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  • Search: subject_exact:"Niedrigpreisstrategie"
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Year of publication
Subject
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Niedrigpreisstrategie 635 Low-cost strategy 624 Airline 226 Fluggesellschaft 226 USA 212 United States 207 Consumer behaviour 112 Konsumentenverhalten 112 Theorie 108 Preismanagement 105 Pricing strategy 104 Theory 104 Air passenger transport 78 Passagierluftverkehr 78 Markteintritt 52 Market entry 48 Einzelhandelspreis 47 Retail price 47 Deutschland 46 Germany 45 Geschäftsmodell 41 Business model 40 Sales promotion 36 Verkaufsförderung 36 Luftverkehr 35 Airport 32 Flughafen 32 Air transport 31 Preiswettbewerb 30 Price competition 30 EU-Staaten 29 Wettbewerb 29 Competitive strategy 27 EU countries 27 Wettbewerbsstrategie 27 Competition 26 Einzelhandel 26 Retail trade 26 Dienstleistungsqualität 24 Revenue management 24
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Online availability
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Undetermined 122 Free 61
Type of publication
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Article 491 Book / Working Paper 145 Journal 1
Type of publication (narrower categories)
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Article in journal 428 Aufsatz in Zeitschrift 428 Graue Literatur 77 Non-commercial literature 77 Working Paper 66 Aufsatz im Buch 65 Book section 65 Arbeitspapier 56 Hochschulschrift 30 Case study 29 Fallstudie 29 Thesis 24 Conference paper 9 Konferenzbeitrag 9 Collection of articles of several authors 6 Sammelwerk 6 Aufsatzsammlung 4 Amtsdruckschrift 2 Collection of articles written by one author 2 Government document 2 Sammlung 2 Systematic review 2 Übersichtsarbeit 2 Article 1 Bibliografie enthalten 1 Bibliography included 1 Commentary 1 Company information 1 Conference proceedings 1 Dissertation u.a. Prüfungsschriften 1 Firmeninformation 1 Kommentar 1 Konferenzschrift 1 Reprint 1 Statistics 1 Statistik 1
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Language
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English 553 German 82 French 2 Japanese 1 Russian 1
Author
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Hüschelrath, Kai 10 Müller, Kathrin 10 Piga, Claudio A. 9 Groß, Sven 7 Alderighi, Marco 6 Bilotkach, Volodymyr 6 Grewal, Dhruv 6 Hviid, Morten 6 Schröder, Alexander 6 Shaffer, Greg Eric 6 Arbatskaya, Maria 5 Murakami, Hideki 5 Albers, Sascha 4 Biswas, Abhijit 4 Colombo, Stefano 4 Dresner, Martin 4 Francis, Graham 4 Malighetti, Paolo 4 Martinez-Garcia, Esther 4 Oliveira, Alessandro Vinícius Marques de 4 Redondi, Renato 4 Spann, Martin 4 Windle, Robert J. 4 Barbot, Cristina 3 Bernhardt, Dan 3 Bogomolova, Svetlana 3 Carolan, Michael 3 Castillo-Manzano, José I. 3 Chang, Yu-Chun 3 Dutta, Sujay 3 Fageda, Xavier 3 Farrell, Joseph 3 Fu, Xiaowen 3 Guha, Abhijit 3 Halm, Katrin 3 Heuermann, Caroline 3 Humphreys, Ian 3 Klemperer, Paul 3 Koch, Benjamin 3 Kukar-Kinney, Monika 3
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Institution
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Fachhochschule Jena / Fachbereich Betriebswirtschaft 2 Air Transport Research Society 1 Brown University / Department of Economics 1 Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio> 1 Cranfield College of Aeronautics 1 EHP Edition Humanistische Psychologie 1 Gesellschaft für Ökologische Kommunikation mbH 1 ITD-VERLAG 1 Monopolkommission 1 Nihon Bōeki Shinkōkai 1 Piper Verlag 1 Springer Fachmedien Wiesbaden GmbH 1 University of Bamberg Press 1 University of Nairobi / Housing Research and Development Unit 1
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Published in...
