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Year of publication
Subject
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Category management 400 Category Management 399 Einzelhandel 119 Retail trade 112 Retail assortment 107 Sortiment 107 Konsumentenverhalten 105 Consumer behaviour 104 Lieferantenmanagement 76 Supplier relationship management 76 Theorie 76 Theory 76 category management 63 Kategorienmanagement 59 Lebensmitteleinzelhandel 44 Beziehungsmarketing 43 Relationship marketing 43 Deutschland 41 Germany 40 Food retailing 39 Supply chain 39 Lieferkette 38 Brand management 36 Markenführung 36 Efficient Consumer Response 34 Efficient consumer response 32 Handel 19 USA 19 United States 19 Beschaffung 18 Procurement 18 Handelsmarke 16 Markenartikel 16 Sales promotion 16 Verkaufsförderung 16 Brand 15 Consumer goods marketing 14 Distribution channel 14 Handelsmanagement 14 Konsumgütermarketing 14
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Online availability
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Undetermined 125 Free 79 CC license 4
Type of publication
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Article 309 Book / Working Paper 180 Other 1
Subcategories
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Article in journal 232 Book section 74 Working paper 31 Case study 10 Textbook 4 Handbook 3 Proceedings 1 Guidebook 1
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Language
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English 285 German 152 Undetermined 48 French 3 Italian 2 Czech 1
Author
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Schröder, Hendrik 12 Ahlert, Dieter 8 Kurtuluş, Mümin 8 Nakkas, Alper 8 Sloot, Laurens M. 7 Verhoef, Peter C. 7 Zielke, Stephan 7 Franses, Philip Hans 6 Hübner, Alexander 6 Kurtulus, Mumin 6 Kök, A. Gürhan 6 Rudolph, Thomas 6 Toktay, L. Beril 6 Eckardt, Gordon H. 5 Fisher, Marshall L. 5 Großweischede, Markus 5 Holweg, Christina 5 Lindblom, Arto 5 Olbrich, Rainer 5 Olkkonen, Rami 5 Seifert, Dirk 5 Steiner, Stephanie 5 Alan, Yasin 4 Azimont, Frank 4 Hyvönen, Saara 4 Kamakura, Wagner A. 4 Kracklauer, Alexander H. 4 Müller-Hagedorn, Lothar 4 Ollila, Petri 4 Renaudin, Valérie 4 Schnedlitz, Peter 4 Stollenwerk, Andreas 4 Stölzle, Wolfgang 4 Vaidyanathan, Ramnath 4 Araujo, Luis 3 Bandyopadhyay, Subir 3 Basuroy, Suman 3 Beneke, Justin 3 Boatwright, Peter 3 Borle, Sharad 3
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Institution
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Université Paris-Dauphine 3 Université Paris-Dauphine (Paris IX) 3 A. C. Nielsen Company <Northbrook, Ill.> 2 Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 2 Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam 2 A. C. Nielsen Company <Chicago-Schaumburg, Ill.> 1 A. C. Nielsen Company <Schaumburg, Ill.> 1 American Bar Association / Section of Antitrust Law 1 Centrale für Coorganisation <Köln> 1 Department of Resource Economics, University of Massachusetts-Amherst 1 Efficient Consumer Response Europe 1 Erasmus Research Institute of Management 1 Eurohandelsinstitut 1 European Association of Agricultural Economists - EAAE 1 European Parliament / Directorate-General for Internal Policies of the Union 1 Institut für Absatzwirtschaft <Wien> / Abteilung für Handel und Marketing 1 Management Horizons Europe <London u.a.> 1 Sloan School of Management, Massachusetts Institute of Technology (MIT) 1 Società Italiana di Economia Agro-Alimentare - SIEA 1 Springer Fachmedien Wiesbaden 1 Springer International Publishing 1 Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung 1
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Published in...
