pp. 35-56
This study was conducted to ascertain the relationship between the females' in-store purchasing decision process and the promotional mix. Two cosmetic salesmen groups were interviewed by using focus group interview technique to understand females' buying decision process with in-store...
Persistent link: https://ebtypo.dmz1.zbw/10011503554
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Organizational inertia and excessive product proliferation
Sakuraki, Rie - 2015
Persistent link: https://ebtypo.dmz1.zbw/10011349883
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Plastic in cosmetics : are we polluting the environment through our personal care? : plastic ingredients that contribute to marine microplastic litter
Leslie, H. A. - 2015
"This paper focuses on the emerging issue of plastic particles in personal care and cosmetic product (PCCP) formulations as a possible source of micro-sized plastic litter. Known as ‘microbeads’, when used in PCCPs, these microplastic ingredients are solid materials that fall under the...
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Persistent link: https://ebtypo.dmz1.zbw/10011658008
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Consumers consciousness towards environmental aesthetics in using nutricosmetics products
Ruzanna Shahrin; Rossilah Binti Jamil - In: Driving green consumerism through strategic …, (pp. 23-36). 2018
Persistent link: https://ebtypo.dmz1.zbw/10011764041
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Crossing the #bikinibridge : exploring the role of social media in propagating body image trends
Drenten, Jenna; Gurrieri, Lauren - In: The dark side of social media : a consumer psychology …, (pp. 49-70). 2018
Persistent link: https://ebtypo.dmz1.zbw/10011740502
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Comment substituer une marque connue par une nouvelle marque inconnue : les cas bio-Activia et Gemey-Maybelline
Aimé, Isabelle; Lai, Chantal - 2014
Persistent link: https://ebtypo.dmz1.zbw/10010433538
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Le changement de nom de marque : définition, clarification et proposition d’une typologie
Aimé, Isabelle; Lai, Chantal - 2014
Persistent link: https://ebtypo.dmz1.zbw/10010433540
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Corporate social responsibility and consumer behavior in the cosmetics sector : a study in the Spanish context
Vázquez-Burguete, José Luis; Sahelices-Pinto, César; … - In: International review on public and non-profit marketing 14 (2017) 3, pp. 375-390
Persistent link: https://ebtypo.dmz1.zbw/10011916502
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Postawy konsumentów wobec marek pochodzenia polskiego i zagranicznego
Baran, Radosław; Marciniak, Beata; Taranko, Teresa - 2017 - Wydanie I
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Persistent link: https://ebtypo.dmz1.zbw/10011903179
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The effect of brand experience provider on brand experience : focus on Korean cosmetic brand shop
Jeong, Gap Yeon; Im, Chae Chang; Kim, Min Suk - In: The journal of applied business research 33 (2017) 6, pp. 1205-1228
Persistent link: https://ebtypo.dmz1.zbw/10011785464
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Determinants of African women's brand sensitivity toward cosmetics
Korai, Bernard - In: Journal of international consumer marketing 29 (2017) 4, pp. 250-264
Persistent link: https://ebtypo.dmz1.zbw/10011744272
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Health and cosmetics : investigating consumers' values for buying organic personal care products
Ezlika Ghazali; Soon, Pat Chen; Mutum, Dilip S.; Nguyen Bang - In: Journal of retailing and consumer services 39 (2017), pp. 154-163
Persistent link: https://ebtypo.dmz1.zbw/10011747770
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Mit qualitativen "insights" aus der Nische zum Mainstream: Nachhaltiger Konsum von Körperpflegeprodukten
Eberhart, Andrea K.; Naderer, Gabriele; Haubach, Christian - In: Innovation in der Nachhaltigkeitsforschung : ein …, (pp. 23-38). 2017
Persistent link: https://ebtypo.dmz1.zbw/10011705547
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Prioritizing replenishments of the forward reserve area
Vries, Harwin de; Carrasco-Gallego, Ruth; … - 2012
Persistent link: https://ebtypo.dmz1.zbw/10009619562
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So hard to say goodbye? : an investigation into the symbolic aspects of unintended disposition practices
Suarez, Maribel; Campos, Roberta Dias; Casotti, Leticia … - In: Journal of consumer behaviour : an international … 15 (2016) 5, pp. 420-429
Persistent link: https://ebtypo.dmz1.zbw/10011542332
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Designing-in consumer identity and experience via social media respresentation and engagement effects : contesting female body image and branding
Winfield, Suzanne; Richardson, Yvonne - In: Multi-channel marketing, branding and retail design : …, (pp. 51-72). 2016
Persistent link: https://ebtypo.dmz1.zbw/10011582596
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The effect of e-WOM on country image and purchase intention : an empirical study on Korean cosmetic products in China
Xiao, Zhehui; Zhang, Jinlong; Li, Dekui - In: International journal of services technology and management 22 (2016) 1/2, pp. 18-30
Persistent link: https://ebtypo.dmz1.zbw/10011645266
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Impulse buying behaviour in cosmetics marketing activities
Wu, Pei-Tzu; Lee, Cheng-Jong - In: Total quality management & business excellence : an … 27 (2016) 9/10, pp. 1091-1111
Persistent link: https://ebtypo.dmz1.zbw/10011687855
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A comparative cross-national examination of online investment promotion
Nowak, Jan - In: Journal of euromarketing 25 (2016) 3/4, pp. 147-159
Persistent link: https://ebtypo.dmz1.zbw/10011633978
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The determinants of customer satisfaction when purchasing in-store cosmetics in Vietnam