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Journal of air transport management 79 Transportation research / E : an international journal 17 Tourism management : research, policies, practice 16 Journal of retailing 12 Journal of business research : JBR 10 Journal of retailing and consumer services 9 Journal of revenue and pricing management 9 Journal of marketing research : JMR 8 European journal of operational research : EJOR 7 Journal of marketing 7 Management science : journal of the Institute for Operations Research and the Management Sciences 6 Managerial and decision economics : MDE ; the international journal of research and progress in management economics 6 Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences 6 Review of industrial organization : RIO 6 The international journal of human resource management 6 Marketing letters : a journal of research in marketing 5 Tourism economics : the business and finance of tourism and recreation 5 Harvard business review : HBR 4 International journal of industrial organization 4 Journal of consumer behaviour : an international research review 4 Journal of consumer research : JCR ; an interdisciplinary bimonthly 4 Journal of transport economics and policy 4 Retail supply chain management : quantitative models and empirical studies 4 ZEW discussion papers 4 Competition policy and antitrust 3 Das Discount-Phänomen : eine 360-Grad-Betrachtung 3 Harvard-Business-Manager : das Wissen der Besten 3 International journal of hospitality management 3 International journal of production research 3 Jenaer Beiträge zur Wirtschaftsforschung 3 Journal of business strategy 3 Journal of the Academy of Marketing Science 3 Journal of travel and tourism marketing 3 Manufacturing & service operations management : M & SOM 3 Psychology & marketing 3 Quantitative marketing and economics : QME 3 Strategy & leadership : a publication of Strategic Leadership Forum 3 The international review of retail, distribution and consumer research 3 The journal of product & brand management 3 Tourism analysis : an interdisciplinary journal 3
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Source
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ECONIS (ZBW) 625 EconStor 11 USB Cologne (EcoSocSci) 1
Showing 1 - 50 of 637
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The effect of services, price discount and brand equity on consumer purchase decisions in Go-Jek a technology start-up transport
Aditi, Bunga; Hafizah; Muda, Iskandar - In: Academic journal of economic studies 5 (2019) 2, pp. 21-31
Persistent link: https://ebtypo.dmz1.zbw/10012038956
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Low price anomaly in M&A transactions
Pastusiak, Radosław; Jasiniak, Magdalena; Pluskota, Anna - In: Ekonomický časopis : časopis pre ekonomickú … 67 (2019) 2, pp. 195-241
Persistent link: https://ebtypo.dmz1.zbw/10012149907
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Assessing the stock market performances of EU low-cost airlines
Barrows, Samuel D. - In: International journal of economics and financial issues … 9 (2019) 4, pp. 95-100
Persistent link: https://ebtypo.dmz1.zbw/10012150119
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Unlocking low cost renewables in South East Europa : case studies on de-risking onshore wind investment
Lütkehermöller, Katharina; Emmerich, Julie; Röser, Frauke - 2019
Persistent link: https://ebtypo.dmz1.zbw/10012292079
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A research on hedonic and utilitarian consumption behavior of young consumers on big discount days
Avcı, İbrahim; Yıldız, Salih - In: Handbook of research on applied AI for international …, (pp. 559-579). 2021
Persistent link: https://ebtypo.dmz1.zbw/10012303529
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Airport selection criteria of low-cost carriers : a fuzzy analytical hierarchy process
Hui Shan Loh; Yuen, Kum Fai; Wang, Xueqin; … - In: Journal of air transport management 83 (2020), pp. 1-10
Persistent link: https://ebtypo.dmz1.zbw/10012170248
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A model of dynamic limit pricing with an application to the airline industry
Sweeting, Andrew; Roberts, James W.; Gedge, Chris - In: Journal of political economy 128 (2020) 3, pp. 1148-1193
Persistent link: https://ebtypo.dmz1.zbw/10012196522
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The influence of sharing versus self-use on the preference for different types of promotional offers
Yu, Annie Pei-I; Chuang, Shih-Chieh; Cheng, Yin-Hui; … - In: Journal of retailing and consumer services 54 (2020), pp. 1-10
Persistent link: https://ebtypo.dmz1.zbw/10012238338
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High price or low price? : an experimental study on a markdown pricing policy
Chen, Junlin; Zhao, Yingshuai - In: European journal of operational research : EJOR 284 (2020) 1, pp. 240-254
Persistent link: https://ebtypo.dmz1.zbw/10012238662
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Pricing policies that protect your brand : how to prevent unauthorized discounting
Israeli, Ayelet; Zelek, Eugene F. <Jr.> - In: Harvard business review : HBR 98 (2020) 2, pp. 76-83
Persistent link: https://ebtypo.dmz1.zbw/10012288872
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Evaluating the strategic design parameters of airports in Thailand to meet service expectations of Low-Cost Airlines using the Fuzzy-based QFD method
Mukesh Mohan Pandey - In: Journal of air transport management 82 (2020), pp. 1-9
Persistent link: https://ebtypo.dmz1.zbw/10012253053
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Low cost carriers in Southeast Asia : how does ticket price change the way passengers make their airline selection?