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Journal of retailing 15 Journal of retailing and consumer services 9 Handelsforschung 8 Management science : journal of the Institute for Operations Research and the Management Sciences 8 Marketing science 8 Retail supply chain management : quantitative models and empirical studies 8 SpringerLink / Bücher 8 The International Review of Retail, Distribution and Consumer Research 8 The international review of retail, distribution and consumer research 8 Vertikales Marketing und Markenführung im Zeichen von Category-Management 8 Journal of marketing 7 Journal of marketing research : JMR 7 Gabler Edition Wissenschaft 5 Industrial marketing management : the international journal for industrial and high-tech firms 5 International journal of retail & distribution management 5 Marktstrategische Veränderungen in der Hersteller-Handels-Dyade 5 ERIM report series research in management 4 Handbuch Handel : Strategien - Perspektiven - internationaler Wettbewerb 4 Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln 4 Journal of consumer research : JCR ; an interdisciplinary bimonthly 4 Management Science 4 Manufacturing & service operations management : M & SOM 4 Marketing Science 4 Economics Papers from University Paris Dauphine 3 European journal of operational research : EJOR 3 Hamburger Schriften zur Marketingforschung 3 Harvard-Business-Manager : das Wissen der Besten 3 International Journal of Retail & Distribution Management 3 Jahrbuch der Absatz- und Verbrauchsforschung 3 Journal of business research : JBR 3 Marketing : ZFP ; journal of research and management 3 Marketing letters : a journal of research in marketing 3 Open Access publications from Université Paris-Dauphine 3 Production and operations management : an international journal of the Production and Operations Management Society 3 Arbeitspapiere des Lehrstuhls für Marketing und Handel an der Universität GH Essen 2 Asia Pacific journal of marketing and logistics 2 Businesses 2 Collaborative customer relationship management : taking CRM to the next level; with 7 tables 2 Commercio : rivista di economia e politica commerciale 2 Controlling im Handel : innovative Ansätze und Praxisbeispiele 2
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Source
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ECONIS (ZBW) 400 RePEc 39 USB Cologne (EcoSocSci) 27 Other ZBW resources 18 BASE 4 EconStor 2
Showing 1 - 50 of 428
 
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The efficacy of technological integration and data sharing in Saudi Arabia : the role of category management in retailer-supplier partnerships
Alyafie, Khulud - 2025
Category management (CM) is crucial for optimising retailer-supplier partnerships via technological integration and data sharing. However, the role of CM in Saudi Arabia's unique fast-moving consumer goods sector (FMCG) remains underexplored. This study aimed to answer the following research...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015580689
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The efficacy of technological integration and data sharing in Saudi Arabia: The role of category management in retailer-supplier partnerships
Alyafie, Khulud - 2025
Article
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The efficacy of technological integration and data sharing in Saudi Arabia: The role of category management in retailer-supplier partnerships
Alyafie, Khulud - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015617766
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The efficacy of technological integration and data sharing in Saudi Arabia : the role of category management in retailer-supplier partnerships
Alyafie, Khulud - 2025
Article
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Decision support algorithm development for assortment optimization in the retail chain
Iurasova, Olga - 2025
As the consumer market changes rapidly, retail networks require a system to optimize the quantity and assortment of goods. The authors develop and test theoretical and practical assortment optimization and distribution principles. The study aims to improve retail assortment management by...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015413406
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Category management for the operational resource procurement
Elyashevich, Ivan; Sergeev, Victor; Dybskaya, Valentina; … - 2024
The introduction of Category Management in operational resources purchasing helps to improve logistics service levels and increase the profitability of industrial enterprises. There are two main purposes of the provided article. The first purpose is to develop a methodological framework for...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015074445
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Retail category management under shelf-space dependent demand : the effectiveness of category captainship
Wu, Mengchu; Demirag, Ozgun Caliskan; Xue, Weili; Xu, … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015126969
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How do different product categories involve the retailer's assortment management strategies? : the case of the US
Ruiz-Real, Jose Luis; Uribe-Toril, Juan; Martín … - 2024
The effectiveness of specific marketing actions taken by retailers is different depending on the product category. This paper aims to analyse the role that different product categories play in consumer response to retail assortment. Hypotheses are tested in an online experiment using consumers...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015402992
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Retail category management with slotting fees
Alan, Yasin; Kurtuluş, Mümin; Nakkas, Alper - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014536809
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Destination Categories, Store Choice, and Beer Distribution Laws
Malinovskaya, Anna; Richards, Timothy J.; Rickard, Bradley - 2023
Consumers tend to choose stores on the basis of "destination categories", or categories that tend to be relatively important attractors relative to others. Whether or not a category is truly important to attracting incremental market share, however, is a difficult empirical question, because...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014255886
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Simultaneous vs. sequential : optimal assortment recommendation in multistore retailing
Liu, Yicheng; Chen, Xiao Alison; Liu, Yan; Wang, Zizhuo - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015432978
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The value of robust assortment optimization under ranking-based choice models
Sturt, Bradley - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015446341
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Inference and impact of category captaincy
Zhu, Xinrong - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015533978
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Assortment management strategies that people see : insights from a meta-analysis of experimental research on perceived assortment variety
Mejía, Victor D. - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015509045
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Consumer purchase behaviour of perishable products from selected stores in Durban
Ntobaki, Paballo Patience; Hawkins-Mofokeng, Raymond; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012887935
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Assortativity in cognition
Bilancini, Ennio; Boncinelli, Leonardo; Vicario, Eugenio - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013334942
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Implications of product substitutability in a distribution channel
Zheng, Quan; Hu, Honggang; Pan, Xiajun Amy - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014328188
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Fair Assortment Planning
Chen, Qinyi; Golrezaei, Negin; Susan, Fransisca; … - 2022
Assortment planning decisions of online marketplaces can have a significant impact on customers' choices. This incentivizes marketplaces to employ algorithms that prioritize marketplaces' short-term goals by featuring products with the highest popularity. However, these algorithms can lead to...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014085059
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When Advertising meets Assortment Planning : Joint Advertising and Assortment Optimization under Multinomial Logit Model
Wang, Chenhao; Wang, Yao; Tang, Shaojie - 2022
Although assortment optimization has been extensively studied, not much is known about how it is affected by advertising. In this paper, we address this gap by considering a novel joint advertising and assortment optimization problem. To capture the effect of advertising in the context of...
