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  • Search: subject_exact:"Niedrigpreisstrategie"
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Year of publication
Subject
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Niedrigpreisstrategie 1,041 Low-cost strategy 1,030 Airline 435 Fluggesellschaft 435 Preismanagement 261 Pricing strategy 260 Consumer behaviour 251 Konsumentenverhalten 251 Luftverkehr 185 Air transport 181 Sales promotion 167 Verkaufsförderung 167 Theorie 163 Theory 159 Air passenger transport 148 Passagierluftverkehr 148 USA 110 United States 105 Rabatt 102 Rebate 102 Markteintritt 74 Preiswettbewerb 71 Market entry 70 Airport 69 Flughafen 69 Price competition 69 Wettbewerb 63 Competition 59 Geschäftsmodell 58 Business model 57 Einzelhandelspreis 57 Retail price 57 Deutschland 51 Germany 50 EU-Staaten 49 Einzelhandel 48 Retail trade 48 Competitive strategy 47 EU countries 47 Wettbewerbsstrategie 47
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Online availability
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Undetermined 313 Free 204 CC license 7
Type of publication
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Article 756 Book / Working Paper 286 Journal 1
Subcategories
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Article in journal 654 Book section 86 Working paper 73 Case study 32 Proceedings 12 Literature review 2 Government document 1 Statistics 1
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Language
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English 954 German 86 French 2 Japanese 1 Russian 1 Spanish 1
Author
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Hüschelrath, Kai 14 Fageda, Xavier 10 Müller, Kathrin 10 Redondi, Renato 10 Shaffer, Greg Eric 9 Bilotkach, Volodymyr 8 Dresner, Martin 8 Groß, Sven 8 Oliveira, Alessandro V. M. 8 Wang, Kun 8 Arbatskaya, Maria 7 Grimm, Michael 7 Hviid, Morten 7 Malighetti, Paolo 7 Munyehirwe, Anicet 7 Schröder, Alexander 7 Sievert, Maximiliane 7 Alderighi, Marco 6 Aydinli, Aylin 6 Biswas, Abhijit 6 Brown, Stephen 6 Castillo-Manzano, José I. 6 Choi, Jay Pil 6 Farrell, Joseph 6 Jeon, Doh-Shin 6 Klemperer, Paul 6 Piga, Claudio A. 6 Walters, Rockney G. 6 Albers, Sascha 5 Barbot, Cristina 5 Bertini, Marco 5 Colombo, Stefano 5 Fu, Xiaowen 5 Grewal, Dhruv 5 Guha, Abhijit 5 Kesner, Idalene F. 5 Kukar-Kinney, Monika 5 Nair, Harikesh 5 Paleari, Stefano 5 Peters, Jörg 5
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Institution
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National Bureau of Economic Research 3 Fachhochschule Jena / Fachbereich Betriebswirtschaft 2 Air Transport Research Society 1 Brown University / Department of Economics 1 Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio> 1 Cranfield College of Aeronautics 1 EHP Edition Humanistische Psychologie 1 Gesellschaft für Ökologische Kommunikation mbH 1 Great Britain / Ministry of Agriculture, Fisheries, and Food 1 ITD-VERLAG 1 International Water Supply Association 1 Monopolkommission 1 Nihon Bōeki Shinkōkai 1 Piper Verlag 1 Springer Fachmedien Wiesbaden 1 University of Bamberg Press 1 University of Nairobi / Housing Research and Development Unit 1
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Published in...
