The search for competitiveness has led organizations to recognize the importance of implementing collaborative methods. In this context, Collaborative Planning, Forecasting, and Replenishment (CPFR) seek to relate customer demands to replenishment needs throughout the supply chain. The...

The search for competitiveness has led organizations to recognize the importance of implementing collaborative methods. In this context, Collaborative Planning, Forecasting, and Replenishment (CPFR) seek to relate customer demands to replenishment needs throughout the supply chain. The...

Purpose: The purpose of this study is to compare the performance of two advanced supply chain coordination mechanisms, Vendor Managed Inventory (VMI) and Collaborative Planning Forecasting and Replenishment (CPFR), under a price-sensitive uncertain demand environment, and to make the optimal...

Purpose: The purpose of this study is to compare the performance of two advanced supply chain coordination mechanisms, Vendor Managed Inventory (VMI) and Collaborative Planning Forecasting and Replenishment (CPFR), under a price-sensitive uncertain demand environment, and to make the optimal...

Introduction -- Marketing and supply chain management challenges -- Introduction to marketing and supply chain management -- Marketing and supply chain management coexistence in today's market arena -- Identifying the challenges and trends of marketing and supply chain management -- Integrated...

Introduction -- Marketing and supply chain management challenges -- Introduction to marketing and supply chain management -- Marketing and supply chain management coexistence in today's market arena -- Identifying the challenges and trends of marketing and supply chain management -- Integrated...

Purpose The purpose of this paper is to compare the factors that influenced the adoption of a Collaborative Planning, Forecasting, and Replenishment (CPFR) model by a retailer that is a lifestyle accessories chain, and a supplier that is a food manufacturer. Design/methodology/approach The study...

Intro -- A. Grundlagen -- B. Strategisches Marketing -- C. Operative Marketing-Planung -- D. Marktforschungstheoretische Grundlagen -- E. Käuferverhalten -- F. Besonderheiten des Handelsmarketing -- G. Efficient Consumer Response als Schnittpunkt zwischen Hersteller- und Handelsmarketing -- H....

Rahmenbedingungen der Zusammenarbeit -- Wettbewerbsstrategien im Handel -- Vertikale Zusammenarbeit als strategische Perspektiverweiterung -- Potenziale und Konflikte der vertikalen Zusammenarbeit -- Efficient Consumer Response -- Beziehungsmanagement.

This paper presents AVE and CPFR concepts and their characteristics, establishes and analyzes the AVE-based CPFR working flow, and illustrates the content of the grid resource management and the mission in relation to the corresponding grid resource management system. It focuses on the working...

Because of international competition, the development of new technologies and the increase of production and energy costs, enterprises must improve their supply chains and change their ways of doing business. They also have to collaborate with their suppliers, distributors and retailers in order...