Truong Dothang; Pan, Jing Yu; Thapanat Buaphiban - In: Journal of air transport management 86 (2020), pp. 1-12
Persistent link: https://ebtypo.dmz1.zbw/10012253198
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Flying on the clouds : how mobile applications enhance impulsive buying of low cost carriers
Ku, Edward C. S.; Chen, Chun-Der - In: Service business 14 (2020) 1, pp. 23-45
Persistent link: https://ebtypo.dmz1.zbw/10012172752
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Markups and markdowns
Caselli, Mauro; Schiavo, Stefano; Nesta, Lionel - 2017
Persistent link: https://ebtypo.dmz1.zbw/10011708144
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Do price promotions drive consumer spending on luxury hotel services? : the moderating roles of room price and user-generated content
Jang, Seongsoo; Moutinho, Luiz - In: International journal of hospitality management 78 (2019), pp. 27-35
Persistent link: https://ebtypo.dmz1.zbw/10012012691
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Good discounts earn good reviews in return? : effects of price promotion on online restaurant reviews
Zhu, Dong Hong; Zhang, Zhi Jie; Chang, Ya Ping; Liang, … - In: International journal of hospitality management 77 (2019), pp. 178-186
Persistent link: https://ebtypo.dmz1.zbw/10011988504
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Can attempts to delight customers with surprise gains boomerang? : a test using low-price guarantees
Dutta, Sujay; Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv - In: Journal of the Academy of Marketing Science 47 (2019) 3, pp. 417-437
Persistent link: https://ebtypo.dmz1.zbw/10012107171
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The airfare pricing and seat allocation problem in full-service carriers and subsidiary low-cost carriers
Ko, Young Dae - In: Journal of air transport management 75 (2019), pp. 92-102
Persistent link: https://ebtypo.dmz1.zbw/10012112369
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Is low-cost carriers' revenue management a firm capability?
