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Year of publication
Subject
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Fast-food industry 226 Schnellgastronomie 224 USA 83 United States 81 Consumer behaviour 28 Konsumentenverhalten 28 McDonald's Corporation 27 Deutschland 25 Germany 25 Franchising 22 Multinationales Unternehmen 22 Transnational corporation 22 Theorie 19 Theory 19 Customer satisfaction 18 Service quality 18 China 17 Dienstleistungsqualität 17 Kundenzufriedenheit 17 Fast Food 13 Fast food 13 Großbritannien 13 Mindestlohn 13 Minimum wage 13 Welt 13 World 13 United Kingdom 12 Coffee 11 Gastronomie 11 Kaffee 11 Marketing management 11 Marketingmanagement 11 Restaurant industry 11 Beziehungsmarketing 10 Relationship marketing 10 Brand management 9 Comparison 9 Corporate social responsibility 9 Eating habit 9 Ernährungsverhalten 9
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Online availability
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Free 28 Undetermined 22
Type of publication
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Article 180 Book / Working Paper 66
Type of publication (narrower categories)
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Article in journal 129 Aufsatz in Zeitschrift 129 Aufsatz im Buch 42 Book section 42 Case study 33 Fallstudie 33 Graue Literatur 27 Non-commercial literature 27 Arbeitspapier 23 Working Paper 23 Hochschulschrift 11 Thesis 8 Bibliografie enthalten 2 Bibliography included 2 CD-ROM, DVD 1 Collection of articles of several authors 1 Company information 1 Conference paper 1 Elektronischer Datenträger 1 Erlebnisbericht 1 Firmeninformation 1 Forschungsbericht 1 Interview 1 Konferenzbeitrag 1 Lehrbuch 1 Ratgeber 1 Reprint 1 Sammelwerk 1
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Language
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English 205 German 30 Undetermined 8 French 3
Author
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Prybutok, Victor R. 7 Royle, Tony 6 Qin, Hong 5 Toivanen, Otto 5 Waterson, Michael 5 Ropponen, Olli 4 Ashenfelter, Orley 3 Card, David 3 Dant, Rajiv P. 3 Grünhagen, Marko 3 Kaufman, Bruce E. 3 Krueger, Alan 3 Liarte, Sébastien 3 Sault, Joanne 3 Schneider, Willy 3 Anderson, Michael L. 2 Ashenfelter, Orley C. 2 Ater, Itai 2 Beard, Alison 2 DiPietro, Robin B. 2 Fairhurst, David 2 Forgues, Bernard 2 Gissy, William Gerard 2 Goebel, Wolfgang 2 Gössinger, Ralf 2 Han, Heesup 2 Harun, Ahasan 2 Heider, Raphael 2 Hirsch, Barry T. 2 Khanzode, Kirti 2 Langert, Bob 2 Matsa, David A. 2 Newman, Jerry 2 Powers, Elizabeth T. 2 Prybutok, Gayle 2 Puri, Sandeep 2 Ryu, Kisang 2 Song, Miri 2 Tannock, Stuart 2 Tenberg, Ingo 2
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Institution
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Books on Demand GmbH <Norderstedt> 3 Industrial Relations Section, Department of Economics 3 University of Warwick / Department of Economics 3 ESCP Europe Wirtschaftshochschule <Berlin> 1 Kassel University Press GmbH 1 National Bureau of Economic Research 1 Russell Sage Foundation 1
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Published in...