Pham Thi Lien; Do Ngoc Bich - In: Tạp chí khoa học 32 (2016) 5, pp. 76-89
Persistent link: https://ebtypo.dmz1.zbw/10011803953
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Influence of income growth on purchaising patterns of luxury cosmetic products among Nigerian customers
Bechan, Kajal; Hoque, Muhammad Ehsanul - In: Public and municipal finance : PMF ; international … 5 (2016) 4, pp. 41-47
Persistent link: https://ebtypo.dmz1.zbw/10011776083
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Ethical marketing practices viewed through consumer spectacles
Kumar, Pranav; Mokhtar, Sany Sanury Mohd. - In: Market : review for marketing theory and practice 28 (2016) 1, pp. 29-45
Persistent link: https://ebtypo.dmz1.zbw/10011708838
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What holds ethical consumers to a cosmetics brand : the body shop case
Chun, Rosa - In: Business and society : a journal of interdiscipl. … 55 (2016) 4, pp. 528-549
Persistent link: https://ebtypo.dmz1.zbw/10011458653
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A study of the impact of social networking communities on the consumption of beauty luxury products
Macdonald, Lynsey E.; Medina, Irene García; Romo, … - In: Global marketing strategies for the promotion of luxury …, (pp. 193-218). 2016
Persistent link: https://ebtypo.dmz1.zbw/10011484690
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Healthy business : Dr Hauschka
Stepputtis, Brigitte - In: Brands with a conscience : how to build a successful …, (pp. 49-63). 2016
Persistent link: https://ebtypo.dmz1.zbw/10011572225
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The language of cosmetics advertising
Ringrow, Helen - 2016
This book offers a cross-cultural comparison of French and British cosmetics advertisements and explores how the discourse of beauty advertising represents ideas about femininity in French and English language contexts. As the global beauty industry expands and consumers become more critical of...
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Persistent link: https://ebtypo.dmz1.zbw/10011520888
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High customer service quality in the beauty service design
Iijima, Masaki; Azuma, Kentaro - In: International journal of services technology and management 21 (2015) 1/2/3, pp. 72-82
Persistent link: https://ebtypo.dmz1.zbw/10011442748
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Expressing herself through brands : the Arab woman’s perspective
Alserhan, Baker Ahmad; Halkias, Daphne; Wood … - In: Journal of research in marketing and entrepreneurship : JRME 17 (2015) 1, pp. 36-53
Persistent link: https://ebtypo.dmz1.zbw/10011418400
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Firm's typology and strategic innovation among Chinese cosmetic industry : a strategic transformation tool
Sreenivasan Jayashree; Yang, Xu - In: International journal of technology management : IJTM 67 (2015) 2/4, pp. 132-147
Persistent link: https://ebtypo.dmz1.zbw/10011491872
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Strategic innovation towards profitability and growth in the Chinese cosmetic industry : a structural equation modelling approach
Yang, Xu - In: International journal of business innovation and research 9 (2015) 5, pp. 583-607
Persistent link: https://ebtypo.dmz1.zbw/10011591545
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Generational perceptions of pro-environmental packaging advantages : a case study of the packaging innovation of "compressed" deodorants in Germany
Besier, Susanna - In: Umweltwirtschaftsforum : uwf ; die … 23 (2015) 4, pp. 315-321
Persistent link: https://ebtypo.dmz1.zbw/10011534705
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Consumer-brand assemblages in advertising : an analysis of skin, identity, and tattoos in ads
Møller Bjerrisgaard, Sofie; Kjeldgaard, Dannie; … - In: Brands : interdisciplinary perspectives, (pp. 195-214). 2015
Persistent link: https://ebtypo.dmz1.zbw/10010478960
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Selective distribution and the internet : lessons from case C-439/09 Pierre Fabre Dermo-Cosmétique (13 October 2011)
Enchelmaier, Stefan - In: Competition on the internet : [... conference titled …, (pp. 5-23). 2015
Persistent link: https://ebtypo.dmz1.zbw/10010461739
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Does the rise of the Korean wave lead to cosmetics export?
Park, Young Seaon - In: Journal of Asian finance, economics and business : JAFEB 2 (2015) 4, pp. 13-20
Persistent link: https://ebtypo.dmz1.zbw/10011688923
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Competitive dynamics between MNCs and domestic companies at the base of the pyramid : an institutional perspective
Angeli, Federica; Jaiswal, Anand Kumar - In: Long range planning : LRP ; international journal of … 48 (2015) 3, pp. 182-199
Persistent link: https://ebtypo.dmz1.zbw/10011300735
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Building holistic brands : an wxploratory study of Halal cosmetics
Aoun, Isabelle; Tournois, Laurent - In: Journal of Islamic marketing : JIMA 6 (2015) 1, pp. 109-132
Persistent link: https://ebtypo.dmz1.zbw/10010504569
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A case study on pitfalls in branding of Boroline
Padma, R.; Sharma, Pawan Kumar - In: Cases on branding strategies and product development : …, (pp. 239-253). 2015
Persistent link: https://ebtypo.dmz1.zbw/10010504638
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Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta - In: Cases on branding strategies and product development : …, (pp. 194-238). 2015
Persistent link: https://ebtypo.dmz1.zbw/10010504639
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Consumer-brand relationships within the luxury cosmetic domain
Hodge, April Charlotte; González Romo, Zahaira; … - In: The journal of brand management : an international journal 22 (2015) 8, pp. 631-657
Persistent link: https://ebtypo.dmz1.zbw/10011399852
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