Alderighi, Marco; Nicolini, Marcella; Piga, Claudio A. - In: Journal of air transport management 78 (2019), pp. 15-22
Persistent link: https://ebtypo.dmz1.zbw/10012112640
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How price promotions work : a review of practice and theory
Anderson, Eric T.; Fox, Edward J. - 2019
Persistent link: https://ebtypo.dmz1.zbw/10012112783
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Consumer reactions to price discounts across online shopping experiences
Sheehan, Daniel; Hardesty, David M.; Ziegler, Alexander H. - In: Journal of retailing and consumer services 51 (2019), pp. 129-138
Persistent link: https://ebtypo.dmz1.zbw/10012115057
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Behinderungsmissbrauch durch marktbeherrschende Unternehmen : Kartellrechtswidrigkeit von Kosten-Preis-Scheren in der EU, den USA und Korea
You, Young Gug - 2019
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Persistent link: https://ebtypo.dmz1.zbw/10011953914
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Optimisation of online retailer pricing and carrier capacity expansion during low-price promotions with coordination of a decentralised supply chain
Zhang, Juliang; Zhao, Shouting; Cheng, T. C. E.; Hua, Guowei - In: International journal of production research 57 (2019) 9, pp. 2809-2827
Persistent link: https://ebtypo.dmz1.zbw/10012193209
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Price-matching guarantees as a direct signal of low prices
Mamadehussene, Samir - In: Journal of marketing research 56 (2019) 2, pp. 245-258
Persistent link: https://ebtypo.dmz1.zbw/10012177321
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Using consumer empowerment to increase the effectiveness of price discounts
Aigner, Andreas; Wilken, Robert; Geisendorf, Sylvie - In: Marketing : ZFP ; journal of research and management 41 (2019) 2, pp. 48-63
Persistent link: https://ebtypo.dmz1.zbw/10012003368
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Dynamic and targeted bundle pricing of two independently valued products
Gökgür, Burak; Karabati, Selcuk - In: European journal of operational research : EJOR 279 (2019) 1, pp. 184-198
Persistent link: https://ebtypo.dmz1.zbw/10012102735
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Scale economies in the Korean airline industry since the entry of low-cost carriers
Ryu, Sang-Lyul; Won, Jayoun - In: International journal of economic policy in emerging … 12 (2019) 2, pp. 149-157
Persistent link: https://ebtypo.dmz1.zbw/10012104389
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Are low price and price matching guarantees equivalent? : the effects of different price guarantees on consumers' evaluations
Verma, Swati; Guha, Abhijit; Biswas, Abhijit; Grewal, Dhruv - In: Journal of retailing 95 (2019) 3, pp. 99-108
Persistent link: https://ebtypo.dmz1.zbw/10012130013
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The impact of different price promotions on customer retention
Kim, Jungkeun - In: Journal of retailing and consumer services 46 (2019), pp. 95-102
Persistent link: https://ebtypo.dmz1.zbw/10011980803
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Why markdown as a pricing modality?
Adida, Elodie; Özer, Özalp - In: Management science : journal of the Institute for … 65 (2019) 5, pp. 2161-2178
Persistent link: https://ebtypo.dmz1.zbw/10012039743
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Innovative low-cost strategy and firm performance of restaurants : the moderation of competitive intensity
Kwarteng, Collins Kankam; Osman, Barbara; Donkor, Jacob - In: Asia Pacific journal of innovation and entrepreneurship … 13 (2019) 3, pp. 266-281
Persistent link: https://ebtypo.dmz1.zbw/10012153317
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Classifying service quality attributes of low-cost carriers and full-service carriers based on an analytical Kano Model
Byun, Hyo-Jeong; Lee, Byeong-Cheol - In: Global business and finance review 21 (2016) 2, pp. 34-46
Persistent link: https://ebtypo.dmz1.zbw/10011608003
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A leverage theory of tying in two-sided markets
Choi, Jay Pil; Jeon, Doh-Shin - 2016
Partly motivated by the recent antitrust investigations concerning Google, we develop a leverage theory of tying in two-sided markets. We analyze incentives for a monopolist to tie its monopolized product with another product in a two-sided market. Tying provides a mechanism to circumvent the...