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International journal of contemporary hospitality management 5 Quality management journal : QMJ 4 Warwick economic research papers 4 International journal of hospitality management 3 International journal of services and standards 3 Journal of retailing and consumer services 3 Working Papers / Industrial Relations Section, Department of Economics 3 Working paper / National Bureau of Economic Research, Inc. 3 Benchmarking : an international journal ; BIJ 2 Case studies on MNCs in China ; Vol. 1 2 Discussion paper series / IZA 2 Discussion papers / Helsinki Center of Economic Research : discussion paper 2 Handbuch Franchising und Cooperation : das Management kooperativer Unternehmensnetzwerke 2 Harvard business review : HBR 2 Journal for international business and entrepreneurship development 2 Journal of advertising research 2 Journal of business venturing 2 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 2 Journal of labor research 2 Journal of marketing research : JMR 2 Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research 2 Management decision : MD 2 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 2 Technical report TX / UTEP Border Region Modeling Project 2 The Rand journal of economics 2 The journal of brand management : an international journal 2 Tourism and hospitality research : the surrey quarterly review 2 Academy of Management journal : AMJ 1 Aktuelle Entwicklungen im Finanzdienstleistungsbereich : 3. Liechtensteinisches Finanzdienstleistungs-Symposium an der Fachhochschule Liechtenstein ; mit 50 Tabellen 1 Alltagskulturen Chinas und seiner Nachbarn 1 American economic journal / Applied economics : a journal of the American Economic Association 1 Applied economics 1 Applied economics letters 1 Arbeitsbericht / Institut für Produktion und Industrielles Informationsmanagement 1 Asian business & management 1 Atlantic economic journal : AEJ 1 Australasian marketing journal 1 Best practices in talent management : how the world's leading corporations manage, develop, and retain top talent 1 Bonn Econ Discussion Papers / BGSE 1 Brands : interdisciplinary perspectives 1
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Source
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ECONIS (ZBW) 233 RePEc 7 USB Cologne (EcoSocSci) 5 BASE 1
Showing 1 - 50 of 246
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Predictors and outcome of customer satisfaction : moderating effect of social trust and corporate social responsibility
Javed, Sara; Rashidin, Md. Salamun - In: Future Business Journal 7 (2021) 12, pp. 1-18
The study is to present an integrative model of predictors and outcome of customer satisfaction in the fast food sector of Pakistan and also examine its effects. Moreover, we also examined the contingent effect of social trust and corporate social responsibility (CSR) on the relationship between...
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Customer-focused service management as an approach of enhancing service culture among fast-food chains
Hashem, Tareq; Freihat, Sultan; Homsi, Diana - In: Management science letters 10 (2020) 9, pp. 2001-2010
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Chain restaurant calorie posting laws, obesity, and consumer welfare
Courtemanche, Charles; Frisvold, David E.; … - 2020
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The impact of customer feedback on organizational health when employee empowerment works as a moderator : evidence from Pakistani fast food industry
Naveed, Hafiz Muhammad; Yao, Hongxing; Akhtar, Muhammad; … - In: Business and Economic Research : BER 10 (2020) 3, pp. 65-89
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Wages, Minimum Wages, and Price Pass-Through : The Case of McDonald's Restaurants
Ashenfelter, Orley C. - 2021
We use price and wage data from McDonald's restaurants to provide evidence on wage increases, labor-saving technology introduction, and price pass-through by a large low-wage employer facing a flurry of minimum wage hikes from 2016-2020. We estimate an elasticity of hourly wage rates with...
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Women migrant street food vendors in Tangerang (Indonesia) and Hat Yai (Thailand) : family, labour, and income
Yusuf, Dionisius - 2020
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Franchise : the golden arches in black America
Chatelain, Marcia - 2020 - First edition
"From civil rights to Ferguson, Franchise reveals the untold history of how fast food became one of the greatest generators of black wealth in America. Often blamed for the rising rates of obesity and diabetes among black Americans, fast food restaurants like McDonald's have long symbolized...
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Customer value in Quick-Service Restaurants : a cross-cultural study
Gallarza-Granizo, Martina G.; Ruiz-Molina, María-Eugenia; … - In: International journal of hospitality management 85 (2020), pp. 1-10
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The effects of voluntary sustainability standards in the economy of smallholder farmers in Latin America : an investigation of the impact pathways of sustainability standards leadi...
Estrella, Andrea - 2020
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Advertising and promotional effects on consumer service firm sales : media ad spend and quality matter for driving restaurant sales
Spotts, Harlan E.; Weinberger, Marc G.; Weinberger, … - In: Journal of advertising research 60 (2020) 1, pp. 104-116
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How can perceived consistency in marketing communications influence customer-brand relationship outcomes?