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Journal of air transport management 131 Transportation research / E : an international journal 20 Journal of retailing 17 Journal of retailing and consumer services 16 Tourism management : research, policies, practice 16 Journal of business research : JBR 15 Journal of revenue and pricing management 11 Marketing science 11 Handbook of low cost airlines : strategies, business processes and market environment 10 Management science : journal of the Institute for Operations Research and the Management Sciences 9 Tourism economics : the business and finance of tourism and recreation 9 Harvard business review : HBR 8 Journal of marketing 8 Journal of marketing research : JMR 8 European journal of operational research : EJOR 7 International journal of industrial organization 7 Psychology & marketing 7 Quantitative marketing and economics : QME 7 Review of industrial organization : RIO 7 International journal of hospitality management 6 Journal of travel and tourism marketing 6 Managerial and decision economics : MDE ; the international journal of research and progress in management economics 6 Marketing letters : a journal of research in marketing 6 The international journal of human resource management 6 Die besten Case Studies zum Thema Wachstum : Produkte entwickeln, Märkte erschließen, M&A-Deals managen ; ausführliche Fallstudien schildern typische Managementprobleme - renommierte Experten geben Rat 5 European journal of marketing : EJM 5 Journal of marketing research 5 Journal of the Academy of Marketing Science 5 Research in transportation economics 5 International journal of production research 4 International journal of revenue management : IJRM 4 Journal of air transport management : a new international journal of research, policy and practice 4 Journal of consumer behaviour : an international research review 4 Journal of consumer research : JCR ; an interdisciplinary bimonthly 4 Retail supply chain management : quantitative models and empirical studies 4 ZEW - Centre for European Economic Research Discussion Paper 4 ZEW discussion papers 4 Advances in airline economics : competition policy and antitrust 3 Asia Pacific journal of marketing and logistics 3 Das Discount-Phänomen : eine 360-Grad-Betrachtung 3
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Source
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ECONIS (ZBW) 1,031 EconStor 11 USB Cologne (EcoSocSci) 1
Showing 1 - 50 of 980
 
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Looking a gift horse in the mouth : the dark side of uncertain price promotions
Talebi, Arash; Prokopec, Sonja; Önçüler, Ayse - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015464044
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Cost pass-through in the U.S. aviation industry
Dong, Chang; Atallah, Gamal; Galdo, Jose - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015442399
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Disrespectful promotions : the negative impact of price promotions on products symbolically linked to stigmatized identities
Du, Guanzhong; Millet, Kobe; Aydinli, Aylin; Argo, … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015596787
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Digital signage for promoting price discounts : first insights into customer spending on distant and nearby discounted products
Nanni, Anastasia; Ordanini, Andrea - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015065152
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Decomposing cross-channel advertising support of retailer price promotions
Maier, Erik; Dost, Florian - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015065321
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Airline price responses in the face of demand shocks : European lessons from the COVID-19 pandemic
Borsati, Mattia; Fageda, Xavier - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015078493
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The comparative study of connectivity, performance and socio-economic impact of low-cost carriers in Poznan and Wroclaw (Poland)
Bezruchonak, Andrei - 2024
This article reviews the dimensions of the low-cost carriers' (LCC) spatial development and socio-economic impact in the Polish cities of Poznan and Wroclaw. The LCC spatial effect, measured via the connectivity and network structure analysis in 2005-2019, figured out that both airports...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014507384
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Live shopping promotions : which categories should a retailer discount to shoppers already in the store?
Wamsler, Julia; Vuckovac, Denis; Natter, Martin; Ilic, … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014519164
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The regulatory fit effect on consumer preferences for price discounts and bonus packs
Yao, Jun; Wang, Di; Martin, Brett - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015133918
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The impact of low-cost carriers on high-quality producers in the aviation industry : cost-benefit analysis
Alsharari, Nizar Mohammad - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015187573
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Cities in flight : the role of airports in urban development
Lafourcade, Miren; Sheard, Nicholas - 2026
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015626825
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Twitter sentiment analysis of the low-cost Airline services after COVID-19 outbreak : the case of AirAsia
Nor Hasliza Saad; San, Chin Wei; Yaacob, Zulnaidi - 2023
Background: Public opinion about experience and expectation on services that appear on Twitter platforms provides valuable insights into satisfaction and experience. Objectives: This research investigates consumer perception and opinion toward AirAsia's services after the COVID-19 outbreak....