Persistent link: https://ebtypo.dmz1.zbw/10011536190
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Aides d’état aux aéroports régionaux : une analyse biface
Malavolti, Estelle; Marty, Frédéric - 2015
Persistent link: https://ebtypo.dmz1.zbw/10010488844
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Positioning and pricing strategies in a market with switching costs and staying costs
Jeong, Yuncheol; Maruyama, Masayoshi - In: Information economics and policy : IEP 44 (2018), pp. 47-57
Persistent link: https://ebtypo.dmz1.zbw/10012013127
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From tool-making to tool-using - and back : rationales for adoption and use of LCC
Gluch, Pernilla; Gustafsson, Mathias; Baumann, Henrikke; … - In: International journal of strategic property management 22 (2018) 3, pp. 179-190
Persistent link: https://ebtypo.dmz1.zbw/10011996758
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The anomaly of airline passenger behavioral intention : a comparison between low-cost and full-service airlines
Auryn Rachma Maulisa; Rahayu Hijrah Hati - In: ASEAN marketing journal : Association of Southeast … 10 (2018) 2, pp. 75-90
Persistent link: https://ebtypo.dmz1.zbw/10012106923
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Optimal markdown pricing for holiday basket with customer valuation
Wang, Haijun; Li, Shanling; Luo, Jianwen - In: International journal of production research 56 (2018) 18, pp. 5982-5996
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The effect of post-purchase discount format on consumers' perception of loss and willingness to return
Luo, Xueqing; Lee, Jennifer J. - In: Journal of Asian finance, economics and business : JAFEB 5 (2018) 4, pp. 101-105
Persistent link: https://ebtypo.dmz1.zbw/10011963928
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Double mental discounting : when a single price promotion feels twice as nice
Cheng, Andong; Cryder, Cynthia - In: Journal of marketing research : JMR 55 (2018) 2, pp. 226-238
Persistent link: https://ebtypo.dmz1.zbw/10011845001
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Revenue characteristics of long-haul low cost carriers (LCCs) and differences to full-service network carriers (FSNCs)
Soyk, Christian; Ringbeck, Jürgen; Spinler, Stefan - In: Transportation research / E : an international journal 112 (2018), pp. 47-65
Persistent link: https://ebtypo.dmz1.zbw/10011849037
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Optimal depth and timing of price promotions in a vertically differentiated product line
Zhang, Zelin; Dong, Xiaodan; Mantrala, Murali K.; … - In: Journal of business research : JBR 83 (2018), pp. 215-228
Persistent link: https://ebtypo.dmz1.zbw/10011802570
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Passengers' intentions to use low-cost carriers : an extended theory of planned behavior model
Pan, Jing Yu; Truong Dothang - In: Journal of air transport management 69 (2018), pp. 38-48
Persistent link: https://ebtypo.dmz1.zbw/10011865561
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Can low-cost long-haul carriers replace Charter airlines in the long-haul market? : a European perspective
Rodríguez, Andrea Martín; O'Connell, John F. - In: Tourism economics : the business and finance of tourism … 24 (2018) 1, pp. 64-78
Persistent link: https://ebtypo.dmz1.zbw/10011873345
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Relational price discounts : consumers’ metacognitions and nonlinear effects of initial discounts on customer retention
Rio Olivares, M. J. del; Wittkowski, Kristina; Aspara, … - In: Journal of marketing 82 (2018) 1, pp. 115-131
Persistent link: https://ebtypo.dmz1.zbw/10011804107
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Estimating strategic responses to the march of a low cost carrier to primary airports
Bettini, Humberto F. A. J.; Silveira, José Maria F. J. da - In: Transportation research / E : an international journal 109 (2018), pp. 190-204
Persistent link: https://ebtypo.dmz1.zbw/10011805719
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Investigating discounting of discounts in an online context : the mediating effect of discount credibility and moderating effect of online daily deal promotions
Carlson, Jeffrey R.; Kukar-Kinney, Monika - In: Journal of retailing and consumer services 41 (2018), pp. 153-160
Persistent link: https://ebtypo.dmz1.zbw/10011808572
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Making sense of (ultra) low-cost flights vertical differentiation in two-sided markets
Serio, Luigi; Tedeschi, Piero; Ursino, Giovanni - In: Management science : journal of the Institute for … 64 (2018) 1, pp. 401-420
Persistent link: https://ebtypo.dmz1.zbw/10011819591
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Factors that determine the capital structure : an empirical study on low-cost airlines
Kiracı, Kasım; Aydin, Nurhan - In: Scientific Annals of Economics and Business 65 (2018) 3, pp. 227-246
Persistent link: https://ebtypo.dmz1.zbw/10012127770
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Outsourcing and price competition : an empirical analysis of the partnerships between legacy carriers and regional airlines
Tan, Kerry M. - In: Review of industrial organization : RIO 53 (2018) 2, pp. 275-294
Persistent link: https://ebtypo.dmz1.zbw/10012008100
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