Die Generationenforschung ist aus den Bereichen Marketing, Kommunikation, Personalwirtschaft und Führung nicht mehr wegzudenken. Die Einteilung der Generationen in X (Geburtsjahrgänge 1965-1980), Y (1980-1995) und Z (1995-2010) liefert ein analytisches Instrument, das ganz selbstverständlich...

This paper documents a longitudinal crisis of midlife among the inhabitants of rich nations. Yet middle-aged citizens in our data sets are close to their peak earnings, have typically experienced little or no illness, reside in some of the safest countries in the world, and live in the most...

Purpose In order to deepen our knowledge of governance of family firms, the purpose of this paper is to focus our attention on the relation between family owners who are members of the board of directors and firm performance. Also, this study sheds more light on how the generation in charge of...

The concept of Triple Helix relates to collaboration between universities, governments and industry. Such collaboration can take different forms in different countries. This paper describes collaboration between universities and government in China, specifically in the city of Hefei in Anhui...

The concept of Triple Helix relates to collaboration between universities, governments and industry. Such collaboration can take different forms in different countries. This paper describes collaboration between universities and government in China, specifically in the city of Hefei in Anhui...

Purpose In order to deepen our knowledge of governance of family firms, the purpose of this paper is to focus our attention on the relation between family owners who are members of the board of directors and firm performance. Also, this study sheds more light on how the generation in charge of...

"This book explores current consumer, consumption and marketing cases and issues, posing questions that complement, extend and challenge established marketing theory. Coming of age in a volatile, uncertain, complex and ambiguous context, members of generations Y and Z are emerging as distinctive...

Heute arbeiten in Unternehmen Menschen verschiedener Generationen zusammen. Dabei hat jede Altersgruppe ihre eigenen Werthaltungen und Kompetenzschwerpunkte. Das Buch unterstützt Sie dabei, die Herausforderungen der generationsübergreifenden Mitarbeiterführung erfolgreich zu meistern. Neben...

Introduction: Gen Z Marketing and Management in Tourism and Hospitality -- 1. Digital Natives Leading the World: Paragons and Values of Generation Z -- 2. Generation Z and Managing Multiple Generational Cohorts Simultaneously in Tourism and Hospitality -- 3. Generation Z and Tourism...

"The widespread belief that tech-savvy, educated millennials are well positioned to handle the challenges of the fourth industrial revolution is misleading. It does not fully grasp the reality of a flux society, where relevant technological skills and knowledge are continuously changing: no one...

Bewerbermarketing und -kommunikation heute: Ziele, Aufgaben, klassische und neue Instrumente -- Generation Y und der Arbeitsmarkt: Charakteristika, Anforderungen an Arbeit und Arbeitgeber -- Hochschulabsolventen der Generation Y und Berufseinstieg: zentrale Werte und Erwartungen im...

"This book explores current consumer, consumption and marketing cases and issues, posing questions that complement, extend and challenge established marketing theory. Coming of age in a volatile, uncertain, complex and ambiguous context, members of generations Y and Z are emerging as distinctive...

Using an overlapping generations model, this paper examines tax policy effects across generations. The model incorporates housing assets separately from capital assets and includes taxes on labor income, capital income, consumption and housing assets. Tax reforms for each tax rate have different...

While prior literature has focused on whether family firms are more or less inclined to diversification than non-family firms, the examination of differences in diversification among family firms has received much less attention. We analyze how family involvement (in ownership, control, and...

How is the protest behavior of citizens in new democracies influenced by their experience of the past? Certain theories of political socialization hold that cohorts reaching political maturity under dictatorship are subject to apathy. Yet, it remains unclear whether mobilization during the...

Die Mitglieder des Internationalen Netzwerkes für die Analyse intergenerationeller Beziehungen GENERATIONES (INSII: Intergenerational Network for the Study of Intergenerational Issues) freuen sich, das Erscheinen der definitiven Ausgabe »Edition '17« ihres Kompendiums anzuzeigen. Darin werden...

Aim: Considering the progressing demographic changes triggering ever larger generation diversity of today's organizations, the paper aims at identifying: how do intergenerational relations develop in the workplace and what is the manager's role in the process of the organization of work and...

There is an intrinsic link between the success of service firms and the availability of high-quality human resources, making employee attitudes and behaviors a critical concern for service organizations. This paper examines the role of generational differences in the relationship between...

Die Mitglieder des Internationalen Netzwerkes für die Analyse intergenerationeller Beziehungen GENERATIONES (INSII: Intergenerational Network for the Study of Intergenerational Issues) freuen sich, das Erscheinen der definitiven Ausgabe »Edition ‘17« ihres Kompendiums anzuzeigen. Darin...