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How has assortment size in staples categories evolved over the last decade? : the case of beer in Spain
del Mar Martín García, María; Ruiz-Real, José Luis; … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015077076
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Service-dominant logic : reframing category captainship and retailer category management
Benson, Michael Christopher; Glanfield, Keith; Hirst, Craig - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014484233
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Two-for-One Conjoint : Bayesian Cross-Category Learning for Shared-Attribute Categories
McCoy, John; Ciulli, Rachele; Bradlow, Eric - 2022
Conjoint analysis is an ubiquitous market research tool. As normally implemented, each time you wish to understand consumer utilities for a product category, you run a conjoint study for that category. For example, if you require consumer preferences for yogurt features, you run a (choice-based)...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014030614
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Determinants of category management : test of the easy shopping mediating role between efficient assortments and shopping time
Chebbi, Hanen; Khouaja, Sihem Nasr; El Amine Abdelli, … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014497370
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Modeling total distribution velocity
Völckner, Franziska; Trinh, Giang; Göbl, Sebastian; … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015551203
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Coherence within and across categories : the dynamic viability of product categories on kickstarter
Soublière, Jean-François; Lo, Jade Y.; Rhee, Eunice - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014507996
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Canary categories
Anderson, Eric T.; Chen, Chaoqun; Israeli, Ayelet; … - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015168471
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The interaction effect of fashion retailer categories on sustainable labels : the role of perceived benefits, ambiguity, trust, and purchase intention
Cho, Minjung; Ko, Eunju; Borenstein, Benjamin E. - 2024
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015050105
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Sizing Up Categories
Fennell, Lee Anne - 2021
Categories intentionally create discontinuities. By breaking the world into cognizable chunks, they serve as shortcuts that simplify the information environment. But the signals they provide may be inaccurate or scrambled by strategic behavior. This essay considers how law might approach the...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013249447
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Algorithm of forming the category management in the DIY market segment
Romat, Yevgeny; Biliavska, Yuliia - 2018
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012265745
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One for all or all for one : does the category captain play favourites
Kim, Myongjin; Shen, Leilei; Basuroy, Suman; Beldona, Sri - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014306798
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How to arrange assortments available in green alternatives : displaying products by green attributes
Yao, Feisi - 2023
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014326267
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Influence of Category Management on Customer Satisfaction : Evidence from Karachi’s Retail Stores
Naushad, Sadaf - 2020
This article offers an insight into category management (CM) practices and their relative impact on customer satisfaction within Karachi retail stores. Six variables of category management i.e. product assortment, product pricing, product presentation, product promotion, product availability,...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012845223
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A Customer Segmentation Framework for Targeted Category Coupons in Retail
von Mutius, Bernhard - 2020
It is standard procedure to use short-term measures for designing customized marketing campaigns and evaluating their success. We consider the integration of customer lifetime value (CLV) thinking into the category selection problem for targeted coupons. This problem involves two primary...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012848772
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Economic impact of category captaincy : an examination of assortments and prices
Viswanathan, Madhu; Narasimhan, Om; John, George - 2021
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012504949
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A study of contemporary procurement strategies : insights from European experts using a Delphi study approach
Lenarčič, Božidar; Faganel, Armand - 2025
Persistent link: https://ebvufind01.dmz1.zbw.eu/10015628480
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Online Category Pricing at a Multichannel Grocery Retailer
Cebollada, Javier - 2020
As the importance of online grocery shopping increases, both pure-play online grocers and multichannel grocers are likely to be interested in setting optimal prices for their online stores. We use a unique household scanner panel dataset to investigate how a grocery retailer with both online and...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012841307
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Cross-Category Sales Maximization in the Supermarket Industry : Identification from a Natural Experiment in a Loss Leader Category
