Search Results - subject_exact:"Behavioral pricing"

Narrow search

Final price neglect in multi-product promotions : how non-integrated price reductions promote higher-priced products

Jia, He; Huang, Yunhui; Zhang, Qiang; Shi, Zhengyu; … - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014526262

Pay today, or delay the pay : consumer preference for double flat-rate pricing plans

Schuster, Emanuel; Spann, Martin - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015130275

Getting the most for a penny : how retailers can best use left-digit effects

Schneider, Gustavo; Park, Taehoon; Guha, Abhijit - 2025

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015427544

The token-effort effect : trivial redemption effort increases price promotion effectiveness

Zhang, Kuangjie; Allard, Thomas; Agrawal, Nidhi; … - 2025

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015597093

A semiparametric approach to estimating reference price effects in sales response models

Aschersleben, Philipp; Steiner, Winfried J. - 2022

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015193026

A semiparametric approach to estimating reference price effects in sales response models

Aschersleben, Philipp; Steiner, Winfried J. - 2022

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013438849

Valuing new currencies : a framework for future research

Raghubir, Priya - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014635447

Behavioral pricing and price fairness

Bolton, Lisa E.; Chen, Haipeng - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014635450

Communicating price changes and price differences

Monroe, Kent B. - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014635455

Buyer behavior in pay-what-you-want pricing

Stich, Lucas; Spann, Martin - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014635457

How does partitioning prices influence consumer responses?

Abraham, Ajay T.; Hamilton, Rebecca W. - 2024

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014635459

If You Think 9-Ending Prices Are Low, Think Again

Snir, Avichai; Levy, Daniel - 2021

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012110157

Show 2 more versions 2

If You Think 9-Ending Prices Are Low, Think Again

Snir, Avichai; Levy, Daniel - 2019

Book / Working Paper

If you think 9-ending prices are low, think again

Snir, Avichai; Levy, Daniel C. - 2019

Book / Working Paper

Four essays on behavioral pricing

Scheidegger, Gianluca - 2021

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012671281

Self-assessment of driving style and the willingness to share personal information

Pugnetti, Carlo; Elmer, Sandra - 2020

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012611268

Switching costs, brand premia and behavioral pricing in the pharmaceutical market

Janssen, Aljoscha - 2020

This article examines the market power of branded prescription drugs faced with generic competition. Using prescription-level and matched socioeconomic panel data of the entire Swedish population between 2010 and 2016, I provide evidence for the key role of switching costs. A discontinuity...

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012161505

Show one more version 1

Switching Costs, Brand Premia and Behavioral Pricing in the Pharmaceutical Market

Janssen, Aljoscha - 2020

Book / Working Paper

Many a little makes a mickle: Why do consumers negatively react to sequential price disclosure?

Totzek, Dirk; Jurgensen, Gabriel - 2020

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012509459

Self-assessment of driving style and the willingness to share personal information

Pugnetti, Carlo; Elmer, Sandra - 2020

The availability of better behavioral information about their customer portfolios holds the promise for different and more accurate pricing models for insurers. Changes in pricing, however, are always fraught with danger for insurers, as they enter long-term commitments with incomplete...

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012174025

Psychological pricing : myth or reality? : the impact of nine-ending prices on purchasing attitudes and brand revenue

Ortega Castro, Ana María; Tabares, Felipe A. - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014259227

Behavioral pricing in the platform economy

Kumar, Subodha; Wang, Yulan; Chen, Haipeng - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014337136

As wages increase, do people work more or less? : a wage frame effect

Shen, Luxi; Hirshman, Samuel D. - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014339423

Before or after? : the effects of payment decision timing in pay-what-you-want contexts

Raghabendra Pratap KC; Mak, Vincent; Ofek, Elie - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014325392

Quantum prices

Aparicio, Diego; Rigobón, Roberto - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014381574

Customized dynamic pricing when customers develop a habit or satiation

Chen, Wen; He, Ying; Bansal, Saurabh - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014445032

Heuristic price theory : a model of pluralistic price evaluations

Thomas, Manoj - 2023

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014240012

If you think 9-ending prices are low, think again

Snir, Avichai; Levy, Daniel C. - 2019

9-ending prices are a dominant feature of many retail settings, which according to the existing literature, is because consumers perceive them as being relatively low. Are 9-ending prices really lower than comparable non 9-ending prices? Surprisingly, the empirical evidence on this question is...

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012021588

Dynamic Pricing aus Konsumentensicht : Theoretische Analyse und empirische Untersuchung von Einflussfaktoren und Konsequenzen

Priester, Anna - 2022

Anna Priester untersucht in acht Experimenten, wie sich die Anwendung des Dynamic Pricing auf die Wahrnehmung und Reaktion der Konsumenten auswirkt und welche Einflussfaktoren hierbei eine Rolle spielen. Sie bietet zunächst eine konzeptionelle Analyse und Abgrenzung des...