Šerić, Maja; Ozretić Došen, Đurđana; Škare, Vatroslav - In: European management journal 38 (2020) 2, pp. 335-343
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Riding in the gig-economy : an in depth-study of a branch in the app-pased on-demand food delivery industry
Herr, Benjamin - 2017
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The battle to do good : inside McDonald's sustainability journey
Langert, Bob - 2019 - First edition
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Distribution justice and customer post-complaint behaviour of fast food industry in Rivers State, Nigeria
Ogonu, Gibson Chituru; Nwokah, N. Gladson; Acee-Eke, … - In: Inventi impact: service sector (2019) 3, pp. 182-197
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The battle to do good : inside McDonald's sustainability journey
Langert, Bob - 2019 - First edition
In The Battle to Do Good, former McDonald's executive Bob Langert takes readers on a behind-the-scenes eye witness account of the mega brand's battle to address numerous societal hot-button issues, such as packaging, waste, recycling, obesity, deforestation, and animal welfare. From the late...
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Green approaches in Hong Kong’s fast-food restaurants and its effects on corporate image
Wong, Anthony - 2016
Previous studies have found a positive linear relationship between corporate social responsibility (CSR) and corporate image. CSR was found can improve an organisation’s competitive edge and sustainability. In addition, CSR and the concept of 3R (reduce, reuse, and recycle) can enhance the...
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Logistics service providers coordinating sustainable supply chains : a fast food industry case
Vivaldini, Mauro; Pires, Sílvio R. I. - In: International journal of services and operations management 24 (2016) 4, pp. 548-569
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Wie McDonald's den Hamburger auf das Fließband legte und mit Franchising die Welt eroberte
Schneider, Willy - 2018
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McDonald's - ein Lehrstück für strategisches und operatives Marketing
Schneider, Willy - 2018
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Insights into the antecedents of fast-food purchase intention and the relative positioning of quality
Harun, Ahasan; Prybutok, Gayle; Prybutok, Victor R. - In: Quality management journal : QMJ 25 (2018) 2, pp. 83-100
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Insights into the antecedents of fast-food purchase intention and the relative positioning of quality
Harun, Ahasan; Prybutok, Gayle; Prybutok, Victor R. - In: Quality management journal : QMJ 25 (2018) 2, pp. 83-100
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Bequeme Preise im Quickservice-Bereich
Möser, Anke; Kriep, Laura - In: German journal of agricultural economics : GJAE 63 (2014) 2, pp. 96-108
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Monitoring quality in the management of food enterprises
Zaharia, Valentina; Stoica, Ivona; Velea, Argentina - In: Knowledge Horizons - Economics 6 (2014) 3, pp. 13-16
At international level, the question of providing a balanced diet, the intake of nutrients and its influence on the health status, is one of the main concerns of the legislative bodies, but it should also be of the food manufacturers. The present work represents a case study on the company Mc...
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Starbucks Philippines : brewing a Filipino-American experience
Hota, Monali; Newlands, David - In: Services marketing cases in emerging markets : an Asian …, (pp. 17-25). 2017
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Starbucks China : the world's priciest cup of coffee
Chen, Peilu - In: Ethics in marketing : international cases and perspectives, (pp. 92-95). 2017
Persistent link: https://ebtypo.dmz1.zbw/10011609692
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QSR brand value : marketing mix dimensions among McDonald's, KFC, Burger King, Subway and Starbucks
Harrington, Robert J.; Ottenbacher, Michael C.; Fauser, … - In: International journal of contemporary hospitality management 29 (2017) 1, pp. 551-570
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Intercultural online communication of international companies in high-context and low-context cultures
Kniewasser, Christina - In: Conference proceedings trends in business communication 2016, (pp. 141-147). 2017
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The role of franchising on industry evolution : assessing the emergence of franchising and its impact on structural change
Beere, Rosalind - 2017
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Revisiting customers' perception of service quality in fast food restaurants
Namin, Aidin - In: Journal of retailing and consumer services 34 (2017), pp. 70-81
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Stakeholder voices shaping community engagement at b.good
Kroner, Allison - In: Managing for social impact : innovations in responsible …, (pp. 145-154). 2017
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Local institutions in Peru and the presence and number of fast-food outlets
Colla de Robertis, Esteban; Castañeda, Sandro Navarro - In: Management research : the journal of the Iberoamerican … 15 (2017) 3, pp. 338-376
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Glocalization in fast food chains glocalization in fast food chains : a case study of McDonald's
Mathur, Surbhi - In: Strategic marketing management and tactics in the …, (pp. 330-347). 2017
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Does the minimum wage bite into fast-food prices?
