"Introducing the business models, organisational structures, fundamentals of orchestras, this book takes readers on a journey through the evolution of orchestra management. The author explores the dynamics between artistic excellence and financial sustainability. Key aspects of orchestra...

Advertising Decline as a Media-Economic Factor: From Two-Sided Markets to Datafication in Journalism -- Book/Book Groups -- Changing Use of Audiovisual Media -- Classical Political Economy -- Commercial Audience Market Research -- Controlling in media companies -- Corporate Social Responsibility...

Chapter 1. Sustainable Communication? Media and Communication Responsibility in Global Transformation Processes -- Chapter 2. Conceptualizing Media CSR Communication: Responsible Contributions to the (Global) Public Sphere? -- Chapter 3. Sustainability as Cultural Practice and Media as...

Grundlagen des Medienmanagements -- Branchenorientiertes Medienmanagement: Zeitungs- und Zeitschriftenmanagement, Buchmanagement, Film-Management, TV-Management, Radiomanagement, Musikmanagement, Video- und Computerspielemanagement, Internetmanagement und Social Media -- Internationales...

Based on analyses of emerging technologies and of media management as a research field, new questions of relevance for future media management research are created by applying 'bricolage' as an entrepreneurial technique.

"This book analyzes the role of myth in management and marketing on the new media organization market. It also examines the media environment created by organizations, users and media recipients, as well as algorithms, codes and protocols"--

Foundations of media management -- Characteristics of media management -- Value-creation systems of media enterprises -- Functions of media management -- Business models and value creation in the newspaper and magazine market 126 -- Business models and value creation in the book market --...