Hayashida, Kohei - 2020
We quantify the effects of heavy discounts for certain categories known as loss leading in the supermarket industry. Retailers were quasi-randomly assigned to the likelihood of loss leading due to the Hokkaido East Iburi Earthquake that struck Japan in September 2018. Combining this with a...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012832444
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Beer uses and attitudes in the craft era
Zwanka, Russell J. - 2020
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012181006
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Combining sell-out data with shopper behaviour data for category performance measurement : the role of category conversion power
Pascucci, Federica; Nardi, Lorenzo; Marinelli, Luca; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013169597
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State Dependence in Brand, Store, and Category Choice
Levine, Julia - 2023
Across a wide variety of contexts, people who have experienced an event are more likely to experience that event in the future. This empirical regularity, hereafter referred to as state dependence, has two explanations, each with its own set of policy and managerial implications. One...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014441865
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The perils of category management : the effect of product assortment on multicategory purchase incidence
Hong, Sungtak; Misra, Kanishka; Vilcassim, Naufel - 2016
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011591173
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The Perils of Category Management : The Effect of Product Assortment on Multicategory Purchase Incidence
Hong, Sungtak; Misra, Kanishka; Vilcassim, Naufel - 2019
Book / Working Paper
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Product variety in retail : the moderating influence of demand variability
Sweeney, Kevin; Riley, Jason M.; Duan, Yongrui - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013352709
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The Inter-Relationship between Category Management Practices and Customer Satisfaction; The Cases of Three Supermarkets in Karachi
Minhaj, Muhammad Waleed - 2019
he basic purpose of this research is to ascertain the relationship between Category Management Practices (CMP) and Customer satisfaction with specific reference to three major supermarkets of Karachi viz. Imtiaz, Hyperstar and Naheed. The quantitative research design has been used and...
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Accessing supermarket shelves : retail category managers advice to upcycled food manufacturers
Thorsen, Margaret; Nyhof, Fiona; Goodman-Smith, Francesca; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013352826
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Mitbestimmung ohne Mitbestimmungsrechte? : Erkenntnisse aus zwei Fallstudien zum Insourcing von Onsite-Werkverträgen im Einzelhandel
Hertwig, Markus; Wirth, Carsten - 2019
Onsite-Werkverträge in der Warenverräumung gehen im Einzelhandel zuweilen mit gravierenden Problemen für den Auftraggeber einher. Trotzdem nimmt das Management diese Werkverträge nicht automatisch zurück. Es bedarf eines Akteurs wie des (Gesamt-)Betriebsrats, der die Rücknahme vorantreibt....
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012109810
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Mail-in-rebate and coordination strategies for brand competition
Amrouche, Nawel; Pei, Zhi; Yan, Ruiliang - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013339083
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Estimating substitution and basket effects in retail stores : implications for assortment planning
Mani, Vidya; Thomas, Douglas J.; Bansal, Saurabh - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013369246
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The Effects of In-Store Category Adjacencies on Consumer Purchase Behavior
Fares, Afif - 2019
This paper aims to get a deeper understanding of the gradual background of the concepts of in-store category adjacencies and consumer behavior, and how the different dimensions of category adjacencies can influence the consumer purchase behavior, thus affecting the retailer’s sales and...
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014104130
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The impact of introducing a customer loyalty program on category sales and profitability
Chen, Lin; Bowman, Douglas - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013209486
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Robust assortment optimization under sequential product unavailability
Mehrani, Saharnaz; Sefair, Jorge A. - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013366178
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Product-flyer location and type of product categories in retailing
Woo, Hongjoo; Chung, Angie; Richey, Robert Glenn <Jr.>; … - 2022
Persistent link: https://ebvufind01.dmz1.zbw.eu/10013197781
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The role of store brand spillover in a retailer’s category management strategy
Alan, Yasin; Kurtuluş, Mümin; Wang, Chunlin - 2019
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012102852
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The Role of Store Brand Spillover in a Retailer's Category Management Strategy
Alan, Yasin - 2018
Book / Working Paper
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