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013418870

Experiential and analytical price evaluations : how experiential product description affects prices

Monnier, Arnaud; Thomas, Manoj - 2022

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013541998

In the eye of the beholder : the interplay of numeracy and fluency in consumer response to 99-ending prices

Hodges, Brady T.; Chen, Haipeng - 2022

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013187939

Can consumers learn price dispersion? : evidence for dispersion spillover across categories

André, Quentin; Reinholtz, Nicholas; Langhe, Bart de - 2022

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012877731

Dynamic pricing for inventories with reference price effects

Chenavaz, Régis; Paraschiv, Corina - 2018

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011917556

Show one more version 1

Dynamic pricing for inventories with reference price effects

Chenavaz, Régis; Paraschiv, Corina - 2018

Book / Working Paper

Dynamic pricing for inventories with reference price effects

Chenavaz, Régis; Paraschiv, Corina - 2018

This article presents a dynamic pricing model of a retailer selling an inventory, accounting for consumer behavior. The authors propose an optimal control model, maximizing the intertemporal profit with consumers sensitive to the selling price and to a reference price. The optimal dynamic...

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011917292

Show one more version 1

Dynamic pricing for inventories with reference price effects

Chenavaz, Régis; Paraschiv, Corina - 2018

Book / Working Paper

New product pricing in business markets : the role of psychological traits

Hinterhuber, Andreas; Kienzler, Mario; Liozu, Stephan - 2021

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012590233

Anchor-based promotions in retailing : how consumers respond to an additional anchor?

Rikala, Veli-Matti - 2021

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012621782

The role of gender in pay-what-you-want contexts

Santana, Shelle; Morwitz, Vicki G. - 2021

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012492700

A dragging-down effect : consumer decisions in response to price increases

Zhang, Shirley; Sussman, Abigail B.; Hsee, Christopher K. - 2021

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012434460

Dynamic pricing with reference price dependence

Chenavaz, Régis - 2016

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011534814

Show 3 more versions 3

Dynamic pricing with reference price dependence

Chenavaz, Régis - 2016

Book / Working Paper

Dynamic pricing with reference price dependence

Chenavaz, Régis - 2016

Book / Working Paper

Dynamic pricing with reference price dependence

Chenavaz, Régis - 2016

Book / Working Paper

Does loss aversion preclude price variation?

Chen, Ningyuan; Nasiry, Javad - 2020

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012268374

The role of reference prices in the lodging industry : the moderating effect of an individual's psychological state

Choi, Choongbeom; Choi, Sungwoo; Mattila, Anna S. - 2019

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012179430

Price fairness in the era of the sharing economy

Chark, Robin - 2019

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012106819

Exploring the link between payment schemes and customer fraud : a mental accounting perspective

Garnefeld, Ina; Eggert, Andreas; Husemann-Kopetzky, Markus - 2019

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012107250

Omnichannel management with consumer disappointment aversion

Du, Shaofu; Wang, Li; Hu, Li - 2019

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012036655

Probabilistic selling for vertically differentiated products with salient thinkers

Zheng, Quan; Pan, Xiajun Amy; Carrillo, Janice E. - 2019

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012038417

Der Preis der Freiheit : Analyse der Kundenakzeptanz verhaltensabhängiger Preise

Sihler, Patrick; Voeth, Markus - 2019

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011992623

Periodic pricing and perceived contract benefits

Atlas, Stephen A.; Bartels, Daniel M. - 2018

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011900561

New developments in behavioral pricing research

Koschate-Fischer, Nicole; Wüllner, Katharina - 2017

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011707497

Partitioned pricing : review of the literature and directions for further research

Voester, Johannes; Ivens, Bjoern; Leischnig, Alexander - 2017

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011722956

Consumers’ use of an expected future price as a reference: An investigation of the psychological and contextual antecedents

Kulkarni, Atul A. - 2011

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10009477800

Preispsychologie : In vier Schritten zur optimierten Preisgestaltung

Husemann-Kopetzky, Markus - 2016

Markus Kopetzky zeigt, dass Unternehmen durch eine gezielte Preisdarstellung die Preiswahrnehmung von Kunden und dadurch mittelbar ihr Verhalten beeinflussen können. Dabei stellt er dar wie die Preispsychologie zur Preisgestaltung systematisch genutzt werden kann und entwickelt ein...

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014277641

Fairness constraints on profit-seeking : evidence from the German club concert industry

Sonnabend, Hendrik - 2016

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10011711335

How source of funds affects buyer’s judgments of price fairness and subsequent response

Nguyen, Adam; Meng, Juan (Gloria) - 2016

Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014896751