Shen, Shuaiqi Roger; Balakrishnan, Jaydeep; Cheng, Chun Hung - In: Journal of Modelling in Management 19 (2024) 6, pp. 1907-1926
Purpose The home page design of a digital news website is a key factor in determining its attractiveness to readers. This study aims to propose an approach to manage the frequent adjustment of the dynamic layout of the news content on the website home page in a real-time environment to increase...