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014527161
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The antecedents of economy-class passenger loyalty the moderating role of airline business models : full-service and low-cost airlines
Kethüda, Önder; Dil, Emre; Öncü, Mehmet - 2023
In recent decades full-service airlines have targeted price-sensitive passengers, traditionally targeted by low-cost airlines, by promoting their economy class options. This paper aims to guide both types of airlines in promoting their economyclass options by utilizing factors influencing...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014518358
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Price promotions, beneficiary framing, and mental accounting
Fisher, Geoffrey; McGranaghan, Matthew; Liaukonyte, Jura; … - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014333875
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Study on improvement in logistics industry in Gangwon province : focusing on Yangyang International Airport
Ahn, Woo Chul - 2023
This study aims to contribute to analyze the logistics competitiveness of Yangyang International Airport and suggest improvement plans for airport logistics experts to use them as basic data to discover the actual factors for revitalizing the Gangwon-do logistics industry. Therefore, the...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014281591
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Spatial transmission of price promotion for German beer retailers
Ren, Yanjun; Li, Xiaofei; Loy, Jens-Peter - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014420139
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Does cash really mean trash? : an empirical investigation into the effect of retailer price promotions on household food waste
Lin, Arjen van; Aydinli, Aylin; Bertini, Marco; Herpen, … - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014444175
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Does Cash Really Mean Trash? An Empirical Investigation Into the Effect of Retailer Price Promotions on Household Food Waste
Lin, Arjen van; Aydinli, Aylin; Bertini, Marco; Herpen, … - 2022
Book / Working Paper
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Low-cost strategies to improve municipal solid waste management in developing countries : experimental evidence from Nepal
Nepal, Mani; Nepal, Apsara Karki; Khadayat, Madan Singh; … - 2023
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014228037
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Intertemporal price dispersion : the role of competition
Zhang, H.; Czerny, A. I.; Ommeren, Jos van; Niemeier, H.-M. - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015486112
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Moderating role of strategic ownership on board composition and ESG (environmental, social, and governance) performance in global airlines : insights from full-service and low-cost carriers
Abdi, Yaghoub; Mohammadi, Mohammadreza - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015337632
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Joint transshipment, markdown, and clearance decisions at a fast-fashion retailer
Naderi, Siamak; Dasci, Abdullah; Kilic, Kemal - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015198432
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Cartel instability and price wars : retail gasoline in Canada
Clark, Robert; Duarte, Marco; Houde, Jean-François - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015419485
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External environments and the growth of low-cost carriers in the Asia-Pacific region : a systematic review and future research agendas
Wang, Huan; Tsui, Kan Wai Hong; Wu, Hanjun; Fu, Xiaowen; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015447472
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A real bargain : Understanding the impacts of short-term price discounts on physicians' health service sales on online health platforms
Deng, Zihao; Deng, Zhaohua; Li, Xixi; Fan, Guorui - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015432851
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The moderating role of maximizing decision-making style on consumer response to price discounts
Liu, Mengmeng; Morrin, Maureen - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015460459
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Price promotion does not always work : online reviews, price-quality heuristics, and risk aversion
Kim, Rae Yule - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015595616
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The conditional-promotion paradox : when and why conditional promotions decrease total sales of the promoted product
Cheng, Andong; Stadler Blank, Ashley - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015596783
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The token-effort effect : trivial redemption effort increases price promotion effectiveness
Zhang, Kuangjie; Allard, Thomas; Agrawal, Nidhi; … - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015597093
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Left or right? : the effect of spatial location of price discount framing on consumers' responses
Zeng, Hui; Xu, Hao; Yu, Zhenpeng; Hao, Liaogang - 2025
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015550541
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The boomerang effect of zero pricing : when and why a zero price is less effective than a low price for enhancing consumer demand
Fan, Xiaomeng; Cai, Fengyan Cindy; Bodenhausen, Galen V. - 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013199126
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Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki; Aspara, Jaakko; Movarrei, Reza - 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013454587
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Low-cost transport selection model on the Polish airline services market
Mazurek-Kusiak, Anna; Hawlena, Joanna; Kobyłka, Agata - 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013532072