Basker, Emek; Khan, Muhammad Taimur - 2013
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Indian QSR industry : opportunities and tsrategies to harness them
Sinha, Piyush Kumar - 2012
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Comparing real wage rates
Ashenfelter, Orley - 2012
A real wage rate is a nominal wage rate divided by the price of a good and is a transparent measure of how much of the good an hour of work buys. It provides an important indicator of the living standards of workers, and also of the productivity of workers. In this paper I set out the conceptual...
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Vom kalifornischen Drive-in zum Weltkonzern : die Geschichte von McDonald's und der Erfolg des Franchisekonzepts
Königs, Christoph - 2012
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Impact of constructive marketing strategies on return (revenue & profitability) : a case study of Mcdonald’s
Azim, Parvez; Azim, Samreen - 2012
This paper contains the analytical view of the marketing strategic shift of McDonald’s and its effectiveness with respect to the growth of the company. Marketing strategies of the company are discussed in the three dimensions, which are marketing philosophy, company’s status with respect to...
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Comparing real wage rates
Ashenfelter, Orley - 2012
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Which customers should this restaurant listen to?
Puri, Sandeep; Khanzode, Kirti; Beard, Alison - In: Harvard business review : HBR 94 (2016) 6, pp. 109-113
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Brust oder Keule?
Puri, Sandeep; Khanzode, Kirti; Beard, Alison - In: Harvard-Business-Manager : das Wissen der Besten 38 (2016) 8, pp. 70-77
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McDonald’s : is the fast-food icon reaching the limits of growth?
Schmid, Stefan; Gombert, Adrian - ESCP Europe Wirtschaftshochschule <Berlin> - 2016
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A $ 15 U.S. minimum wage : how the fast-food industry could adjust without shedding jobs
Pollin, Robert; Wicks-Lim, Jeannette - In: Journal of economic issues : jei 50 (2016) 3, pp. 716-744
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The impact of knowledge management on customer relationship management : a case from the fast food industry in Jordan
Mahawrah, Fadi; Shehabat, Issa; Abu-Shanab, Emad - In: International journal of electronic customer … 10 (2016) 2/4, pp. 138-157
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Nachhaltigkeitsmanagement bei McDonald’s Deutschland
Wicht, Diana - In: CSR und Lebensmittelwirtschaft : nachhaltiges …, (pp. 315-327). 2016
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Cultural convergence in emerging markets : the case of McDonald's in China and India
Jeon, Hyo Jin; Meiseberg, Brinja; Dant, Rajiv P.; … - In: Journal of small business management : JSBM ; a joint … 54 (2016) 2, pp. 732-749
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Reconciling the evidence of Card and Krueger (1994) and Neumark and Wascher (2000)
Ropponen, Olli - 2011
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Minimum wage channels of adjustment
Hirsch, Barry T.; Kaufman, Bruce E.; Zelenska, Tetyana - 2011
The economic impact of the 2007-2009 increases in the federal minimum wage (MW) is analyzed using a sample of quick-service restaurants in Georgia and Alabama. Store-level biweekly payroll records for individual employees are used, allowing us to precisely measure the MW compliance cost for each...
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A field study of social learning
Fishman, Arthur; Genîzî, Ûrî - 2011
We present a field study of social learning. The setting is a pair of adjacent fast food restaurants serving very similar cuisine whose main clientele are the students at a nearby major university. We observed whether an uninformed customer's choice of restaurant depends on the relative queue...
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An exploratory study of supply chain risk management in the New Zealand fast food industry
Cui, Yiran; Basnet, Chuda - In: International journal of logistics systems and management 20 (2015) 2, pp. 199-215
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Zur Akzeptanz von Gastronomieeinrichtungen in Betrieben des stationären Einzelhandels : theoretische Gundlagen und empirische Ergebnisse
Tenberg, Ingo - 2015
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Persistent link: https://ebtypo.dmz1.zbw/10011348028
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