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Fabrication and Pilot-Production of Ultrahigh Thermal Conductivity Vertical Graphite-Silicone Pads with Very Low Cost
Tuersun, Yisimayili; Lin, Weiguang; Huang, Xu; Qiu, Wangkang - 2022
Development of high thermal conductive silicone pads with mechanical softness as well as low cost have long been a challenge for effective thermal management in electronics. Here in this paper, we turn widely used commercial graphite sheet into small vertically aligned thermal conductive channel...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10013304611
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Myopic Price Promotions in IPOs : Evidence from Ride-Hailing Platforms
Borah, Abhishek; Cohen, Maxime C.; Mitrofanov, Dmitry - 2022
The year 2019 witnessed two unicorn IPOs from ride-hailing platforms: Lyft at a $24.3 billion valuation and Uber at a $82.4 billion valuation. Did these platforms strategically adjust their marketing decisions before their IPOs to appease investors? To answer this question, we use a...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014236183
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Cryptomarket Discounts
Borri, Nicola; Shakhnov, Kirill - 2022
This paper studies the efficiency of the cryptocurrency market by looking at the distribution of bitcoin prices over time and across exchanges-currency pairs. We document persistent differences in relative bitcoin prices (or discounts), with a half-life of 1 day, and a distribution which is...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014238367
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Cryptomarket Discounts
Borri, Nicola - 2020
Book / Working Paper
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How do full-service carriers and low-cost carriers passengers perceived service dimensions, passengers' satisfaction, and loyalty differently? : an empirical study
Chow, Yuk Ting Hester; Li, Chi Ho; Mak, Shu-Lun; Li, … - 2022
Purpose: In this study, group differences between full-service carriers (FSC) and low-cost carriers (LCC) in loyalty constructs are investigated, revealing the relationship between service quality and loyalty. This work focuses on five dimensions, including tangibility, empathy, assurance,...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014512868
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The impact of low-cost carriers' growth on the air networks of European network carriers
Scotti, Davide; Dresner, Martin - 2022 - Final version: February 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014420620
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How do retailers compete on price promotions? : evidence from a temporary promotion ban in Belgium
Hindriks, Jean; Madio, Leonardo; Serse, Valerio - 2022
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10012875968
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Competition Between Full-Service Carrier and Low-Cost Carrier and the Impact of COVID-19 Pandemic: Evidence From China
Wu, Xiangru; Wang, Kun; Fu, Xiaowen - 2024
Abstract This chapter reviews the competition between full-service carrier (FSC) and low-cost carrier (LCC) in China. More importantly, we discuss the impacts of the COVID-19 pandemic on FSC–LCC competition. Specifically, the airlines' route choices and also the market contact between FSCs and...
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015489292
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The mediating role of customers' emotional attachment in enhancing service excellence and repurchase intentions of low-cost carrier airlines
Chand, Pawan Kumar; Tandon, Urvashi; Jhamb, Deepika; … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015060906
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The spirit effect : ultra-low cost carriers and fare dispersion in the U.S. airline industry
Shrago, Brad - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014546202
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Can a price discount backfire? : effects of the juxtaposition of add-on fees and price discounts on consumer evaluations
Burman, Bidisha; Verma, Swati; Guha, Abhijit; … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014547383
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PC vs App vs Mweb : price discounts' effect on customer purchases across digital channels in China
Liu, Huan; Zheng, Shuman; Li, Dongjin - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015065344
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Reputation or brand : the causes of asymmetric responses to hotel price promotions
Zhao, Zhang; Chang, Shaonan; Chen, Ming-Hsiang; Fu, Xiaoxiao - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015071181
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On the selection of aircraft-engine pairs for medium-haul Low-Cost Carriers operations
Martínez-Gutiérrez, Alberto; Sánchez-Calleja, Iván; … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015084400
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Econometric evidence on the profits and revenues of Indian regional airports
Thomas, Nivea; Jha, Kumar Neeraj - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015076500
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Can you judge a book by its cover? : an analysis of travelers' perceptions of airline logos and airlines' business models
Gao, Yi - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10015077275
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Re-examining the showrooming phenomenon : the moderating role of consumers' maximizing tendency
Hsieh, Jung-Kuei; Kumar, Sushant; Ko, Ning-Yu - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014486745
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Can rounding up price discounts reduce sales?
Jha, Subhash; Biswas, Abhijit; Guha, Abhijit; Gauri, … - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014534704
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Message assertiveness and price discounts : differences between hedonic and utilitarian consumption
Choi, Dongwon; Bang, Hye Jin; Yoon, Sukki; Baek, Tae Hyun - 2024
Persistent link: https://www.econbiz.de, ebvufind01.dmz1.zbw.eu/10014450246
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